FenceF&W Fence Co.
4Xmore ranking keywords
190 to 745 keywords
- top-3 rankings (3 to 28)
- 9X
- top-3 rankings (3 to 28)
- core search conversion rate
- 27.78%
- core search conversion rate
Where Washington work comes from
Washington SEO and marketing that starts with the cities where you book work.
Get a Washington marketing plan built around your cities, with published prices and a co-founder on the first call.
- A page for each city you serve
- Ads aimed at one city and one service
- Calls answered 24/7
Google searches each month
Searches for marketing help that name Washington
Searches for marketing, SEO, web design and ads, by the place they name
- Seattle5,080
- Spokane2,880
- Bellingham1,080
- Tacoma810
- Vancouver670
- Bellevue410
- Kennewick400
- Searches naming Washington600
Source: Google Ads keyword data, average monthly U.S. searches. "Under 10" = below Google’s reporting floor.
Google PartnerView our Partners listing
5.0on Google · read our reviews
2010Lithium Marketing, established in 2010
$10M+Over $10 million in Google ad spend managed
Businesses
we’ve worked with
Businesses we’ve worked with
- Willard Power Vac
- Sarkinen Plumbing
- Robinson Restoration
- Town & Country Glass
- Dixie Glass
- Byers Septic Service
- F&W Fence Co.
- Drake’s 7 Dees
- Rickabaugh Construction
- Hillsview Building
- Dozer Dave
- Mt. Hood Pro Painting
- On-Target Landscape
- Atiyeh Bros Carpet
- Lovett
- Westmore Construction
- Northwest New Homes
- Porter Sealcoating & Paving
- RescueHero Restoration
- Panda Plumbing
- Biermann Plumbing & Heating
- Ballistic Junk Removal
- Smart Doors LLC
- Peak Performance Roofing
- Deluxe Heating & Cooling
- Lifetime Exteriors
- Bruce Johnson Construction
- Madrone Painting
- Smart Tree Service
- Premier Gutter Cover
- NW Pacific Electric
- Universal HVAC
- Lenny Martin Painting
- Next Level Decks & Exteriors
- Prodan Construction
- Smooth Rollin’ Sealcoating and Paving
- Lovett Restoration
- Greenlight Titles
- G.W. Hartley IV
- Advanced Coatings
- Thomson Equipment
- MyADU
Start with the city list
Washington customers search city names first
Lithium Marketing builds Washington marketing city by city, because a homeowner here searches for a trade and a town, not the whole state. From Seattle and Spokane to Walla Walla, each place has its own search demand, housing figures and county trade counts. We start with the cities where you already send crews, then build the city pages, run the ads and set up the phone answering around them, so a homeowner there can check your coverage and ask for an estimate.
Washington grew 3.8% from 2020 to 2025, reaching a population of 8,001,020. For someone new to the area, your city pages and your reviews do the introducing. The city guide for each place you serve shows the demand before you commit a budget.
Four services, one city list
Which of the four services to buy first
The cards below lead to the national pages, which explain each service and how it is priced. Fix the part of your marketing that loses the most calls first. Wait until the first service is producing calls before you add the next one.
Search pages for the cities you serveWe build each city page around the words customers there use for your trade, keep your Google Business Profile and citations accurate, and include AI search readiness in the retainer.Learn more A WordPress site you ownYour services and finished jobs get their own pages, and the quote form works on a phone. We build it on WordPress, and you own the domain, hosting and content.Learn more Ads for one city and one serviceOne service and one city per campaign, each with its own landing page. Reporting shows calls, leads and cost per lead.Learn more Reception around the clockA managed AI receptionist answers every call, day or night, and the voice and call rules are set up for you. It sorts the job and books the visit, and it can pass the caller to a real person. Custom automation is scoped separately, after a discovery call.Learn more
Where to open first
Start with one Washington city, then the next
Seattle, Spokane, Tacoma, Vancouver and Bellevue lead the list below, and every city on it has its own page, including Kent, Everett, Spokane Valley, Yakima, Bellingham and Walla Walla.
- Seattle784,777 residents
- Spokane230,783 residents
- Tacoma229,816 residents
- Vancouver199,698 residents
- Bellevue154,193 residents
- Kent134,871 residents
- Everett113,567 residents
- Spokane Valley108,405 residents
- Renton104,975 residents
- Federal Way99,729 residents
- Yakima97,458 residents
- Kirkland97,410 residents
- Bellingham96,395 residents
- Kennewick88,366 residents
- Auburn86,301 residents
- Pasco82,848 residents
- Redmond82,506 residents
- Marysville77,686 residents
- Richland65,258 residents
- Olympia56,724 residents
- Longview38,362 residents
- Wenatchee35,547 residents
- Walla Walla34,058 residents
State phrases and city phrases
The state phrases are a small slice of the market
Statewide, 600 searches a month name Washington for marketing help. “seo company washington” accounts for 480 of those searches a month. Those are agency searches, not trade searches: the person typing them wants a marketing partner.
A local search names the trade and the city, which is why the plan starts with city pages. Seattle’s “plumber seattle” phrase pulls 2,400 searches a month; Spokane’s “plumber spokane” pulls 1,900. That is the demand your city pages are built for.
| Search | Searches a month |
|---|---|
| seo company washington | 480 |
| digital marketing agency washington | 70 |
| web design washington | 70 |
| washington seo | 50 |
| marketing agency washington | 50 |
Source: Google Ads keyword data, average monthly U.S. searches. "Under 10" = below Google’s reporting floor.
Housing and weather
What older housing and owner-occupancy change on your pages
43.4% of Washington homes date from before 1980. That older housing brings repair and replacement work, so a page that shows the problem you found and the fix you made answers the question a homeowner is asking. If new construction is part of your business, give it its own page and its own photos.
63.8% of Washington’s occupied homes are owner-occupied, so a page written for the owner who approves the work fits most households. If you also serve rentals, add a section that says who can authorize the job. If weather sets your exterior work season, winters, autumns and springs are wet west of the Cascades, and the climate east of them is relatively dry. Tell us the months you can take that work and we will keep the pages and ads in step.
- residents (2025 estimate)
- 8,001,020
- residents (2025 estimate)
- population change, 2020 to 2025
- +3.8%
- population change, 2020 to 2025
- housing units
- 3,306,620
- housing units
- of occupied homes owner-occupied
- 63.8%
- of occupied homes owner-occupied
- of homes built before 1980
- 43.4%
- of homes built before 1980
- median home value
- $564,600
- median home value
Sources: U.S. Census Bureau 2025 population estimates, ACS 2020–2024 and 2023 County Business Patterns.
The trades across Washington
Which Washington trade needs its own page first
Washington’s 5,175 residential remodelers and 3,730 new home builders sell two different kinds of work. One sells a kitchen remodel or an addition; the other sells a new house. Each needs its own page, with photos of the work it takes.
Washington has 2,242 plumbing, heating and air-conditioning contractors and 2,142 electrical contractors. Both trades sell work that can be urgent, so give emergency repair its own page, put replacement and upgrade on a second page, and let the phone line answer after hours so the call is not lost.
County Business Patterns
Trade and home service businesses in Washington
Establishments by industry, 2023
- Residential remodelers5,175
- New home builders3,730
- Landscaping services3,194
- Plumbing, heating and air-conditioning contractors2,242
- Electrical contractors2,142
- Painting contractors1,809
- Excavation and site preparation contractors1,588
- Roofing contractors990
Source: U.S. Census Bureau, 2023 County Business Patterns (NAICS establishment counts).
A documented client result
What changed for a fence company
Lithium Marketing built the F&W Fence Co. website, ran the fence company’s SEO and managed its Google Ads; the case study reports what that work produced. Dave Turin of Dozer Dave adds his own recommendation for Lithium.
Fence“I highly recommend Dj Van Zanten if you need any help with your website and your internet marketing.”
Dave TurinDozer DavePricing
Published prices, and what gets a proposal
Lithium publishes a typical price for four of its five services, and AI automation is quoted after a free discovery call. Your proposal depends on scope, competition and ad spend.
Conversion web design
$5,000
typical project
Larger sites with more pages or integrations get a fixed proposal after a 30-minute discovery call. Six to nine weeks from kickoff to launch.
SEO
$1,300–$3,000
per month
Typical local SEO retainer, scoped against your revenue per lead.
Google Ads management
From $500
per month
Plus ad spend. Typical: $500–$1,500 a month in management, plus ad spend of $2,000–$5,000 a month.
AI receptionist
$179
per month
Fully managed. No contracts, cancel anytime. Live in days.
AI automation
Scoped
after discovery
Clear, upfront pricing after a free discovery call. Custom builds typically take 1–2 weeks.
Optional hosting and maintenance: $99/month. Secure private hosting on a dedicated high-speed server, daily backups, software and security updates, and basic website changes are all included. Most clients choose this option to keep their new website updated and running smoothly; it is not required.
Our usual service agreement starts with six months, then continues month to month with 30 days’ cancellation notice. Your written agreement sets the final terms. The AI receptionist has no contract.
- You own your domain, hosting account and website
- Six-month starting term
- We guarantee the work, not a ranking
FAQ
Questions to settle before the first strategy call
Still curious?
Call (503) 766-5964 or email [email protected].
Which Washington city deserves the first campaign?
The city where your crews already book work is the first one to build for. Look at the city’s search volume and housing stock alongside the next place on your list, then bring what you find to the first call. One city is enough for the first plan; add the rest when the work supports it.
Does every town we serve need its own page?
A town needs its own page when customers there search your trade by that town’s name. If three towns share one page, the page has to speak to three different searches, and it rarely answers any of them as well as a page for one town. The town that produces the most work gets the first page. The next one can follow once you have job photos and a few reviews to show.
Can you work with a business outside the Seattle area?
Lithium works with Washington businesses across the state by video. The city guides cover the cities shown, and a plan can include towns that do not have a guide yet. Send the towns on your list and the services you sell in each one, and we will plan the pages and campaigns for them.
What moves the monthly cost?
The number of cities you target, the state of your website and what a booked job is worth to you set the SEO retainer. Ad spend, the channels you choose and the landing pages we build set the Google Ads management fee. The media budget goes to Google separately. A bigger site is quoted as a fixed project, and custom automation is priced on a separate free call.
What stays in our name, and how long is the first term?
The domain and hosting account are in your name, along with the WordPress install and the content. Nothing about the site ties you to us after launch. The usual agreement starts with a six-month first term, then continues a month at a time with 30 days’ notice to stop. The AI receptionist has no contract and no setup fee, so there is no term to wait out.
Free action plan
Put the Washington cities you serve in order with a co-founder
Your website address, your city list and the services you want to grow are enough to start. A co-founder uses a short video call to choose the first pages, ads or phone changes.
What we’ll cover
- What’s working (and what isn’t) in your current marketing
- Site and funnel gaps that are costing you leads
- Local SEO and paid traffic opportunities
- Simple tracking and KPIs to measure success
(503) 766-5964
[email protected]
2000 NE 42nd Ave Ste D Unit 2370, Portland, OR 97213
Prefer to pick a time? Book a 30-minute call with DJ