Garden centerDrake’s 7 Dees
380%more organic traffic
in one year
- Google Ads conversion rate
- 26.4%
- Google Ads conversion rate
- leads in 60 days
- 744
- leads in 60 days
Digital marketing for Reno service businesses
Reno digital marketing that helps you win the next job.
Build a steadier flow of Reno calls and estimates with a marketing plan priced around the services you need.
- A plan for your next jobs
- Website and campaign call tracking
- Phone answering around the clock
Google searches each month
What Reno searches for, by service
1,300
searches a month
- SEO650
- Web design480
- Digital marketing170
Source: Google Ads keyword data, average monthly U.S. searches. "Under 10" = below Google’s reporting floor.
Google PartnerView our Partners listing
5.0on Google · read our reviews
2010Lithium Marketing, established in 2010
$10M+Over $10 million in Google ad spend managed
Businesses
we’ve worked with
Businesses we’ve worked with
- Willard Power Vac
- Sarkinen Plumbing
- Robinson Restoration
- Town & Country Glass
- Dixie Glass
- Byers Septic Service
- F&W Fence Co.
- Drake’s 7 Dees
- Rickabaugh Construction
- Hillsview Building
- Dozer Dave
- Mt. Hood Pro Painting
- On-Target Landscape
- Atiyeh Bros Carpet
- Lovett
- Westmore Construction
- Northwest New Homes
- Porter Sealcoating & Paving
- RescueHero Restoration
- Panda Plumbing
- Biermann Plumbing & Heating
- Ballistic Junk Removal
- Smart Doors LLC
- Peak Performance Roofing
- Deluxe Heating & Cooling
- Lifetime Exteriors
- Bruce Johnson Construction
- Madrone Painting
- Smart Tree Service
- Premier Gutter Cover
- NW Pacific Electric
- Universal HVAC
- Lenny Martin Painting
- Next Level Decks & Exteriors
- Prodan Construction
- Smooth Rollin’ Sealcoating and Paving
- Lovett Restoration
- Greenlight Titles
- G.W. Hartley IV
- Advanced Coatings
- Thomson Equipment
- MyADU
Make the next investment count
Reno marketing starts with the jobs you want to grow
Lithium Marketing connects customer searches, websites and phone answering into a marketing plan for Reno service businesses. Reno’s population increased 7.4% between 2020 and 2025. If you have relied on word of mouth, your next customer may need an introduction: what you do, where you work and why to call you.
We look at what happens between finding your company and booking work. A weak service page calls for better content; a healthy site with few visitors needs search visibility; missed calls need answering. Lithium is headquartered in Portland, Oregon, with a team in Portland, Bend and Seattle, working with every client by video.
Choose the work your business needs
Give each part of your Reno marketing a job
Open a service below to see its process and buying questions. Your proposal can start with a single service.
SEO for Reno searchesMake your company easier to find when Reno customers search for the specific repairs, installations or ongoing services you sell.Learn more Websites that explain your workGive Reno homeowners a place to inspect finished projects, understand the estimate process and contact the people doing the work.Learn more Ads with a spending limitTest demand for the Reno jobs you want to book, with a defined budget and reports showing which campaigns bring leads.Learn more Reception and custom automationAI reception gives Reno callers service answers and a next step, with separate custom builds for follow-up and data entry.Learn more
Follow the customer's search
A trade name is a starting point for the offer
The phrase “plumber reno” receives about 2,400 searches a month. A company selling both repairs and installations should make each easy to find, with a direct next step after the explanation. We use search demand to choose pages and campaigns, then your booking feedback to judge their value.
For electrical businesses, about 880 monthly searches name “electrician reno”. The ad and website still need to explain the work you want: a customer asking about a planned upgrade needs different information from someone reporting a fault. Your marketing should help both reach the right service.
| Search | Searches a month | Cost per click |
|---|---|---|
| digital marketing agency reno | 90 | $74.04 |
| digital marketing reno | 40 | not reported |
| marketing agency reno | 40 | $4.22 |
Source: Google Ads keyword data, average monthly U.S. searches. "Under 10" = below Google’s reporting floor.
| Search | Searches a month | Cost per click |
|---|---|---|
| hvac repair reno | 480 | $49.34 |
| plumber reno | 2,400 | $25.47 |
| garage door repair reno | 480 | $22.51 |
| pest control reno | 1,000 | $21.71 |
| roofing company reno | 480 | $12.81 |
| electrician reno | 880 | $12.67 |
| landscaping reno | 1,000 | $5.79 |
| water damage restoration reno | 170 | not reported |
Source: Google Ads keyword data, average monthly U.S. searches. "Under 10" = below Google’s reporting floor.
- Map Pack
- On the page, below other results
- Search ads
- None recorded
- Local listing reviews
- 223 to 792 Google reviews each
- Directories in the top 10
- Facebook, HomeAdvisor, Yelp
- AI Overview
- Not shown
- People also ask
- Shown
Source: one Google results page for “plumber reno”, as Google showed it to a searcher located in Reno. Search ad counts exclude sponsored local listings. Results shift by searcher and day.
Who can authorize the work?
Make property questions part of the booking process
In Reno, 49.8% of occupied homes are owner-occupied. If you serve rental properties, say how a tenant, landlord or property manager starts a request. A website explanation and a matching phone question can spare your crew an estimate that cannot move forward.
Downtown Reno and neighboring Sparks share the Truckee Meadows valley. If you take work in both cities, name both in your service coverage. We check that the ads, site and phone answers agree, so customers do not hear a different service-area answer after they call.
- residents (2025 estimate)
- 283,621
- residents (2025 estimate)
- population change, 2020 to 2025
- +7.4%
- population change, 2020 to 2025
- housing units
- 123,756
- housing units
- of occupied homes owner-occupied
- 49.8%
- of occupied homes owner-occupied
- of homes built before 1980
- 37.4%
- of homes built before 1980
- median home value
- $548,300
- median home value
Sources: U.S. Census Bureau 2025 population estimates, ACS 2020–2024 and 2023 County Business Patterns.
Stand out through the work
Show why a customer should shortlist your business
Residential remodelers number 240 in Washoe County. For a remodeling business, the strongest introduction is often a finished project with a plain explanation of the customer's goal and the work completed. We put those examples close to the estimate request.
Landscaping services account for 227 establishments in Washoe County. A company offering recurring care needs to explain its visits and coverage; a company selling installations needs to show completed jobs. The service you want to grow determines what we promote.
County Business Patterns
Trade and home service businesses in Washoe County
Establishments by industry, 2023
- Residential remodelers240
- Landscaping services227
- Plumbing, heating and air-conditioning contractors170
- Electrical contractors157
- New home builders110
- Painting contractors97
- Excavation and site preparation contractors63
- Roofing contractors39
Source: U.S. Census Bureau, 2023 County Business Patterns (NAICS establishment counts).
From goals to spending decisions
Put a Reno marketing plan in the right order
The proposal explains what comes first, what it costs and how you will judge it.
1
Name your most valuable work
Tell us which jobs leave enough after labor and materials to make growth worthwhile. We also ask how much work your team can take.
2
Trace where bookings stall
We review search visibility, service pages and the way calls are handled. Call and form tracking helps separate a traffic problem from a contact problem.
3
Choose a focused starting scope
You get recommendations with a purpose and a price. We can repair a weak part of the process before adding spending elsewhere.
4
Use booking feedback to guide changes
Reports show leads by source, and you tell us which requests became work. That combination helps decide what to expand or improve.
A full marketing engagement
Drake’s 7 Dees paired its website with search and ads
For the garden center Drake’s 7 Dees, Lithium delivered a new website, SEO and Google Ads. The case card covers that engagement. Dave Turin, of the excavation business Dozer Dave, shares a separate recommendation about DJ and the team's website and internet marketing work.
Garden center“I highly recommend Dj Van Zanten if you need any help with your website and your internet marketing.”
Dave TurinDozer DavePlans for other markets
Compare Reno with the cities where you also work
Sparks is the neighboring Nevada market in these links. The California pages cover separate markets, including Sacramento and Roseville. Use the Nevada city collection to explore more of the state and keep your own marketing focused on places your crews serve.
Pricing
Choose your Reno marketing scope before you spend
Lithium publishes a typical price for four of its five services, and AI automation is quoted after a free discovery call. Your proposal depends on scope, competition and ad spend.
Conversion web design
$5,000
typical project
Larger sites with more pages or integrations get a fixed proposal after a 30-minute discovery call. Six to nine weeks from kickoff to launch.
SEO
$1,300–$3,000
per month
Typical local SEO retainer, scoped against your revenue per lead.
Google Ads management
From $500
per month
Plus ad spend. Typical: $500–$1,500 a month in management, plus ad spend of $2,000–$5,000 a month.
AI receptionist
$179
per month
Fully managed. No contracts, cancel anytime. Live in days.
AI automation
Scoped
after discovery
Clear, upfront pricing after a free discovery call. Custom builds typically take 1–2 weeks.
Optional hosting and maintenance: $99/month. Secure private hosting on a dedicated high-speed server, daily backups, software and security updates, and basic website changes are all included. Most clients choose this option to keep their new website updated and running smoothly; it is not required.
Our usual service agreement starts with six months, then continues month to month with 30 days’ cancellation notice. Your written agreement sets the final terms. The AI receptionist has no contract.
- You own your domain, hosting account and website
- Six-month starting term
- We guarantee the work, not a ranking
FAQ
Deciding how much marketing to take on
Still curious?
Call (503) 766-5964 or email [email protected].
Can I hire you for one part of my Reno marketing?
You can choose a single service and keep the rest of your setup. We inspect the parts that affect it, such as the page an ad sends people to, and explain any dependencies before quoting. A broader program only makes sense when each added service has a job to do.
What should I budget for a combined marketing plan?
Budget for the services needed to reach your goal, with advertising spend listed separately. Websites are typically $5,000; SEO is $1,300–$3,000 a month; Google Ads management starts from $500 a month, plus ad spend. The management fee depends on spend, channels and landing page work. The AI receptionist is $179 a month. We quote custom automation after a free discovery call.
How will I know if the extra calls are helping my business?
We review lead sources alongside your feedback on bookings. Tell us which calls were for jobs you wanted, which became estimates and which turned into paying work. That lets us judge the marketing against your business, including the labor and materials a job consumes. A ringing phone is the beginning; the completed job is what pays.
Who do I speak to when I need a change?
Allison McKenney is your day-to-day account manager, and a co-founder leads strategy calls. You can bring a change in services, capacity or coverage to the team without translating it into marketing jargon. We discuss how that change affects the work already underway.
What commitment does a marketing agreement involve?
The usual agreement begins with six months and continues month to month afterward, with 30 days’ notice. Your proposal identifies the services and costs before you sign. The AI receptionist has its own no-contract terms, so buying reception does not commit you to a wider marketing program.
Free action plan
Find your next marketing priority in Reno
Send your website and tell us which jobs you want more of. A co-founder will use a short video call to recommend a starting scope and explain what would make the investment worthwhile.
What we’ll cover
- What’s working (and what isn’t) in your current marketing
- Site and funnel gaps that are costing you leads
- Local SEO and paid traffic opportunities
- Simple tracking and KPIs to measure success
(503) 766-5964
[email protected]
2000 NE 42nd Ave Ste D Unit 2370, Portland, OR 97213
Prefer to pick a time? Book a 30-minute call with DJ