FenceF&W Fence Co.
4Xmore ranking keywords
190 to 745 keywords
- top-3 rankings (3 to 28)
- 9X
- top-3 rankings (3 to 28)
- core search conversion rate
- 27.78%
- core search conversion rate
For Roanoke service businesses
A PPC agency for Roanoke businesses connecting Google Ads with job leads.
Judge Roanoke advertising through actual customer requests, with search terms, landing pages and conversion actions reviewed against the offer your business promotes.
- Useful conversion actions defined
- Search and landing offers checked
- Calls and cost per lead reported
Google PartnerView our Partners listing
5.0on Google · read our reviews
2010Lithium Marketing, established in 2010
$10M+Over $10 million in Google ad spend managed
Businesses
we’ve worked with
Businesses we’ve worked with
- Willard Power Vac
- Sarkinen Plumbing
- Robinson Restoration
- Town & Country Glass
- Dixie Glass
- Byers Septic Service
- F&W Fence Co.
- Drake’s 7 Dees
- Rickabaugh Construction
- Hillsview Building
- Dozer Dave
- Mt. Hood Pro Painting
- On-Target Landscape
- Atiyeh Bros Carpet
- Lovett
- Westmore Construction
- Northwest New Homes
- Porter Sealcoating & Paving
- RescueHero Restoration
- Panda Plumbing
- Biermann Plumbing & Heating
- Ballistic Junk Removal
- Smart Doors LLC
- Peak Performance Roofing
- Deluxe Heating & Cooling
- Lifetime Exteriors
- Bruce Johnson Construction
- Madrone Painting
- Smart Tree Service
- Premier Gutter Cover
- NW Pacific Electric
- Universal HVAC
- Lenny Martin Painting
- Next Level Decks & Exteriors
- Prodan Construction
- Smooth Rollin’ Sealcoating and Paving
- Lovett Restoration
- Greenlight Titles
- G.W. Hartley IV
- Advanced Coatings
- Thomson Equipment
- MyADU
For your business
PPC management for Roanoke customer requests
Lithium Marketing manages PPC for Roanoke service businesses through defined ads, landing pages and conversion tracking. A company counting brochure downloads alongside calls can identify what each action means before judging the campaign. The account should distinguish a customer request from other interest rather than treat every recorded event as a job lead.
“landscaping roanoke” averages $4.57 per click. “pest control roanoke” averages $18.47. A trial budget belongs with the offer and the useful response it needs to measure, rather than a combined activity total.
For your business
Read the Roanoke tables with the measured action in mind
PPC-agency phrases naming Roanoke total 20 monthly searches. That is agency-shopping context. Customer research follows the actual service and request the advertisement should introduce.
No paid ads appeared in the observed plumbing results. The snapshot does not describe every auction. Review the account terms and resulting contacts to see what the paid visitors actually did.
| Search | Searches a month | Cost per click |
|---|---|---|
| google ads agency roanoke | 10 | not reported |
| ppc agency roanoke | 10 | not reported |
| ppc management roanoke | under 10 | not reported |
Source: Google Ads keyword data, average monthly U.S. searches. "Under 10" = below Google’s reporting floor.
| Search | Searches a month | Cost per click |
|---|---|---|
| plumber roanoke | 1,000 | $22.19 |
| pest control roanoke | 480 | $18.47 |
| electrician roanoke | 390 | $15.09 |
| garage door repair roanoke | 480 | $14.48 |
| roofing company roanoke | 320 | $11.17 |
| hvac repair roanoke | 30 | $5.64 |
| landscaping roanoke | 720 | $4.57 |
| water damage restoration roanoke | 40 | not reported |
Source: Google Ads keyword data, average monthly U.S. searches. "Under 10" = below Google’s reporting floor.
- Map Pack
- The first thing on the page
- Search ads
- None recorded
- Local listing reviews
- 340 to 3,800 Google reviews each
- Directories in the top 10
- Facebook, Nextdoor, Thumbtack
- AI Overview
- Not shown
- People also ask
- Shown
Source: one Google results page for “plumber roanoke”, as Google showed it to a searcher located in Roanoke. Search ad counts exclude sponsored local listings. Results shift by searcher and day.
For your business
Explain the Roanoke service before a download or inquiry
Roanoke’s July monthly mean temperature is 77.8 °F. An outdoor project company can use its own availability to explain the estimate process. The landing page should identify the first customer action rather than imply a project date from a seasonal description.
A useful brochure can support that explanation without replace it. Someone downloading material has shown interest; someone requesting an assessment is taking a different step. Keep those purposes available when the campaign is reviewed.
- residents (2025 estimate)
- 99,111
- residents (2025 estimate)
- population change, 2020 to 2025
- -0.9%
- population change, 2020 to 2025
- housing units
- 49,106
- housing units
- of occupied homes owner-occupied
- 52.4%
- of occupied homes owner-occupied
- of homes built before 1980
- 77.6%
- of homes built before 1980
- median home value
- $190,500
- median home value
Sources: U.S. Census Bureau 2025 population estimates, ACS 2020–2024 and 2023 County Business Patterns.
For your business
Set the conversion purpose for the Roanoke trade
Roanoke city lists 8 roofing establishments. A roofer’s assessment request needs to remain distinct from a visitor reading project material. The business count does not tell us who advertises for that offer.
The city has 6 pest control establishments. Pest work can involve a visit or an ongoing arrangement. Define the advertised relationship and measured request before treating a report’s combined conversions as suitable leads.
County Business Patterns
Trade and home service businesses in Roanoke city
Establishments by industry, 2023
- Residential remodelers32
- Landscaping services32
- Plumbing, heating and air-conditioning contractors30
- Electrical contractors15
- New home builders13
- Painting contractors12
- Roofing contractors8
- Pest control companies6
Source: U.S. Census Bureau, 2023 County Business Patterns (NAICS establishment counts).
The work ahead
Keep the Roanoke conversion report connected to the offer
The useful customer action is identified before the account decision.
1
Define what the campaign invites
You explain the service and the customer request that would help staff begin work.
2
Inspect the recorded actions
We review calls, forms and other events to establish what the report actually counts.
3
Match the landing invitation
The page explains the same useful action as the advertisement.
4
Assess relevant contacts
Calls, leads and cost per lead are reviewed with the business context before the test or spending changes.
What every Google Ads account includes
The same eight parts go into every Google Ads account, wherever the business is.
- Conversion tracking, properly wired
- Landing pages per intent
- Match types and negatives
- Responsive search ads
- Geo and audience targeting
- Bid management
- Remarketing
- Looker Studio reporting
Client work
Paid conversion evidence within a fence marketing project
F&W Fence Co.’s case includes a website, SEO and Google Ads by Lithium. Ranking-keyword figures describe search visibility, while its search conversion rate belongs to paid campaigns. Kevin Atiyeh of Atiyeh Bros, a carpet and rug business, supplies the adjacent testimonial.
Fence“Lithium Marketing has done a good job with understanding our Company and what we specialize in and applying that to our digital marketing.”
Kevin AtiyehAtiyeh Bros CarpetFor your business
PPC pages for other regional service markets
Winston-Salem and Greensboro are North Carolina links, while Charleston belongs to West Virginia. The Virginia page provides broader state context when researching a further offer or location.
Published price
Campaign management pricing
From $500
per month in management
Management is separate from your ad spend. Typical: $500–$1,500 a month in management on $2,000–$5,000 a month in ad spend. No haggling, no hidden upsells.
FAQ
Roanoke paid advertising questions
Still curious?
Call (503) 766-5964 or email [email protected].
Should a brochure download count as a customer lead?
It should retain its own meaning rather than automatically count as a job request. We review the measurement setup and campaign purpose with you. Calls, forms and informational actions need context before a total can guide spending.
Can you check what our conversion report is counting?
Yes, we inspect the recorded events alongside the customer route. Your office explains the useful requests behind calls and forms. That evidence helps identify which actions belong in the lead review and which describe other interest.
Does the landing page need a clear action beyond a download?
It needs the action appropriate to the promoted offer. A useful document can support a service explanation, while a call or form introduces a request. We review the advertisement and destination together rather than assume one button serves every purpose.
Can you guarantee a particular cost per useful request?
No, acquisition cost depends on the actual response to the offer. We report calls, leads and cost per lead and review inquiry quality with staff. The test provides evidence for decisions without promising a fixed outcome.
How is PPC management priced against media spend?
The management fee is separate from advertising spend. Scope depends on spend, channels and landing page work. We agree on the measurement and account responsibilities before the trial so the proposed commitment is clear.
Free action plan
Get a free Roanoke PPC plan for useful conversion reporting
Share your account and explain which customer requests the campaign should generate. A co-founder will review the measured actions and landing invitation during a short video call.
What we’ll cover
- What’s working (and what isn’t) in your current marketing
- Site and funnel gaps that are costing you leads
- Local SEO and paid traffic opportunities
- Simple tracking and KPIs to measure success
(503) 766-5964
[email protected]
2000 NE 42nd Ave Ste D Unit 2370, Portland, OR 97213
Prefer to pick a time? Book a 30-minute call with DJ