GlassDixie Glass
76%more conversions
January vs the January before
- ads conversion rate
- 15.57%
- ads conversion rate
- organic traffic
- +18.2%
- organic traffic
PPC in Shreveport, Louisiana
Shreveport PPC that ties every call to its keyword.
A Shreveport service business gets Google Ads planned around what a booked job is worth, with call tracking and a monthly report on cost per lead.
- Call tracking on every ad
- One landing page per job
- Budget moved to your best months
Google PartnerView our Partners listing
5.0on Google · read our reviews
2010Lithium Marketing, established in 2010
$10M+Over $10 million in Google ad spend managed
Businesses
we’ve worked with
Businesses we’ve worked with
- Willard Power Vac
- Sarkinen Plumbing
- Robinson Restoration
- Town & Country Glass
- Dixie Glass
- Byers Septic Service
- F&W Fence Co.
- Drake’s 7 Dees
- Rickabaugh Construction
- Hillsview Building
- Dozer Dave
- Mt. Hood Pro Painting
- On-Target Landscape
- Atiyeh Bros Carpet
- Lovett
- Westmore Construction
- Northwest New Homes
- Porter Sealcoating & Paving
- RescueHero Restoration
- Panda Plumbing
- Biermann Plumbing & Heating
- Ballistic Junk Removal
- Smart Doors LLC
- Peak Performance Roofing
- Deluxe Heating & Cooling
- Lifetime Exteriors
- Bruce Johnson Construction
- Madrone Painting
- Smart Tree Service
- Premier Gutter Cover
- NW Pacific Electric
- Universal HVAC
- Lenny Martin Painting
- Next Level Decks & Exteriors
- Prodan Construction
- Smooth Rollin’ Sealcoating and Paving
- Lovett Restoration
- Greenlight Titles
- G.W. Hartley IV
- Advanced Coatings
- Thomson Equipment
- MyADU
Where the ad budget goes
Shreveport Google Ads priced by the job
What a booked job is worth should set a Shreveport Google Ads budget, and Lithium Marketing builds the account around that number. The average click on “garage door repair shreveport” runs $41.31, and a campaign that cannot say which keyword produced a call is spending blind.
HVAC repair in Shreveport runs $49.22 a click on average. At that price, tracking comes before more budget: every call and form gets a source, the search terms that never book a job get cut, and the budget moves toward the work your crews can take.
Click costs in Shreveport
What each Shreveport trade search costs to buy
“Landscaping shreveport” averages $3.67 a click and “electrician shreveport” $14.49. Even inside one city, the spread is wide enough that the first budget conversation starts with what a booked job is worth, not with a monthly number copied from another trade.
Three paid ads opened the page when we checked “plumber shreveport”, and no AI Overview appeared. What Google shows moves around during the day, so treat the campaign as one source of calls and keep the Google Business Profile strong beside it.
| Search | Searches a month | Cost per click |
|---|---|---|
| google ads agency shreveport | under 10 | not reported |
| ppc agency shreveport | under 10 | not reported |
| ppc management shreveport | under 10 | not reported |
Source: Google Ads keyword data, average monthly U.S. searches. "Under 10" = below Google’s reporting floor.
| Search | Searches a month | Cost per click |
|---|---|---|
| hvac repair shreveport | 20 | $49.22 |
| plumber shreveport | 1,000 | $44.41 |
| garage door repair shreveport | 210 | $41.31 |
| pest control shreveport | 720 | $20.48 |
| electrician shreveport | 320 | $14.49 |
| roofing company shreveport | 260 | $8.21 |
| landscaping shreveport | 320 | $3.67 |
Source: Google Ads keyword data, average monthly U.S. searches. "Under 10" = below Google’s reporting floor.
- Map Pack
- On the page, below the ads
- Search ads
- 3 recorded
- Local listing reviews
- 47 to 1,300 Google reviews each
- Directories in the top 10
- Facebook, Yelp
- AI Overview
- Not shown
- People also ask
- Not shown
Source: one Google results page for “plumber shreveport”, as Google showed it to a searcher located in Shreveport. Search ad counts exclude sponsored local listings. Results shift by searcher and day.
The Shreveport market
Plan the budget around the year, not the month
Normal annual precipitation averages over 51 inches in Shreveport. If your calls climb after a wet stretch or a hail event, the budget should be able to take them; a fixed monthly spend that ignores the calendar leaves the busy weeks short.
Heat is the other seasonal driver in Shreveport: maximum temperatures exceed 90 °F on an average of 91 days. If your cooling work and your heating work sell in different months, they deserve separate campaigns and separate budgets; your booking records, where you have them, set the month-by-month split.
- residents (2025 estimate)
- 175,902
- residents (2025 estimate)
- population change, 2020 to 2025
- -6.2%
- population change, 2020 to 2025
- housing units
- 90,007
- housing units
- of occupied homes owner-occupied
- 53.3%
- of occupied homes owner-occupied
- of homes built before 1980
- 64.6%
- of homes built before 1980
- median home value
- $178,900
- median home value
Sources: U.S. Census Bureau 2025 population estimates, ACS 2020–2024 and 2023 County Business Patterns.
Trades in Caddo Parish
Which trade searches deserve the first test budget
Caddo Parish lists 20 roofing contractors and 19 painting contractors, two of the smaller groups among its trades. A small group does not make the clicks cheap: the roofer still pays $8.21 for “roofing company shreveport”, and a painting campaign should start with the exterior work that fills the schedule.
Plumbing, heating and air-conditioning contractors are the biggest group in Caddo Parish, and their clicks are among the most expensive trade clicks here. A plumber advertising emergency work needs a tight schedule, a landing page that answers the call in one screen, and a budget that carries clicks on “plumber shreveport” at $44.41 without buying search terms that never turn into a job.
County Business Patterns
Trade and home service businesses in Caddo Parish
Establishments by industry, 2023
- Plumbing, heating and air-conditioning contractors94
- Landscaping services67
- Residential remodelers51
- Electrical contractors50
- New home builders33
- Excavation and site preparation contractors27
- Roofing contractors20
- Painting contractors19
Source: U.S. Census Bureau, 2023 County Business Patterns (NAICS establishment counts).
Your first month
Opening the Shreveport ad account
The account gets measured before it gets more money; after that, the busy months you name set the budget.
1
Read the current account
We open the account, check where last month’s money went, and mark the terms that produced calls against the ones that only produced clicks.
2
Give every call a source
Every call and form gets a record that names the keyword, the ad and the landing page behind it, through GA4 and call tracking.
3
Build one page per job
Each job you want more of gets its own campaign and a landing page that repeats the offer the ad makes.
4
Set the review rhythm
The first 30 days get a daily look at bids and search terms; after that the account moves to a weekly review tied to your busy months.
What every Google Ads account includes
The same eight parts go into every Google Ads account, wherever the business is.
- Conversion tracking, properly wired
- Landing pages per intent
- Match types and negatives
- Responsive search ads
- Geo and audience targeting
- Bid management
- Remarketing
- Looker Studio reporting
Paid work in a wider project
Dixie Glass: Google Ads, a new website and SEO
The conversion figure on the card comes from Google Ads work for Dixie Glass, a Gulf Coast glass company that also bought a new website and SEO from Lithium. The words beside the card are Drake Snodgrass’s, from Drake’s 7 Dees.
Glass“Lithium has moved us to page 1 in Google search organically. Prior to working with them we spent a huge part of our marketing budget on paid search. Website redesign was a great experience.”
Drake SnodgrassDrake’s 7 DeesAround Shreveport
Where the ad budget is allowed to run
Ad spend follows the addresses you approve, so choose the cities you can serve before the campaign targets them. The PPC pages below cover Bossier City and Lake Charles in Louisiana, and Tyler and Mesquite in Texas; the state page lists every Louisiana market.
Published price
What Shreveport ad management costs
From $500
per month in management
Management is separate from your ad spend. Typical: $500–$1,500 a month in management on $2,000–$5,000 a month in ad spend. No haggling, no hidden upsells.
FAQ
Before you spend on Shreveport clicks
Still curious?
Call (503) 766-5964 or email [email protected].
What starting budget makes sense for a Shreveport trade?
Enough to buy calls at a price a booked job can cover. A plumber and a landscaper do not need the same budget, because their clicks cost different amounts and their landing pages convert at different rates.
What do you need from us to start?
The jobs you want more of, access to the ad account and the website, and someone who can say which leads turned into work. The campaign build, the tracking and the daily changes sit with us, and nothing goes live until you approve the landing pages.
Can we stop the campaign if it is not working?
Month to month after the first six months: the agreement starts with six months, then runs on 30 days’ notice. Inside that first term the plan is to give the account enough data to learn before judging it, and the fee, the ad spend and the landing-page work are agreed before launch.
Do we need Microsoft Ads or Meta as well?
Google is the first channel for most trades because the searcher already has a job in mind. Facebook, Instagram and Microsoft Ads are separate buys, and we add them only when the audience or the click price makes the case and the tracking can measure the result.
What will the report show me?
Three numbers per campaign: calls, leads and cost per lead. Each call carries the keyword that produced it. When your team marks the jobs those leads turned into, the report can show which campaign is paying for itself.
Free action plan
See what your trade’s clicks cost in Shreveport
Tell us the jobs you want and the months they land in. Click costs for your trade, and the tracking that must run first, are the agenda for a short video call with a co-founder.
What we’ll cover
- What’s working (and what isn’t) in your current marketing
- Site and funnel gaps that are costing you leads
- Local SEO and paid traffic opportunities
- Simple tracking and KPIs to measure success
(503) 766-5964
[email protected]
2000 NE 42nd Ave Ste D Unit 2370, Portland, OR 97213
Prefer to pick a time? Book a 30-minute call with DJ