GlassDixie Glass
76%more conversions
January vs the January before
- ads conversion rate
- 15.57%
- ads conversion rate
- organic traffic
- +18.2%
- organic traffic
PPC in Highlands Ranch, Colorado
Highlands Ranch service businesses get Google Ads in an account they own, with the budget set from what a finished job is worth.

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Businesses
we’ve worked with
Businesses we’ve worked with
Highlands Ranch PPC, answered
The budget goes where the work is: Lithium Marketing manages Google Ads for Highlands Ranch service businesses, and each campaign is built around searches that end in a call. Landscaping searches run 90 a month at $11.45 a click, and roofing company searches cost $88.72 a click, so the spread decides which trade starts on ads and which starts on pages.
HVAC repair searches cost $40.99 a click on 50 a month, and each trade’s budget follows what the work is worth to the business, not the size of the search. Management is from $500 a month, plus ad spend; the ad budget itself is separate and yours to set.
Click costs in Highlands Ranch
Plumber searches draw 480 a month and cost $42.74 a click; pest control draws 70 a month at $34.74. Volume matters as much as price: a busy, cheaper search buys more calls for the same money, and a thin, expensive one has to land on a page that turns the click into a call.
The page we checked for “plumber highlands ranch” opened on local listings and also carried one paid ad, so an advertiser there shares the page with listings Google chose. That is the kind of competition a Highlands Ranch campaign meets, and the ad has to make the call the obvious next step.
| Search | Searches a month | Cost per click |
|---|---|---|
| google ads agency highlands ranch | under 10 | not reported |
| ppc agency highlands ranch | under 10 | not reported |
| ppc management highlands ranch | under 10 | not reported |
Source: Google Ads keyword data, average monthly U.S. searches. "Under 10" = below Google’s reporting floor.
| Search | Searches a month | Cost per click |
|---|---|---|
| garage door repair highlands ranch | 170 | $109.55 |
| roofing company highlands ranch | 50 | $88.72 |
| electrician highlands ranch | 140 | $55.42 |
| plumber highlands ranch | 480 | $42.74 |
| hvac repair highlands ranch | 50 | $40.99 |
| pest control highlands ranch | 70 | $34.74 |
| landscaping highlands ranch | 90 | $11.45 |
| water damage restoration highlands ranch | 10 | not reported |
Source: Google Ads keyword data, average monthly U.S. searches. "Under 10" = below Google’s reporting floor.
Source: one Google results page for “plumber highlands ranch”, as Google showed it to a searcher located in Highlands Ranch. Search ad counts exclude sponsored local listings. Results shift by searcher and day.
The Highlands Ranch market
Highlands Ranch is a census-designated place, so its boundaries are defined by the U.S. Census Bureau and have no legal standing. A paid campaign has to define its own area: setting targets by ZIP and by the towns beside the community keeps spend on addresses your crews will drive to, not on a town on the far side of the metro.
Douglas County is 77.4% owner-occupied, so work that needs a homeowner’s approval, like a roof or a remodel, is the bulk of the residential work. The ad copy and the landing page should name that work plainly.
Sources: U.S. Census Bureau 2025 population estimates, ACS 2020–2024 and 2023 County Business Patterns.
Trades in Douglas County
Douglas County has 59 roofing contractors, and roofing company searches carry one of the highest click prices in the table. A roofer paying that price needs a landing page that books the inspection, not another copy of the homepage.
The trades that sell two different jobs need two campaigns. A garage door company that installs new doors and repairs old ones, or a plumber who handles emergencies and remodels, speaks to two customers, and each deserves a landing page and its own daily budget.
County Business Patterns
Trade and home service businesses in Douglas County
Establishments by industry, 2023
Source: U.S. Census Bureau, 2023 County Business Patterns (NAICS establishment counts).
Your first month
The account belongs to your business from day one, and the numbers decide where the budget goes after that.
Google Ads runs inside an account your business owns and controls, so the history, billing and settings stay yours.
GA4, call tracking and conversion tags go in first, so a call from an ad is counted as a call and not as a guess.
Roof repair, drain cleaning or whatever your best work is gets a campaign and a landing page written for it, so the ad and the page say the same thing.
For the first 30 days the tuning is daily, then weekly, and the calls in the account decide what changes.
What every Google Ads account includes
The same eight parts go into every Google Ads account, wherever the business is.
Proof
The card belongs to Dixie Glass, a glass company that has traded on the Mississippi Gulf Coast since 1946. Three pieces of Lithium work sit behind its conversion figures: the website, the SEO and the Google Ads. The quote beside the card comes from Kevin Atiyeh, whose carpet and rug company is Atiyeh Bros.
Glass76%more conversions
January vs the January before
“Lithium Marketing has done a good job with understanding our Company and what we specialize in and applying that to our digital marketing.”
Kevin AtiyehAtiyeh Bros CarpetAround Highlands Ranch
The same account can target the cities below, with bids set by city, so the PPC page for any one of them is worth a look before you set a budget. Colorado has the rest.
Published price
From $500
per month in management
Management is separate from your ad spend. Typical: $500–$1,500 a month in management on $2,000–$5,000 a month in ad spend. No haggling, no hidden upsells.
FAQ
Still curious?
Call (503) 766-5964 or email [email protected].
No fixed number works for every trade. Start from what a click costs in your trade and what a finished job is worth, then buy the number of clicks that can pay for itself. A landscaper and a garage door company need very different daily budgets, so we set the first number together on the strategy call and review it against the call counts.
Give it a week. Initial results usually show by then, and the first report names the searches that rang. Budget moves to those and away from the rest, so cost per lead has a chance to settle.
The ads agreement runs six months, then renews monthly. The fee, the 30-day notice period and the term are written down before launch.
Sometimes. Microsoft Ads and Meta ads on Facebook and Instagram are managed channels too, and a second channel earns its place when it can buy the same call for less than Google. We test it against the Google account before moving any budget.
By what happened after the call. The report shows the calls and leads each campaign produced, and the jobs your staff confirm get compared with the spend from the same month. A lead that never booked still tells you something about the offer or the landing page, and that is what we change next.
Free action plan
Share access to the account you run now, or tell us the trades you want to advertise and what a finished job is worth. On a short video call, a co-founder will go through the click costs, the landing pages and the tracking before you commit a budget.
What we’ll cover
2000 NE 42nd Ave Ste D Unit 2370, Portland, OR 97213
Prefer to pick a time? Book a 30-minute call with DJ