RestorationRobinson Restoration
26Xorganic traffic
79 to 2,200+ visits a month, SEO only
- organic visits a month
- 79 → 2,200+
- organic visits a month
- top-3 rankings
- 120
- top-3 rankings
Digital marketing in Westminster, Colorado
A Westminster marketing plan for the site, the search work, the ads and the phone line.
Published prices, one team for the website, search, ads and phones, and a co-founder on the first call for a Westminster service business.
- A website you own and keep
- Call tracking on every channel
- An AI receptionist for every call
Google searches each month
What Westminster searches for, by service
40
searches a month
- SEO30
- Web design10
Source: Google Ads keyword data, average monthly U.S. searches. "Under 10" = below Google’s reporting floor.
Google PartnerView our Partners listing
5.0on Google · read our reviews
2010Lithium Marketing, established in 2010
$10M+Over $10 million in Google ad spend managed
Businesses
we’ve worked with
Businesses we’ve worked with
- Willard Power Vac
- Sarkinen Plumbing
- Robinson Restoration
- Town & Country Glass
- Dixie Glass
- Byers Septic Service
- F&W Fence Co.
- Drake’s 7 Dees
- Rickabaugh Construction
- Hillsview Building
- Dozer Dave
- Mt. Hood Pro Painting
- On-Target Landscape
- Atiyeh Bros Carpet
- Lovett
- Westmore Construction
- Northwest New Homes
- Porter Sealcoating & Paving
- RescueHero Restoration
- Panda Plumbing
- Biermann Plumbing & Heating
- Ballistic Junk Removal
- Smart Doors LLC
- Peak Performance Roofing
- Deluxe Heating & Cooling
- Lifetime Exteriors
- Bruce Johnson Construction
- Madrone Painting
- Smart Tree Service
- Premier Gutter Cover
- NW Pacific Electric
- Universal HVAC
- Lenny Martin Painting
- Next Level Decks & Exteriors
- Prodan Construction
- Smooth Rollin’ Sealcoating and Paving
- Lovett Restoration
- Greenlight Titles
- G.W. Hartley IV
- Advanced Coatings
- Thomson Equipment
- MyADU
The four services, one plan
One Westminster plan for a site, search, ads and phones
Westminster is located in Adams and Jefferson counties, one city with a county line running through it. Lithium Marketing plans the website, the search work, the Google Ads and the phones together, so a customer who finds you in either county reaches the same business and the same answers.
Adams County has 11,319 establishments, including 268 plumbing, heating and air-conditioning contractors. The plan has to make your difference visible on the first screen, and then show which calls came from where.
Four services, one plan
How the four services carry a Westminster business
Every business has one gap that costs more than the rest. Fix that first, then add the next service when the reporting shows it carrying its weight. Each card below opens the Westminster page for one service.
SEO in WestminsterA page for every service you sell, a Google profile filled out, and links pointed at the pages that earn calls.Learn more Web design in WestminsterA fast WordPress site that shows real job photos and puts the call button within reach on a phone.Learn more PPC in WestminsterA budget aimed at the jobs you can finish this month, and a report that shows which ad produced each call.Learn more AI receptionist in WestminsterA receptionist that answers at 2 a.m., books the job, texts the caller and passes the call to your team when it should.Learn more
Search demand in Westminster
What a Westminster customer searches before calling
Trade searches name the work: 170 searches a month for “electrician westminster co”, at an average of $17.02 a click.
The trade click table shows the spread across trades. A plumber and a landscaper should not divide a budget the same way, so the plan starts from what a click costs in your trade and what a booked job is worth to you.
| Search | Searches a month | Cost per click |
|---|---|---|
| digital marketing agency westminster co | under 10 | not reported |
| digital marketing westminster co | under 10 | not reported |
| marketing agency westminster co | under 10 | not reported |
Source: Google Ads keyword data, average monthly U.S. searches. "Under 10" = below Google’s reporting floor.
| Search | Searches a month | Cost per click |
|---|---|---|
| plumber westminster co | 210 | $61.44 |
| garage door repair westminster co | 40 | $56.42 |
| electrician westminster co | 170 | $17.02 |
| landscaping westminster co | 40 | $10.21 |
| pest control westminster co | 30 | $10.03 |
| hvac repair westminster co | 10 | not reported |
| roofing company westminster co | 10 | not reported |
| water damage restoration westminster co | 10 | not reported |
Source: Google Ads keyword data, average monthly U.S. searches. "Under 10" = below Google’s reporting floor.
- Map Pack
- The first thing on the page
- Search ads
- None recorded
- Local listing reviews
- 9 to 953 Google reviews each
- Directories in the top 10
- Better Business Bureau, Facebook, Yelp
- AI Overview
- Not shown
- People also ask
- Not shown
Source: one Google results page for “plumber westminster co”, as Google showed it to a searcher located in Westminster. Search ad counts exclude sponsored local listings. Results shift by searcher and day.
The Westminster market
Two counties, one metro and a housing stock to plan around
Westminster has 50,471 housing units and a median home value of $532,400, and 61.9% of its occupied homes are owner-occupied. A repair page can speak to the owner who approves the work, with a second path for landlords and property managers.
The Denver-Aurora-Centennial metro area holds 3,092,037 people, and the plan can name the cities you serve across it, not only the city line.
- residents (2025 estimate)
- 116,182
- residents (2025 estimate)
- population change, 2020 to 2025
- -0.4%
- population change, 2020 to 2025
- housing units
- 50,471
- housing units
- of occupied homes owner-occupied
- 61.9%
- of occupied homes owner-occupied
- of homes built before 1980
- 33.7%
- of homes built before 1980
- median home value
- $532,400
- median home value
Sources: U.S. Census Bureau 2025 population estimates, ACS 2020–2024 and 2023 County Business Patterns.
The county trade mix
What the Adams County trade mix means for your pages
Below plumbing and HVAC, the Adams County chart has 191 electrical contractors, 190 residential remodelers and 160 landscaping services. Size changes the job: a crowded trade needs sharper proof and more reviews, while a smaller one needs a clear page for each service before it needs a bigger budget.
Every one of those businesses can appear in the same search results, so the page has to answer the work in plain language and show photos and reviews that match the trade. That gives Google a reason to rank the page and the customer a reason to call.
County Business Patterns
Trade and home service businesses in Adams County
Establishments by industry, 2023
- Plumbing, heating and air-conditioning contractors268
- Electrical contractors191
- Residential remodelers190
- Landscaping services160
- Roofing contractors92
- Excavation and site preparation contractors81
- Painting contractors69
- New home builders34
Source: U.S. Census Bureau, 2023 County Business Patterns (NAICS establishment counts).
The order of work
How the four services fit a Westminster business
Tracking comes first, because every later choice depends on knowing which calls arrived and where they came from.
1
Put tracking on before anything else
Call and form tracking on the site, the Google profile and the ads shows which jobs came from where in the first month.
2
Repair the page that loads slowly
A slow site or a hidden phone number gets fixed before more traffic is pointed at it.
3
Build pages for the trades you sell
SEO covers the service and city pages; Google Ads covers the work you need booked this month.
4
Let the phone answer itself
The AI receptionist takes every call, books what it can and hands the rest to your team.
Proof
Website and SEO for a restoration company
Matt Johnson, from his time running On-Target Landscape, gives the quote beside the card. Robinson Restoration hired Lithium to build its website and run its SEO, and the card shows what that work produced.
Restoration“Lithium Marketing is awesome to work with and the results you’ll get are outstanding. Once I started working with them I saw increase in my online presence and my sales increased too. I would highly recommend them to anyone looking for help with marketing!”
Matt JohnsonOn-Target LandscapeAround Westminster
The other cities in this plan
The pills below open Arvada, Thornton, Denver, Lakewood, Boulder and Longmont, plus the state page for the rest of Colorado. Pick the cities where your crews already answer calls, and name them the same way on the site and in the ads.
Pricing
What the four services cost a Westminster business
Lithium publishes a typical price for four of its five services, and AI automation is quoted after a free discovery call. Your proposal depends on scope, competition and ad spend.
Conversion web design
$5,000
typical project
Larger sites with more pages or integrations get a fixed proposal after a 30-minute discovery call. Six to nine weeks from kickoff to launch.
SEO
$1,300–$3,000
per month
Typical local SEO retainer, scoped against your revenue per lead.
Google Ads management
From $500
per month
Plus ad spend. Typical: $500–$1,500 a month in management, plus ad spend of $2,000–$5,000 a month.
AI receptionist
$179
per month
Fully managed. No contracts, cancel anytime. Live in days.
AI automation
Scoped
after discovery
Clear, upfront pricing after a free discovery call. Custom builds typically take 1–2 weeks.
Optional hosting and maintenance: $99/month. Secure private hosting on a dedicated high-speed server, daily backups, software and security updates, and basic website changes are all included. Most clients choose this option to keep their new website updated and running smoothly; it is not required.
Our usual service agreement starts with six months, then continues month to month with 30 days’ cancellation notice. Your written agreement sets the final terms. The AI receptionist has no contract.
- You own your domain, hosting account and website
- Six-month starting term
- We guarantee the work, not a ranking
FAQ
Before a Westminster owner signs a marketing plan
Still curious?
Call (503) 766-5964 or email [email protected].
Where should a Westminster business start when all four services are on the table?
Measure first, then pick. The first call looks at where your calls come from now, and the weakest link decides the first job: a phone that rings out points to the AI receptionist, a site that is slow or hides the number points to a rebuild, and a site that works but cannot be found points to SEO or Google Ads.
Does a plan have to include all four services?
It can start with one. Many businesses begin with SEO, a new website or Google Ads and add the rest later. The work you add then starts with the history the first service built.
How does Lithium work with a business in Westminster?
By video, phone and email. Lithium is headquartered in Portland, Oregon, with a team in Portland, Bend and Seattle, working with every client by video. A co-founder takes the strategy calls, and Allison McKenney handles the day-to-day questions.
What does Lithium need from us to begin?
Site and Google profile access, the full service list, the cities you cover and a folder of finished-job photos. A kickoff call sets the pages, the call rules and the order of work. Everything after that starts from those materials, and you approve the work before it goes live.
Does Lithium only work with home service trades?
The trades are the core of the client list. Manufacturing, insurance agencies and real estate firms are on it too, and Lithium works with businesses in each today. What decides fit is not the label: it is whether a customer searches Google before calling.
Free action plan
Get a Westminster plan that starts with your biggest gap
Start with the site address, the trades you serve and the cities you answer calls in. A co-founder will read them ahead of a short video call and name the one service to start with.
What we’ll cover
- What’s working (and what isn’t) in your current marketing
- Site and funnel gaps that are costing you leads
- Local SEO and paid traffic opportunities
- Simple tracking and KPIs to measure success
(503) 766-5964
[email protected]
2000 NE 42nd Ave Ste D Unit 2370, Portland, OR 97213
Prefer to pick a time? Book a 30-minute call with DJ