Commercial glassTown & Country Glass
13Xorganic traffic
145 to 1,849 visits a month
- top-3 rankings, up from 1
- 109
- top-3 rankings, up from 1
- Google Ads conversion rate
- 29.9%
- Google Ads conversion rate
Digital marketing in Santa Clara, California
A marketing agency for Santa Clara service businesses built around calls and calls.
Santa Clara service businesses get a website, SEO, Google Ads and an AI receptionist on one plan, with published prices.
- Site, search, ads and phones on one plan
- Every call tracked to its source
- Published prices before you start
Google searches each month
What Santa Clara searches for, by service
120
searches a month
- Web design80
- SEO30
- Digital marketing10
Source: Google Ads keyword data, average monthly U.S. searches. "Under 10" = below Google’s reporting floor.
Google PartnerView our Partners listing
5.0on Google · read our reviews
2010Lithium Marketing, established in 2010
$10M+Over $10 million in Google ad spend managed
Businesses
we’ve worked with
Businesses we’ve worked with
- Willard Power Vac
- Sarkinen Plumbing
- Robinson Restoration
- Town & Country Glass
- Dixie Glass
- Byers Septic Service
- F&W Fence Co.
- Drake’s 7 Dees
- Rickabaugh Construction
- Hillsview Building
- Dozer Dave
- Mt. Hood Pro Painting
- On-Target Landscape
- Atiyeh Bros Carpet
- Lovett
- Westmore Construction
- Northwest New Homes
- Porter Sealcoating & Paving
- RescueHero Restoration
- Panda Plumbing
- Biermann Plumbing & Heating
- Ballistic Junk Removal
- Smart Doors LLC
- Peak Performance Roofing
- Deluxe Heating & Cooling
- Lifetime Exteriors
- Bruce Johnson Construction
- Madrone Painting
- Smart Tree Service
- Premier Gutter Cover
- NW Pacific Electric
- Universal HVAC
- Lenny Martin Painting
- Next Level Decks & Exteriors
- Prodan Construction
- Smooth Rollin’ Sealcoating and Paving
- Lovett Restoration
- Greenlight Titles
- G.W. Hartley IV
- Advanced Coatings
- Thomson Equipment
- MyADU
The whole plan
What a Santa Clara marketing plan covers
A marketing plan for a Santa Clara service business has to do four jobs: build a site that earns the call, put the business in front of nearby searchers, buy the jobs you want next month and answer the phone when it rings. Lithium Marketing does all four for service businesses across the San Jose-Sunnyvale-Santa Clara metro area of 1,984,473 people, on one plan with published prices.
Santa Clara’s population grew 4.3% between 2020 and 2025, and the households behind that growth are still choosing their first plumber, electrician or landscaper. A plan that reaches them points the site, the search work, the ads and the phone at the same list of cities.
The four services
What the plan can put to work
Pick the piece that fixes your biggest gap first; the other three can follow once the first one earns its place.
SEO for Santa ClaraService and city pages, a profile built for the map results and review work that supports both.Learn more Web design for Santa ClaraPages built for a phone first, with job photos up top and the phone number a tap away.Learn more Google Ads for Santa ClaraPaid search split by job type, with every call tied to the keyword that paid for it and spend aimed at the months you can fill.Learn more AI receptionist for Santa ClaraA phone line that picks up at any hour, books the job and routes urgent callers to your team.Learn more
Search in Santa Clara
Why the metro matters more than the city name
Searches for digital marketing that name Santa Clara come to about 10 a month. A business that waits for a city-name search to fill its calendar will wait a long time, so the work has to reach the trade searches and the metro around the city.
The card below shows one results page for “plumber santa clara”: the map listings come first, and the review counts on those listings sit where a customer sees them before your website. That is why profile work, reviews and service pages belong in one plan, not three separate projects.
| Search | Searches a month | Cost per click |
|---|---|---|
| digital marketing santa clara | 10 | not reported |
| digital marketing agency santa clara | under 10 | not reported |
| marketing agency santa clara | under 10 | not reported |
Source: Google Ads keyword data, average monthly U.S. searches. "Under 10" = below Google’s reporting floor.
| Search | Searches a month | Cost per click |
|---|---|---|
| hvac repair santa clara | 50 | $50.58 |
| plumber santa clara | 720 | $40.13 |
| electrician santa clara | 140 | $25.90 |
| landscaping santa clara | 40 | $21.33 |
| pest control santa clara | 110 | $21.04 |
| garage door repair santa clara | 210 | $17.35 |
| roofing company santa clara | 10 | not reported |
| water damage restoration santa clara | 40 | not reported |
Source: Google Ads keyword data, average monthly U.S. searches. "Under 10" = below Google’s reporting floor.
- Map Pack
- The first thing on the page
- Search ads
- None recorded
- Local listing reviews
- 311 to 3,900 Google reviews each
- Directories in the top 10
- Facebook, Thumbtack, Yelp
- AI Overview
- Not shown
- People also ask
- Not shown
Source: one Google results page for “plumber santa clara”, as Google showed it to a searcher located in Santa Clara. Search ad counts exclude sponsored local listings. Results shift by searcher and day.
The Santa Clara market
Who calls you, and where the city ends
40.8% of Santa Clara’s occupied homes are owner-occupied, so a good share of the calls you take come from renters and property managers as well as the person who owns the house. A site with pages for rental turns, tenant requests and manager approvals saves those callers a conversation.
Santa Clara sits in the center of Silicon Valley, and the headquarters of companies such as Intel, AMD and Nvidia are here, so a service business can sell to a homeowner and to a commercial premises in the same week. A business that serves both should keep the commercial work on its own pages, measured with the same call tracking as the residential jobs.
- residents (2025 estimate)
- 133,446
- residents (2025 estimate)
- population change, 2020 to 2025
- +4.3%
- population change, 2020 to 2025
- housing units
- 53,021
- housing units
- of occupied homes owner-occupied
- 40.8%
- of occupied homes owner-occupied
- of homes built before 1980
- 58.8%
- of homes built before 1980
- median home value
- $1,582,600
- median home value
Sources: U.S. Census Bureau 2025 population estimates, ACS 2020–2024 and 2023 County Business Patterns.
Trades in Santa Clara County
What the county’s trade mix says about your pages
Residential remodelers are the biggest trade group in Santa Clara County, at 892, with 512 plumbing, heating and air-conditioning contractors and 508 landscaping services behind them. In groups that size, a buyer has plenty to compare, so your pages have to carry finished work, reviews and a clear list of the jobs you take.
Electrical contractors add 480 businesses and new home builders 394, so the county holds both repair work and new construction. A business that takes both should split them on the site: one page for upgrades and repairs on older homes, another for builders and new projects.
County Business Patterns
Trade and home service businesses in Santa Clara County
Establishments by industry, 2023
- Residential remodelers892
- Plumbing, heating and air-conditioning contractors512
- Landscaping services508
- Electrical contractors480
- New home builders394
- Painting contractors246
- Roofing contractors141
- Excavation and site preparation contractors78
Source: U.S. Census Bureau, 2023 County Business Patterns (NAICS establishment counts).
The order of work
How a Santa Clara marketing plan gets built
The first month is about seeing where jobs come from; the rest of the plan follows that answer.
1
Put tracking in first
Call tracking goes on the website, the Google Business Profile and any live ads, so the first month shows which jobs came from search, ads and the map.
2
Fix the page customers land on
A slow site or a form that fails on a phone gets fixed before anyone buys traffic, because the ads would otherwise pay for visits that leave.
3
Build the pages the searches need
Service pages for the work you want more of and city pages for the places your crews cover, written around the searches customers use.
4
Give every call an answer
The AI receptionist picks up the calls the first three steps produce, and custom automation handles the follow-up text and the review request.
Proof
A Portland glass company’s website, search and ads
Town & Country Glass, a commercial glass company in Portland, hired Lithium for a new website, SEO and Google Ads, and the numbers on the card come from that shared work. The quote beside it comes from Daniel Busby, who runs Willard Power Vac.
Commercial glass“Lithium Marketing has been amazing for our business. They have greatly increased our web traffic and helped us land hundreds of jobs. Before we started using Lithium we were sitting on page 8 in google. We are now sitting in the top spots in all the areas we do work.”
Daniel BusbyPresident, Willard Power VacAround Santa Clara
Marketing across the metro and the state
Each city below has the same plan in its own market, and the Silicon Valley page covers the region around them. The California page lists every city Lithium works in, so you can see which ones sit beside the places your crews already cover.
Pricing
What each Santa Clara service costs
Lithium publishes a typical price for four of its five services, and AI automation is quoted after a free discovery call. Your proposal depends on scope, competition and ad spend.
Conversion web design
$5,000
typical project
Larger sites with more pages or integrations get a fixed proposal after a 30-minute discovery call. Six to nine weeks from kickoff to launch.
SEO
$1,300–$3,000
per month
Typical local SEO retainer, scoped against your revenue per lead.
Google Ads management
From $500
per month
Plus ad spend. Typical: $500–$1,500 a month in management, plus ad spend of $2,000–$5,000 a month.
AI receptionist
$179
per month
Fully managed. No contracts, cancel anytime. Live in days.
AI automation
Scoped
after discovery
Clear, upfront pricing after a free discovery call. Custom builds typically take 1–2 weeks.
Optional hosting and maintenance: $99/month. Secure private hosting on a dedicated high-speed server, daily backups, software and security updates, and basic website changes are all included. Most clients choose this option to keep their new website updated and running smoothly; it is not required.
Our usual service agreement starts with six months, then continues month to month with 30 days’ cancellation notice. Your written agreement sets the final terms. The AI receptionist has no contract.
- You own your domain, hosting account and website
- Six-month starting term
- We guarantee the work, not a ranking
FAQ
What Santa Clara owners ask before choosing a plan
Still curious?
Call (503) 766-5964 or email [email protected].
Which of the four services should we buy first?
Look at where a job stops moving. Calls that ring out after hours point to the AI receptionist, a site that loses people on a phone points to web design, and a site nobody finds points to SEO or Google Ads. On the first call, a co-founder reads your tracking and listings and names the first piece.
Can we start with one service and add the rest later?
Each service has its own price and its own report, so the first one can be judged on the calls it produces before you add a second. Nothing comes bundled.
How do strategy calls and day-to-day questions work?
By video, on the phone and by email. Lithium is headquartered in Portland, Oregon, with a team in Portland, Bend and Seattle, working with every client by video. A co-founder runs the strategy calls, and an account manager handles the day-to-day questions.
How do you decide what to add after the first service?
Add the second service where the first one is already paying. If SEO is producing calls but the site loses people on a phone, web design comes next; if the site converts and the calendar has gaps next month, Google Ads fills them. The proposal covers the combination you choose, with each price on its own line.
Do you work with businesses that serve commercial properties too?
Both. Lithium works with service businesses that serve homes and businesses that serve commercial premises, from plumbers and roofers to remodelers who take commercial fit-outs. The plan and the tracking are the same; the pages and offers split by the customer you want to reach.
Free action plan
Build a Santa Clara marketing plan with a co-founder
Tell us what you sell, the cities you serve and a link to your site. On a short video call, a co-founder will show you which of the four services fits the gap and what the first month would look like.
What we’ll cover
- What’s working (and what isn’t) in your current marketing
- Site and funnel gaps that are costing you leads
- Local SEO and paid traffic opportunities
- Simple tracking and KPIs to measure success
(503) 766-5964
[email protected]
2000 NE 42nd Ave Ste D Unit 2370, Portland, OR 97213
Prefer to pick a time? Book a 30-minute call with DJ