FenceF&W Fence Co.
4Xmore ranking keywords
190 to 745 keywords
- top-3 rankings (3 to 28)
- 9X
- top-3 rankings (3 to 28)
- core search conversion rate
- 27.78%
- core search conversion rate
Search engine optimization in Seattle
Search engine optimization that gets Seattle contractors found and called.
“Electrician seattle” draws about 1,600 searches a month, and Lithium’s Seattle SEO goes after searches like it, with a monthly report counted in calls.
- Seattle neighborhood pages
- A fully built-out Google profile
- Answer-first content for AI search
Google PartnerView our Partners listing
5.0on Google · read our reviews
2010Lithium Marketing, established in 2010
$10M+Over $10 million in Google ad spend managed
Businesses
we’ve worked with
Businesses we’ve worked with
- Willard Power Vac
- Sarkinen Plumbing
- Robinson Restoration
- Town & Country Glass
- Dixie Glass
- Byers Septic Service
- F&W Fence Co.
- Drake’s 7 Dees
- Rickabaugh Construction
- Hillsview Building
- Dozer Dave
- Mt. Hood Pro Painting
- On-Target Landscape
- Atiyeh Bros Carpet
- Lovett
- Westmore Construction
- Northwest New Homes
- Porter Sealcoating & Paving
- RescueHero Restoration
- Panda Plumbing
- Biermann Plumbing & Heating
- Ballistic Junk Removal
- Smart Doors LLC
- Peak Performance Roofing
- Deluxe Heating & Cooling
- Lifetime Exteriors
- Bruce Johnson Construction
- Madrone Painting
- Smart Tree Service
- Premier Gutter Cover
- NW Pacific Electric
- Universal HVAC
- Lenny Martin Painting
- Next Level Decks & Exteriors
- Prodan Construction
- Smooth Rollin’ Sealcoating and Paving
- Lovett Restoration
- Greenlight Titles
- G.W. Hartley IV
- Advanced Coatings
- Thomson Equipment
- MyADU
Seattle SEO, explained
How search engine optimization brings Seattle calls
Lithium Marketing runs local SEO for Seattle contractors and home service companies, with one aim: more of the people searching for your services end up calling you. When we checked “plumber seattle”, the Map Pack sat at the top of the page, and one plumber in it had 4,100 Google reviews. Matching a count like that takes time, so the work starts with what you can change this month: a complete Google Business Profile, pages for the services you sell and a review request after every finished job.
Distance shapes the Map Pack, because Google favors businesses close to the person searching. Seattle spreads over about 84 square miles of land, so a company based in Ballard has a natural edge in Ballard and much less of one in West Seattle or Beacon Hill. Neighborhood pages are how we reach the parts of town your address doesn’t.
Trade searches naming Seattle
Seattle searches that deserve a page of their own
Pest control is a good example of a search worth its own page: “pest control seattle” comes in at about 1,600 searches a month, and roofing isn’t far behind at about 1,000 for “roofing company seattle”. Each of those services earns a dedicated page on your site, written for a Seattle customer and tied to a matching Google Business Profile category, which gives Google one obvious result to show for that search.
The rest of the results page shapes the content too. That same “plumber seattle” page had a People also ask box and, when we looked, no AI Overview. Angi and Facebook ranked in the top 10. We answer common customer questions in short, answer-first sections, and we keep your Angi and Facebook profiles in step with your site: same business name, same phone, same list of services.
| Search | Searches a month | Cost per click |
|---|---|---|
| seo seattle | 1,600 | $13.06 |
| seo company seattle | 880 | not reported |
| seo agency seattle | 390 | $13.68 |
| seo services seattle | 320 | $6.97 |
Source: Google Ads keyword data, average monthly U.S. searches. "Under 10" = below Google’s reporting floor.
- Map Pack
- The first thing on the page
- Search ads
- None recorded
- Local listing reviews
- 36 to 4,100 Google reviews each
- Directories in the top 10
- Angi, Facebook
- AI Overview
- Not shown
- People also ask
- Shown
Source: one Google results page for “plumber seattle”, as Google showed it to a searcher located in Seattle. Search ad counts exclude sponsored local listings. Results shift by searcher and day.
Seattle’s neighborhoods
Name the Seattle hills and neighborhoods you work in
Seattle is said to sit on seven hills, and the usual list includes Capitol Hill, First Hill, Queen Anne and Magnolia. Put those names in your neighborhood page titles: a page for Queen Anne or Magnolia that shows a finished job on that hill gives a searcher there a reason to call you.
Puget Sound Energy has 150,000 natural gas customers in the city. If your HVAC or plumbing company works on gas furnaces or gas water heaters, give each of those services its own page, since one general heating page can’t answer the specific things a gas customer searches for.
- residents (2025 estimate)
- 784,777
- residents (2025 estimate)
- population change, 2020 to 2025
- +6.5%
- population change, 2020 to 2025
- housing units
- 393,918
- housing units
- of occupied homes owner-occupied
- 43.7%
- of occupied homes owner-occupied
- of homes built before 1980
- 52.8%
- of homes built before 1980
- median home value
- $938,600
- median home value
Sources: U.S. Census Bureau 2025 population estimates, ACS 2020–2024 and 2023 County Business Patterns.
Contractor counts in King County
What King County’s contractor numbers mean for rankings
King County has 477 electrical contractors, and every one of them can claim the same Google categories you do. What sets a listing apart is detail: a service page for panel upgrades, EV chargers or rewiring, photos from finished jobs and reviews that name the work.
The roofing field is narrower, with 206 roofing contractors in the county. A roofer who publishes a page for each repair and roof type, and keeps the Google profile current, gives Google more to match against Seattle roofing searches than a one-page website does.
County Business Patterns
Trade and home service businesses in King County
Establishments by industry, 2023
- Residential remodelers1,651
- New home builders874
- Landscaping services843
- Painting contractors531
- Electrical contractors477
- Plumbing, heating and air-conditioning contractors468
- Excavation and site preparation contractors234
- Roofing contractors206
Source: U.S. Census Bureau, 2023 County Business Patterns (NAICS establishment counts).
The retainer, step by step
Four stages of Seattle search engine optimization
Your first month goes to the problems Google already sees on your site; the pages and links come after.
1
Run a technical cleanup
Speed, indexing and schema problems get fixed first, because Google has to read the site properly before anything else counts.
2
Build out your Map Pack listing
Categories, services, photos and service areas go into your Google Business Profile, and we keep it current as you add work.
3
Publish service and neighborhood pages
Each service you want more of gets a page, and so does each part of Seattle or nearby city you work in, with short FAQ answers on every page.
4
Earn links and report on calls
Multi-tiered link building sends authority to the pages that bring calls, and the monthly report lays out rankings, calls and leads.
What every SEO retainer includes
The same eight parts go into every SEO retainer, wherever the business is.
- Technical SEO foundation
- Keywords tied to revenue per lead
- On-page SEO on every page
- Content that answers buyers
- Google Business Profile and citations
- Multi-tiered semantic link building
- Schema and AI search readiness
- Tracking and monthly reporting
Case study: fencing
How a fence company grew with SEO, a new site and Google Ads
F&W Fence Co. brought Lithium in for a new website, SEO and Google Ads, and the card’s results reflect that combined work. Nathan Boos of Hillsview Building, who has worked with the team for years, gives his recommendation alongside it.
Fence“A lot of options out there for websites and SEO. I’ve worked with this team for years now and would highly recommend them. They know their stuff and deliver results. More importantly to me- they care about service and follow through on what they say they will do. Easy to work with and communicate with. Thank you!”
Nathan BoosHillsview BuildingNearby SEO pages
Seattle SEO plus the cities next door
A Seattle ranking doesn’t follow you into Bellevue or Kent, because “plumber bellevue” is its own search with its own results. Each SEO page below carries one nearby city’s search figures, which tells you where a dedicated page would earn its keep. The Washington link covers every other city in the state.
Published price
Seattle SEO retainer prices
$1,300–$3,000
per month
Typical local SEO retainer, scoped against what a lead is worth to you, with AI search optimization included.
FAQ
Seattle SEO costs, timing and promises
Still curious?
Call (503) 766-5964 or email [email protected].
What puts a Seattle business at the low or high end of the SEO range?
Two things set it: what a new lead is worth to you and how much ground the work has to cover. A pest control company with a few treatments and a handful of neighborhoods needs less each month. A remodeler after big projects across Seattle and the Eastside needs more content and link building, and the retainer reflects that.
Is AI search optimization an extra charge?
No. AI search work is part of every SEO retainer and never billed on its own. In practice it means schema markup on your pages, an llms.txt file, rules that let AI crawlers in and identical business details across your listings. Those steps help tools like ChatGPT pull accurate facts about your company. Whether a given tool then names you in an answer is outside anyone’s control.
Will Lithium promise a first-page ranking in Seattle?
No. Google sets the order of results, and an agency that promises a position is guessing. What we guarantee is the work we agree on each month, from technical fixes to new pages and links, and you see its effect in your rankings and call counts.
When does Seattle SEO start showing up in calls?
Technical fixes are the quickest to show, usually inside 30 days. Rankings for neighborhood and long-tail searches typically climb over 60 to 90 days, and month four is usually when the revenue starts to stack up. Because calls are tracked from day one, you see each step in the report.
What should I send before the SEO work starts?
Access to your Google Business Profile, Search Console and analytics, plus a list of the services and Seattle neighborhoods you want more work from. Job photos help, and so does a short list of what customers ask on the phone, since those questions become content on your service pages.
Free action plan
See where you stand in Seattle search with a free SEO plan
Name the three jobs you most want more of and paste in your website address. Over a short video call, a co-founder checks where those jobs rank in Seattle searches today and lays out what the first 90 days would cover.
What we’ll cover
- What’s working (and what isn’t) in your current marketing
- Site and funnel gaps that are costing you leads
- Local SEO and paid traffic opportunities
- Simple tracking and KPIs to measure success
(503) 766-5964
[email protected]
2000 NE 42nd Ave Ste D Unit 2370, Portland, OR 97213
Prefer to pick a time? Book a 30-minute call with DJ