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Digital marketing in New Rochelle, New York

A marketing agency working with New Rochelle service businesses, judged on calls.

New Rochelle service businesses get one plan across site, search, ads and phones, with every call tracked and a co-founder on the first call.

  • Calls traced to the service that paid
  • A phone line that answers 24/7
  • Your ad account and site stay yours
Drake’s 7 Dees garden center and landscaping website homepage
380%more organic traffic for Drake’s 7 Dees (in one year)
Google Partner badge Google PartnerView our Partners listing 5.0on Google · read our reviews
2010Lithium Marketing, established in 2010
$10M+Over $10 million in Google ad spend managed

Businesses we’ve worked with

  • Willard Power Vac
  • Sarkinen Plumbing
  • Robinson Restoration
  • Town & Country Glass
  • Dixie Glass
  • Byers Septic Service
  • F&W Fence Co.
  • Drake’s 7 Dees
  • Rickabaugh Construction
  • Hillsview Building
  • Dozer Dave
  • Mt. Hood Pro Painting
  • On-Target Landscape
  • Atiyeh Bros Carpet
  • Lovett
  • Westmore Construction
  • Northwest New Homes
  • Porter Sealcoating & Paving
  • RescueHero Restoration
  • Panda Plumbing
  • Biermann Plumbing & Heating
  • Ballistic Junk Removal
  • Smart Doors LLC
  • Peak Performance Roofing
  • Deluxe Heating & Cooling
  • Lifetime Exteriors
  • Bruce Johnson Construction
  • Madrone Painting
  • Smart Tree Service
  • Premier Gutter Cover
  • NW Pacific Electric
  • Universal HVAC
  • Lenny Martin Painting
  • Next Level Decks & Exteriors
  • Prodan Construction
  • Smooth Rollin’ Sealcoating and Paving
  • Lovett Restoration
  • Greenlight Titles
  • G.W. Hartley IV
  • Advanced Coatings
  • Thomson Equipment
  • MyADU

One plan, four services

How one plan holds four services together for a New Rochelle business

One plan puts the website, the search work, the ads and the phone line behind the same list of New Rochelle jobs. Lithium Marketing runs that plan, and 53.7% of occupied homes in New Rochelle are lived in by their owners, so it has to work for landlords and property managers as well as homeowners.

That changes what each channel does: the site names the rental work you take, the ads target the properties you serve, and the phone rules sort a tenant's request from an owner's. The plan starts with the service losing you the most work and adds the others when the calls support it.

The New Rochelle market

Old housing, a commuter base and a city on the Sound

New Rochelle's median home value is $702,500, and 75.9% of its housing was built before 1980, so most of the work in the city is repair, replacement and remodeling on houses that already exist. The site should show that work, not a showroom of new builds.

New Rochelle sits on the Long Island Sound, and its neighborhoods are where the next job is. Davenport Neck, Wykagyl, Beechmont and Rochelle Heights each carry their own streets and their own customers, and a business that names them reads like it works there.

residents (2025 estimate)
85,864
residents (2025 estimate)
population change, 2020 to 2025
+7.7%
population change, 2020 to 2025
housing units
32,792
housing units
of occupied homes owner-occupied
53.7%
of occupied homes owner-occupied
of homes built before 1980
75.9%
of homes built before 1980
median home value
$702,500
median home value

Sources: U.S. Census Bureau 2025 population estimates, ACS 2020–2024 and 2023 County Business Patterns.

Trades in Westchester County

The crowded trades, and where the room is

Westchester County counted 31,174 business establishments of every kind, and its 995 residential remodelers lead the chart below, with 847 landscaping services behind them. Both trades can sell a whole project, so the work that wins is a gallery of finished jobs, reviews that back up the work and one page for each service a customer can hire.

Westchester County also has 493 plumbing, heating and air-conditioning contractors, 390 electrical contractors and 269 painting contractors, so a homeowner with a burst pipe or a room to paint has plenty of numbers to try. That is why the phone line, the reviews and the pages carry equal weight in the plan.

County Business Patterns

Trade and home service businesses in Westchester County

Establishments by industry, 2023

  • Residential remodelers
    995
  • Landscaping services
    847
  • Plumbing, heating and air-conditioning contractors
    493
  • Electrical contractors
    390
  • Painting contractors
    269
  • New home builders
    202
  • Excavation and site preparation contractors
    97
  • Roofing contractors
    53

Source: U.S. Census Bureau, 2023 County Business Patterns (NAICS establishment counts).

How the plan starts

The order a New Rochelle plan runs in

Nothing gets added until the tracking shows which service loses you the most work.

1

Find the gap costing you jobs

On the first video call, a co-founder looks at your site, your Google profile and how your phone is answered, then names the one gap to fix first.

2

Put tracking on every call

Each number and form gets its own source, so every later report can say which service brought which call and which lead became a job.

3

Build one list of places you work

Your site pages, profile service area, ad targets and receptionist all work from the same list of New Rochelle neighborhoods and nearby cities.

4

Add the next service when calls support it

Once the first service produces tracked calls, the report shows whether search, ads or the phone line should come next.

Results

A restoration company's website and SEO, and a painter's view of the work

Robinson Restoration had Lithium build its website and run its SEO, and the card beside this shows what that work produced. Chris Martin of Mt. Hood Pro Painting gives his own account of working with Lithium.

Robinson Restoration website homepage built by Lithium MarketingRestoration

Robinson Restoration

26Xorganic traffic

79 to 2,200+ visits a month, SEO only

organic visits a month
79 → 2,200+
organic visits a month
top-3 rankings
120
top-3 rankings
Read the case study
“Ever since we've used Lithium Marketing, our phone has been ringing off the hook and we can hardly keep up with the leads we get from Google, Facebook or through our website. Most of our leads other than referrals are through Google and it's all because of Lithium Marketing.”
Chris MartinChris MartinMt. Hood Pro Painting

Around New Rochelle

The cities and towns around New Rochelle

Mount Vernon, Yonkers, White Plains, Stamford in Connecticut, Hempstead and New York City each have their own marketing page below, with their own figures. Use them to decide which nearby cities deserve pages on your site, and the Westchester page covers the county while the New York page lists every city Lithium works in.

Pricing

What website, search, ads and phone answering cost in New Rochelle

Lithium publishes a typical price for four of its five services, and AI automation is quoted after a free discovery call. Your proposal depends on scope, competition and ad spend.

Conversion web design

$5,000

typical project

Larger sites with more pages or integrations get a fixed proposal after a 30-minute discovery call. Six to nine weeks from kickoff to launch.

SEO

$1,300–$3,000

per month

Typical local SEO retainer, scoped against your revenue per lead.

Google Ads management

From $500

per month

Plus ad spend. Typical: $500–$1,500 a month in management, plus ad spend of $2,000–$5,000 a month.

AI receptionist

$179

per month

Fully managed. No contracts, cancel anytime. Live in days.

AI automation

Scoped

after discovery

Clear, upfront pricing after a free discovery call. Custom builds typically take 1–2 weeks.

Optional hosting and maintenance: $99/month. Secure private hosting on a dedicated high-speed server, daily backups, software and security updates, and basic website changes are all included. Most clients choose this option to keep their new website updated and running smoothly; it is not required.

Our usual service agreement starts with six months, then continues month to month with 30 days’ cancellation notice. Your written agreement sets the final terms. The AI receptionist has no contract.

  • You own your domain, hosting account and website
  • Six-month starting term
  • We guarantee the work, not a ranking
Get my free action plan

FAQ

What New Rochelle owners want to know first

DJ Van Zanten

Still curious?

Call (503) 766-5964 or email [email protected].

Which of the four services should come first?

Look at where the job stops. A call that rings out is a phone problem, a page that hides the number is a website problem, and a customer who finds neither is a search or ads problem. A co-founder reads your tracking, site and listings before the first call and names the first fix.

Can we hire one service at a time?

You can hire one at a time. A single service can run alone, and one tracking setup covers all four, so a service added later is judged on the calls and leads you already count. Each one is priced on its own.

Who handles our account between strategy calls?

By video, phone and email. Lithium is headquartered in Portland, Oregon, with a team in Portland, Bend and Seattle, working with every client by video. Your strategy calls are with a co-founder, and Allison McKenney is the account manager for day-to-day questions.

What happens when the first term ends?

After the first six months, the usual agreement runs month to month with 30 days' notice. The AI receptionist sits outside that agreement, with no contract at all. The website and domain stay in your name whichever services you keep.

How do the four services price together?

You pay each service's own price, so a two-service plan costs those two added together. SEO is a range because the work depends on your market, Google Ads management starts at $500 a month plus ad spend, and the AI receptionist is $179 a month with no contract. A larger website than the typical $5,000 build gets a fixed proposal first, and custom automation is quoted after a call.

Free action plan

Get a free marketing plan for your New Rochelle business

Bring your site and the calls you think you are missing, and say which trades you want more of. On a short video call, a co-founder ranks the four services against what would bring the most calls fastest.

What we’ll cover

  • What’s working (and what isn’t) in your current marketing
  • Site and funnel gaps that are costing you leads
  • Local SEO and paid traffic opportunities
  • Simple tracking and KPIs to measure success

Get my free action plan

Tell us a little about your business. Response within 24 hours.

  • 100% free, no obligation
  • Custom plan for your business
  • Response within 24 hours
Call now Free action plan