PlumbingSarkinen Plumbing
2Xleads
on the same budget
- search visibility
- 3.75X
- search visibility
- ads conversion rate
- 27.37%
- ads conversion rate
PPC in Lewiston, Maine
Google Ads for Lewiston trades, judged on cost per lead.
Lewiston trades get Google Ads with call tracking from the first click and a monthly report on calls, leads and cost per lead.
- Campaigns built around one job at a time
- Call tracking before the first click
- A budget that follows your calendar
Google PartnerView our Partners listing
5.0on Google · read our reviews
2010Lithium Marketing, established in 2010
$10M+Over $10 million in Google ad spend managed
Businesses
we’ve worked with
Businesses we’ve worked with
- Willard Power Vac
- Sarkinen Plumbing
- Robinson Restoration
- Town & Country Glass
- Dixie Glass
- Byers Septic Service
- F&W Fence Co.
- Drake’s 7 Dees
- Rickabaugh Construction
- Hillsview Building
- Dozer Dave
- Mt. Hood Pro Painting
- On-Target Landscape
- Atiyeh Bros Carpet
- Lovett
- Westmore Construction
- Northwest New Homes
- Porter Sealcoating & Paving
- RescueHero Restoration
- Panda Plumbing
- Biermann Plumbing & Heating
- Ballistic Junk Removal
- Smart Doors LLC
- Peak Performance Roofing
- Deluxe Heating & Cooling
- Lifetime Exteriors
- Bruce Johnson Construction
- Madrone Painting
- Smart Tree Service
- Premier Gutter Cover
- NW Pacific Electric
- Universal HVAC
- Lenny Martin Painting
- Next Level Decks & Exteriors
- Prodan Construction
- Smooth Rollin’ Sealcoating and Paving
- Lovett Restoration
- Greenlight Titles
- G.W. Hartley IV
- Advanced Coatings
- Thomson Equipment
- MyADU
The account
What a Lewiston Google Ads account should prove
Lithium Marketing runs Google Ads for Lewiston trades so the budget goes where the calls come from. The first job is to establish what a lead costs before the budget moves, which means call tracking on the site and the ads, a landing page for the job, and a monthly report that shows calls, leads and cost per lead. Management starts at $500 a month, plus ad spend.
The Google Ads account is in your name, and it stays yours. You keep the history, the conversion data and the campaigns if the work ever stops, and Lithium works inside that account, not one it controls.
Click costs in Lewiston
What a Lewiston click costs, and what it buys
“pest control lewiston me” draws about 90 searches a month, and the average click costs $10.15. A company selling three treatments can run a campaign per treatment, give each its own landing page, and let the report say which one pays.
The local listings sat at the top of the page we checked for “plumber lewiston me”, and the three Lewiston listings carried 17, 9 and 12 Google reviews. No ads appeared on the page. Paid slots are not fixed, so a Google Ads campaign should support the profile, not stand in for it.
| Search | Searches a month | Cost per click |
|---|---|---|
| google ads agency lewiston me | under 10 | not reported |
| ppc agency lewiston me | under 10 | not reported |
| ppc management lewiston me | under 10 | not reported |
Source: Google Ads keyword data, average monthly U.S. searches. "Under 10" = below Google’s reporting floor.
| Search | Searches a month | Cost per click |
|---|---|---|
| pest control lewiston me | 90 | $10.15 |
| landscaping lewiston me | 10 | not reported |
| roofing company lewiston me | 10 | not reported |
Source: Google Ads keyword data, average monthly U.S. searches. "Under 10" = below Google’s reporting floor.
- Map Pack
- The first thing on the page
- Search ads
- None recorded
- Local listing reviews
- 9 to 17 Google reviews each
- Directories in the top 10
- Better Business Bureau, HomeAdvisor, Yelp
- AI Overview
- Not shown
- People also ask
- Shown
Source: one Google results page for “plumber lewiston me”, as Google showed it to a searcher located in Lewiston. Search ad counts exclude sponsored local listings. Results shift by searcher and day.
The Lewiston market
Who clicks, and which properties they own
51.2% of Lewiston's occupied homes are owner-occupied. A renter may need a landlord's sign-off before work starts, while an owner can approve it on the call, so put the approval question on the landing page. Lewiston has 1,138 people per square mile, so a tight radius around your shop covers a lot of the city; set the ad radius to the jobs you want and give the towns beyond it their own budget line.
Androscoggin County has 47 landscaping services and 45 electrical contractors, so a campaign aimed at the label alone tells a customer nothing about which job you do. Split the account by the work you want: a yard cleanup, a panel upgrade, a lighting install.
- residents (2025 estimate)
- 38,866
- residents (2025 estimate)
- population change, 2020 to 2025
- +4.7%
- population change, 2020 to 2025
- housing units
- 17,105
- housing units
- of occupied homes owner-occupied
- 51.2%
- of occupied homes owner-occupied
- of homes built before 1980
- 79.8%
- of homes built before 1980
- median home value
- $235,100
- median home value
Sources: U.S. Census Bureau 2025 population estimates, ACS 2020–2024 and 2023 County Business Patterns.
Trades in Androscoggin County
Where the county's click money is safest
Androscoggin County has three pest control companies, four septic tank services and 69 plumbing, heating and air-conditioning contractors. The counts tell you how many companies share the county, not what a click costs. For a septic or pest call, the landing page should name the job, the towns you cover and what the visit costs to arrange.
For plumbing and HVAC, the account needs tighter search terms and a landing page for each job: a burst pipe, a furnace replacement, a water heater.
County Business Patterns
Trade and home service businesses in Androscoggin County
Establishments by industry, 2023
- Plumbing, heating and air-conditioning contractors69
- Residential remodelers62
- Landscaping services47
- Excavation and site preparation contractors47
- Electrical contractors45
- New home builders23
- Painting contractors16
- Roofing contractors14
Source: U.S. Census Bureau, 2023 County Business Patterns (NAICS establishment counts).
The first month
How the Lewiston campaigns get set up
We count the calls first, then let the campaign plan follow the work your crews can take.
1
Keep the account in your name
We work in the account you own, with your billing and your history, and open a new one in your name if there is nothing to keep.
2
Count the calls and forms first
GA4, call tracking and conversion tags go in before the first campaign, so the report starts with real numbers.
3
Split the account by job
Each job you want gets its own campaign, ad group and landing page, so the searcher sees the service they typed.
4
Watch the first month closely
Bids and search terms get daily attention through the first 30 days, then a weekly review against the budget calendar you set.
What every Google Ads account includes
The same eight parts go into every Google Ads account, wherever the business is.
- Conversion tracking, properly wired
- Landing pages per intent
- Match types and negatives
- Responsive search ads
- Geo and audience targeting
- Bid management
- Remarketing
- Looker Studio reporting
Proof from a Portland-area plumber
Sarkinen Plumbing: website, SEO and Google Ads
Sarkinen Plumbing is a Portland-area plumbing company. The website, the SEO and the Google Ads on the card were all Lithium's work, and the numbers come from that engagement. The recommendation beside it is from Dave Turin, an excavation contractor who runs Dozer Dave, and he names co-founder DJ Van Zanten.
Plumbing“I highly recommend Dj Van Zanten if you need any help with your website and your internet marketing.”
Dave TurinDozer DaveAround Lewiston
Campaigns for the cities you can reach
Campaigns can target the cities below from the same account, including Rochester and Dover in New Hampshire, with a separate budget line for each one you turn on. The Maine link covers the rest.
Published price
What a Lewiston Google Ads budget covers
From $500
per month in management
Management is separate from your ad spend. Typical: $500–$1,500 a month in management on $2,000–$5,000 a month in ad spend. No haggling, no hidden upsells.
FAQ
What Lewiston owners ask about ad spend
Still curious?
Call (503) 766-5964 or email [email protected].
How much should a Lewiston business spend on ads?
It depends on what a job is worth and how many calls it takes to win one. The click price in your trade sets the starting point, and the share of clicks that become calls sets the outer limit. We agree the first month's number on the strategy call, then move it as the report fills in.
What does the first month of a campaign look like?
The first calls often land in week one, once tracking is live. From there the job is subtraction: remove search terms that never produce a call, put the budget behind the ones that do, and give cost per lead time to settle.
How is the PPC agreement structured?
Six months is the opening term; after that the agreement is monthly, and 30 days' notice ends it. Management is priced on the channels we run, the landing pages we build and the ad spend behind them, and that number is agreed before a campaign goes live.
Do Facebook or Microsoft ads belong in the plan?
A second channel can help, and Microsoft Ads and Meta ads on Facebook and Instagram are channels Lithium runs. Each gets tested against the calls it produces, and we add one only when the report shows it returns more than it costs. The first channel still has to earn its budget.
Which campaign produced a call?
The report shows calls, leads and cost per lead by campaign, and the call tracking shows which campaign the calls came from. If your team marks which leads turned into jobs, the next month's budget can follow those campaigns.
Free action plan
Find out what a Lewiston click is worth to you
Send three things: the trade, the months that fill your calendar and what one job is worth. A co-founder will put the click price for your work beside each month's budget on a short video call.
What we’ll cover
- What’s working (and what isn’t) in your current marketing
- Site and funnel gaps that are costing you leads
- Local SEO and paid traffic opportunities
- Simple tracking and KPIs to measure success
(503) 766-5964
[email protected]
2000 NE 42nd Ave Ste D Unit 2370, Portland, OR 97213
Prefer to pick a time? Book a 30-minute call with DJ