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PPC in Orem, Utah

Orem PPC management that reports on calls, leads and cost per lead.

Orem service businesses get Google Ads run from an account in their own name, with a monthly report on calls, leads and cost per lead.

  • The ad account in your name
  • Wasted search terms cut
  • Bids checked daily, then weekly
Dixie Glass website homepage for glass services on the Mississippi Gulf Coast
76%more conversions for Dixie Glass (January vs the January before)
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2010Lithium Marketing, established in 2010
$10M+Over $10 million in Google ad spend managed

Businesses we’ve worked with

  • Willard Power Vac
  • Sarkinen Plumbing
  • Robinson Restoration
  • Town & Country Glass
  • Dixie Glass
  • Byers Septic Service
  • F&W Fence Co.
  • Drake’s 7 Dees
  • Rickabaugh Construction
  • Hillsview Building
  • Dozer Dave
  • Mt. Hood Pro Painting
  • On-Target Landscape
  • Atiyeh Bros Carpet
  • Lovett
  • Westmore Construction
  • Northwest New Homes
  • Porter Sealcoating & Paving
  • RescueHero Restoration
  • Panda Plumbing
  • Biermann Plumbing & Heating
  • Ballistic Junk Removal
  • Smart Doors LLC
  • Peak Performance Roofing
  • Deluxe Heating & Cooling
  • Lifetime Exteriors
  • Bruce Johnson Construction
  • Madrone Painting
  • Smart Tree Service
  • Premier Gutter Cover
  • NW Pacific Electric
  • Universal HVAC
  • Lenny Martin Painting
  • Next Level Decks & Exteriors
  • Prodan Construction
  • Smooth Rollin’ Sealcoating and Paving
  • Lovett Restoration
  • Greenlight Titles
  • G.W. Hartley IV
  • Advanced Coatings
  • Thomson Equipment
  • MyADU

Orem PPC, answered

What a click is worth in Orem

Lithium Marketing runs Google Ads for Orem trade businesses, and the first question is what a click costs before a customer ever calls. “garage door repair orem” averages $119.23 a click, the highest in the trade table, so an account without tracking is an expensive guess.

The tracking side is the other half. GA4 and call tracking record which keyword and ad produced each call or form, the account stays in your name, and the monthly report breaks each campaign into calls, leads and cost per lead. Lithium's management fee starts at $500 a month, plus ad spend.

The Orem market

A high-desert city and a budget that should move

Orem sits in a high desert at an average elevation of 4,767 feet. If your trade's work clusters into a few months, a flat ad budget spends too much in the quiet weeks and too little when the calls come.

Utah County holds 759,859 people, and 29.1% of Utah County's housing went up in 2010 or later. If your crews work new subdivisions, the ad and the landing page are often the first impression, so both should say what you do in one line.

residents (2025 estimate)
95,214
residents (2025 estimate)
population change, 2020 to 2025
-2.9%
population change, 2020 to 2025
housing units
32,835
housing units
of occupied homes owner-occupied
57.8%
of occupied homes owner-occupied
of homes built before 1980
36.5%
of homes built before 1980
median home value
$472,300
median home value

Sources: U.S. Census Bureau 2025 population estimates, ACS 2020–2024 and 2023 County Business Patterns.

Utah County trades

Where the clicks are cheap, and where they are not

Utah County counts 235 electrical contractors, and “electrician orem” averages $43.60 a click. For a trade at that price, a landing page that shows the panel work and answers the permit question is worth more than a bigger bid.

Landscaping sits at $83.22 a click in Orem, with 253 landscaping services in the county, so the budget goes further on a tight set of neighborhoods and the jobs your crews want most.

County Business Patterns

Trade and home service businesses in Utah County

Establishments by industry, 2023

  • New home builders
    302
  • Landscaping services
    253
  • Plumbing, heating and air-conditioning contractors
    247
  • Residential remodelers
    242
  • Electrical contractors
    235
  • Excavation and site preparation contractors
    115
  • Painting contractors
    109
  • Roofing contractors
    66

Source: U.S. Census Bureau, 2023 County Business Patterns (NAICS establishment counts).

The first month

The first month of an Orem ad account

Tracking goes in before the budget moves, and the campaigns follow the work your crews can take.

1

Start with what is running

If ads exist, we read every campaign for what it produced: calls, forms, and the search terms that spent money without either.

2

Give each call a source

A call or a form should arrive with the keyword and the ad attached. We wire GA4, call tracking and conversion tags to make that true.

3

One page for one job

A drain clearing and a panel upgrade do not belong on the same page. Each service you want to sell gets a page that answers for that job.

4

Keep the bids honest

For the first 30 days, we look at bids and search terms every day. After that, the check is weekly, against the budget you set.

What every Google Ads account includes

The same eight parts go into every Google Ads account, wherever the business is.

See the full Google Ads service

  • Conversion tracking, properly wired
  • Landing pages per intent
  • Match types and negatives
  • Responsive search ads
  • Geo and audience targeting
  • Bid management
  • Remarketing
  • Looker Studio reporting

Proof

A fence company's site, search and ads

F&W Fence Co. brought a website, SEO and Google Ads to Lithium, and the card shows the results. Drake Snodgrass adds the quote next to it.

F&W Fence Co. website homepage for fence installation, supply and repairFence

F&W Fence Co.

4Xmore ranking keywords

190 to 745 keywords

top-3 rankings (3 to 28)
9X
top-3 rankings (3 to 28)
core search conversion rate
27.78%
core search conversion rate
Read the case study
“Lithium has moved us to page 1 in Google search organically. Prior to working with them we spent a huge part of our marketing budget on paid search. Website redesign was a great experience.”
Drake SnodgrassDrake SnodgrassDrake’s 7 Dees

Around Orem

Ad budgets for the cities next door

Provo, Vineyard and Lindon can sit in the same account as Orem, and we set bids by city, not one flat target. The PPC pages below cover the Salt Lake Valley cities, and the Utah list at the end has the rest of the state.

Published price

The management fee for an Orem ad budget

From $500

per month in management

Management is separate from your ad spend. Typical: $500–$1,500 a month in management on $2,000–$5,000 a month in ad spend. No haggling, no hidden upsells.

FAQ

Questions to settle before an Orem ad budget

DJ Van Zanten

Still curious?

Call (503) 766-5964 or email [email protected].

What budget makes Google Ads work here?

Work backwards from a booked job. If a job is worth a few hundred dollars to you, the budget has to buy calls below that number, and a high click cost means fewer clicks for the same money. The starting figure comes out of that sum, then the tracking refines it.

What happens in the first week of a campaign?

We verify tracking and review the search terms, and the first calls usually arrive inside that week. After 30 days of daily tuning, the work moves to a weekly rhythm against the budget you set.

Can we stop the ads in a slow month?

You can pause a campaign whenever you like. The management agreement has its own first term of six months, after which it renews a month at a time and 30 days' notice ends it.

Do Facebook or Microsoft ads belong in the plan?

Facebook and Instagram ads, through Meta, and Microsoft Ads are channels Lithium also runs. A second channel makes sense when your customers already spend time there, or when a Google click for your trade costs more than a booked job can carry.

What does the monthly report show?

The report shows calls, leads and cost per lead by campaign. We tie each call to the keyword and ad behind it, and if your team notes which leads became jobs, the report carries that through to booked work.

Free action plan

Ask what Orem clicks cost for your trade

Tell us what you sell and the months that keep your crews busy. A co-founder will walk through the numbers with you on a short video call, then show where a month of clicks would go and when the budget should peak.

What we’ll cover

  • What’s working (and what isn’t) in your current marketing
  • Site and funnel gaps that are costing you leads
  • Local SEO and paid traffic opportunities
  • Simple tracking and KPIs to measure success

Get my free action plan

Tell us a little about your business. Response within 24 hours.

  • 100% free, no obligation
  • Custom plan for your business
  • Response within 24 hours
Call now Free action plan