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PPC in Highlands Ranch, Colorado

Highlands Ranch PPC that turns clicks into counted calls.

Highlands Ranch service businesses get Google Ads in an account they own, with the budget set from what a finished job is worth.

  • Your budget, set before launch
  • Wasted search terms cut
  • Bids checked daily, then weekly
Byers Septic Tank Service website homepage
9Xorganic traffic for Byers Septic Service (91 to 799 visits a month)
Google Partner badge Google PartnerView our Partners listing 5.0on Google · read our reviews
2010Lithium Marketing, established in 2010
$10M+Over $10 million in Google ad spend managed

Businesses we’ve worked with

  • Willard Power Vac
  • Sarkinen Plumbing
  • Robinson Restoration
  • Town & Country Glass
  • Dixie Glass
  • Byers Septic Service
  • F&W Fence Co.
  • Drake’s 7 Dees
  • Rickabaugh Construction
  • Hillsview Building
  • Dozer Dave
  • Mt. Hood Pro Painting
  • On-Target Landscape
  • Atiyeh Bros Carpet
  • Lovett
  • Westmore Construction
  • Northwest New Homes
  • Porter Sealcoating & Paving
  • RescueHero Restoration
  • Panda Plumbing
  • Biermann Plumbing & Heating
  • Ballistic Junk Removal
  • Smart Doors LLC
  • Peak Performance Roofing
  • Deluxe Heating & Cooling
  • Lifetime Exteriors
  • Bruce Johnson Construction
  • Madrone Painting
  • Smart Tree Service
  • Premier Gutter Cover
  • NW Pacific Electric
  • Universal HVAC
  • Lenny Martin Painting
  • Next Level Decks & Exteriors
  • Prodan Construction
  • Smooth Rollin’ Sealcoating and Paving
  • Lovett Restoration
  • Greenlight Titles
  • G.W. Hartley IV
  • Advanced Coatings
  • Thomson Equipment
  • MyADU

Highlands Ranch PPC, answered

How a Highlands Ranch ads budget gets set

The budget goes where the work is: Lithium Marketing manages Google Ads for Highlands Ranch service businesses, and each campaign is built around searches that end in a call. Landscaping searches run 90 a month at $11.45 a click, and roofing company searches cost $88.72 a click, so the spread decides which trade starts on ads and which starts on pages.

HVAC repair searches cost $40.99 a click on 50 a month, and each trade’s budget follows what the work is worth to the business, not the size of the search. Management is from $500 a month, plus ad spend; the ad budget itself is separate and yours to set.

The Highlands Ranch market

Who is on the other end of a paid call here

Highlands Ranch is a census-designated place, so its boundaries are defined by the U.S. Census Bureau and have no legal standing. A paid campaign has to define its own area: setting targets by ZIP and by the towns beside the community keeps spend on addresses your crews will drive to, not on a town on the far side of the metro.

Douglas County is 77.4% owner-occupied, so work that needs a homeowner’s approval, like a roof or a remodel, is the bulk of the residential work. The ad copy and the landing page should name that work plainly.

residents (ACS estimate)
102,257
residents (ACS estimate)
housing units
39,551
housing units
of occupied homes owner-occupied
78.1%
of occupied homes owner-occupied
of homes built before 1980
1.9%
of homes built before 1980
median home value
$712,700
median home value
people in the Denver-Aurora-Centennial, CO metropolitan area
3,092,037
people in the Denver-Aurora-Centennial, CO metropolitan area

Sources: U.S. Census Bureau 2025 population estimates, ACS 2020–2024 and 2023 County Business Patterns.

Trades in Douglas County

Which trades carry the highest click price here

Douglas County has 59 roofing contractors, and roofing company searches carry one of the highest click prices in the table. A roofer paying that price needs a landing page that books the inspection, not another copy of the homepage.

The trades that sell two different jobs need two campaigns. A garage door company that installs new doors and repairs old ones, or a plumber who handles emergencies and remodels, speaks to two customers, and each deserves a landing page and its own daily budget.

County Business Patterns

Trade and home service businesses in Douglas County

Establishments by industry, 2023

  • Residential remodelers
    192
  • Landscaping services
    131
  • Plumbing, heating and air-conditioning contractors
    122
  • Electrical contractors
    112
  • New home builders
    71
  • Roofing contractors
    59
  • Painting contractors
    43
  • Excavation and site preparation contractors
    41

Source: U.S. Census Bureau, 2023 County Business Patterns (NAICS establishment counts).

Your first month

The first month in a Highlands Ranch ads account

The account belongs to your business from day one, and the numbers decide where the budget goes after that.

1

Put the account in your hands

Google Ads runs inside an account your business owns and controls, so the history, billing and settings stay yours.

2

Set the tracking first

GA4, call tracking and conversion tags go in first, so a call from an ad is counted as a call and not as a guess.

3

Build the page before the ad

Roof repair, drain cleaning or whatever your best work is gets a campaign and a landing page written for it, so the ad and the page say the same thing.

4

Keep the search terms clean

For the first 30 days the tuning is daily, then weekly, and the calls in the account decide what changes.

What every Google Ads account includes

The same eight parts go into every Google Ads account, wherever the business is.

See the full Google Ads service

  • Conversion tracking, properly wired
  • Landing pages per intent
  • Match types and negatives
  • Responsive search ads
  • Geo and audience targeting
  • Bid management
  • Remarketing
  • Looker Studio reporting

Proof

Dixie Glass: website, SEO and Google Ads

The card belongs to Dixie Glass, a glass company that has traded on the Mississippi Gulf Coast since 1946. Three pieces of Lithium work sit behind its conversion figures: the website, the SEO and the Google Ads. The quote beside the card comes from Kevin Atiyeh, whose carpet and rug company is Atiyeh Bros.

Dixie Glass website homepage for glass services on the Mississippi Gulf CoastGlass

Dixie Glass

76%more conversions

January vs the January before

ads conversion rate
15.57%
ads conversion rate
organic traffic
+18.2%
organic traffic
Read the case study
“Lithium Marketing has done a good job with understanding our Company and what we specialize in and applying that to our digital marketing.”
Kevin AtiyehKevin AtiyehAtiyeh Bros Carpet

Around Highlands Ranch

Paid campaigns for the towns on your route

The same account can target the cities below, with bids set by city, so the PPC page for any one of them is worth a look before you set a budget. Colorado has the rest.

Published price

The monthly fee for running Highlands Ranch ads

From $500

per month in management

Management is separate from your ad spend. Typical: $500–$1,500 a month in management on $2,000–$5,000 a month in ad spend. No haggling, no hidden upsells.

FAQ

Questions Highlands Ranch owners put to us about ads

DJ Van Zanten

Still curious?

Call (503) 766-5964 or email [email protected].

How much does a Highlands Ranch campaign need to spend?

No fixed number works for every trade. Start from what a click costs in your trade and what a finished job is worth, then buy the number of clicks that can pay for itself. A landscaper and a garage door company need very different daily budgets, so we set the first number together on the strategy call and review it against the call counts.

When do the first calls arrive?

Give it a week. Initial results usually show by then, and the first report names the searches that rang. Budget moves to those and away from the rest, so cost per lead has a chance to settle.

What term do we sign for ads management?

The ads agreement runs six months, then renews monthly. The fee, the 30-day notice period and the term are written down before launch.

Do you run ads anywhere besides Google?

Sometimes. Microsoft Ads and Meta ads on Facebook and Instagram are managed channels too, and a second channel earns its place when it can buy the same call for less than Google. We test it against the Google account before moving any budget.

How do I judge a campaign that produced calls but few jobs?

By what happened after the call. The report shows the calls and leads each campaign produced, and the jobs your staff confirm get compared with the spend from the same month. A lead that never booked still tells you something about the offer or the landing page, and that is what we change next.

Free action plan

Ask for a Highlands Ranch Google Ads budget review

Share access to the account you run now, or tell us the trades you want to advertise and what a finished job is worth. On a short video call, a co-founder will go through the click costs, the landing pages and the tracking before you commit a budget.

What we’ll cover

  • What’s working (and what isn’t) in your current marketing
  • Site and funnel gaps that are costing you leads
  • Local SEO and paid traffic opportunities
  • Simple tracking and KPIs to measure success

Get my free action plan

Tell us a little about your business. Response within 24 hours.

  • 100% free, no obligation
  • Custom plan for your business
  • Response within 24 hours
Call now Free action plan