GlassDixie Glass
76%more conversions
January vs the January before
- ads conversion rate
- 15.57%
- ads conversion rate
- organic traffic
- +18.2%
- organic traffic
PPC in Sioux Falls, South Dakota
Google Ads for a Sioux Falls service business start with tracking, so every call and form is tied to the search that paid for it.

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Sioux Falls PPC, answered
Everything a Sioux Falls service business spends on Google Ads starts with one number: the price of a click in its trade. On “garage door repair sioux falls” that average is $22.75, and Lithium Marketing builds the account so the price buys tracked calls, not guesses.
The spread across trades is wide: “electrician sioux falls” costs $11.12 a click, and “landscaping sioux falls” runs $3.13. Cheap clicks let a landscaper test carefully; expensive ones mean a garage door company has to treat every landing page like it matters.
Click costs in Sioux Falls
“roofing company sioux falls” draws 210 searches a month at an average $13.03 a click, and “garage door repair sioux falls” draws 320 searches a month. Neither number sets a budget on its own; they set the question every campaign has to answer in the first month: which search terms produce calls, and what each call costs to win.
The plumber search we checked opened without ads: no paid placements on the page, and the Map Pack led the results. Auctions and budgets shift through the day, so treat the profile as the base and the campaign as the multiplier.
| Search | Searches a month | Cost per click |
|---|---|---|
| google ads agency sioux falls | under 10 | not reported |
| ppc agency sioux falls | under 10 | not reported |
| ppc management sioux falls | under 10 | not reported |
Source: Google Ads keyword data, average monthly U.S. searches. "Under 10" = below Google’s reporting floor.
| Search | Searches a month | Cost per click |
|---|---|---|
| garage door repair sioux falls | 320 | $22.75 |
| plumber sioux falls | 1,000 | $18.18 |
| roofing company sioux falls | 210 | $13.03 |
| water damage restoration sioux falls | 10 | $11.14 |
| electrician sioux falls | 590 | $11.12 |
| pest control sioux falls | 880 | $10.53 |
| landscaping sioux falls | 590 | $3.13 |
Source: Google Ads keyword data, average monthly U.S. searches. "Under 10" = below Google’s reporting floor.
Source: one Google results page for “plumber sioux falls”, as Google showed it to a searcher located in Sioux Falls. Search ad counts exclude sponsored local listings. Results shift by searcher and day.
The Sioux Falls market
Sioux Falls runs cold in a specific way: 25 days a year with minimums at or below 0 °F, on top of a winter that totals 45.3 inches of snow. None of that decides your budget by itself; your own call history does. If heating, restoration or garage door calls bunch up in those weeks, the spend should be waiting for them, and the quiet weeks can stay lean.
The other half of the year flips it: the city gets frequent thunderstorms in summer, and storm damage does not wait for business hours. A budget calendar that marks your busiest weeks shifts spend into them and holds back when the phones go quiet.
Sources: U.S. Census Bureau 2025 population estimates, ACS 2020–2024 and 2023 County Business Patterns.
Trades in the county
Nineteen roofing contractors work Minnehaha County. That is a field where precision pays: trim the search terms that never convert, send the traffic to a page about roof repair, and the account competes without matching the biggest spender.
Smaller searches still matter when the intent is urgent. “water damage restoration sioux falls” records 10 searches a month at an average $11.14 a click, and every one of those searches is someone with a wet wall looking for help now. That is a landing page worth building even at that size.
County Business Patterns
Trade and home service businesses in Minnehaha County
Establishments by industry, 2023
Source: U.S. Census Bureau, 2023 County Business Patterns (NAICS establishment counts).
The first month
Tracking goes in before the budget does, and the account learns from real calls.
We sort the campaigns by what they produce, keep the winners and write down the search terms they waste money on.
Forms and phone calls get labeled with the keyword and ad that produced them, so the source rides along with every lead.
A blocked drain or a panel upgrade, whatever you sell most of, gets a campaign and a landing page built for that one job.
The first 30 days get daily attention on bids and search terms, then a weekly sweep against a budget calendar built from your call history.
What every Google Ads account includes
The same eight parts go into every Google Ads account, wherever the business is.
Proof
Dixie Glass has served the Mississippi Gulf Coast since 1946, and its website, SEO and Google Ads all came from Lithium; the card’s numbers grew out of that combination. The quote beside it is from Daniel Busby, who heads Willard Power Vac and its air duct, dryer vent and chimney cleaning crews, on the traffic and the jobs his marketing brought in.
Glass76%more conversions
January vs the January before
“Lithium Marketing has been amazing for our business. They have greatly increased our web traffic and helped us land hundreds of jobs. Before we started using Lithium we were sitting on page 8 in google. We are now sitting in the top spots in all the areas we do work.”
Daniel BusbyPresident, Willard Power VacAround Sioux Falls
A campaign can target each nearby city from the first day, so bids can be set town by town: Brookings, Watertown and Aberdeen all have pages below, and Sioux City in Iowa does too. The South Dakota page collects the rest of the state.
Published price
From $500
per month in management
Management is separate from your ad spend. Typical: $500–$1,500 a month in management on $2,000–$5,000 a month in ad spend. No haggling, no hidden upsells.
FAQ
Still curious?
Call (503) 766-5964 or email [email protected].
Your booked jobs set the ceiling. If an average job is worth enough, you can afford clicks at the top of your trade’s price range; if it is not, start where the math already works and grow the budget from there. The starting number gets agreed on the strategy call.
Calls usually begin within the first week once tracking is live. From there the account gets stricter: search terms that never produce calls get cut, the ones that book jobs get more budget, and every decision runs on the report.
The fee starts at $500 a month in management, plus ad spend. From there it grows with the size of the account: more spend and more channels mean more management, and landing page work is quoted on its own. Most clients land in the $500–$1,500 a month range in management, plus ad spend of $2,000–$5,000 a month, and the final figure is agreed before launch.
It can help, but only when it earns its slot. Lithium runs Microsoft, Meta, LinkedIn and Google campaigns, and a second channel goes live once the first one’s tracking shows a reason: an audience that lives somewhere else, or click prices that have climbed too high to carry alone.
The report can name its sources. Pick any campaign and see the calls and forms it produced, the keywords behind them, and the cost per lead for each. Flag the callers who became customers, and the next budget shift has a reason behind it.
Free action plan
Come with two things: the months that keep your crews busiest, and what a single booked job brings your business. A co-founder will turn those into a starting budget on a short video call.
What we’ll cover
2000 NE 42nd Ave Ste D Unit 2370, Portland, OR 97213
Prefer to pick a time? Book a 30-minute call with DJ