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Digital marketing in Wichita Falls, Texas

A marketing agency that turns Wichita Falls searches into calls.

Wichita Falls service businesses get one plan for the website, search, ads and phones, with published prices and call tracking that starts before any spending.

  • Four services, one plan
  • A page for every trade
  • Prices published before work starts
Search visibility report ranking sarkinenplumbing.com first among local plumbing competitors
2Xleads for Sarkinen Plumbing (on the same budget)
Google Partner badge Google PartnerView our Partners listing 5.0on Google · read our reviews
2010Lithium Marketing, established in 2010
$10M+Over $10 million in Google ad spend managed

Businesses we’ve worked with

  • Willard Power Vac
  • Sarkinen Plumbing
  • Robinson Restoration
  • Town & Country Glass
  • Dixie Glass
  • Byers Septic Service
  • F&W Fence Co.
  • Drake’s 7 Dees
  • Rickabaugh Construction
  • Hillsview Building
  • Dozer Dave
  • Mt. Hood Pro Painting
  • On-Target Landscape
  • Atiyeh Bros Carpet
  • Lovett
  • Westmore Construction
  • Northwest New Homes
  • Porter Sealcoating & Paving
  • RescueHero Restoration
  • Panda Plumbing
  • Biermann Plumbing & Heating
  • Ballistic Junk Removal
  • Smart Doors LLC
  • Peak Performance Roofing
  • Deluxe Heating & Cooling
  • Lifetime Exteriors
  • Bruce Johnson Construction
  • Madrone Painting
  • Smart Tree Service
  • Premier Gutter Cover
  • NW Pacific Electric
  • Universal HVAC
  • Lenny Martin Painting
  • Next Level Decks & Exteriors
  • Prodan Construction
  • Smooth Rollin’ Sealcoating and Paving
  • Lovett Restoration
  • Greenlight Titles
  • G.W. Hartley IV
  • Advanced Coatings
  • Thomson Equipment
  • MyADU

Start here

What one marketing plan should cover for a Wichita Falls business

The Wichita Falls metro area holds 149,448 people, so the customers who call are not all inside the city limits. A plumber, a roofer and an electrician each want that household to call them first, and Lithium Marketing builds the website, search pages, ads and phone line that carry the customer from the search to a booked job, under one plan and one report.

Wichita Falls counted 102,283 residents in 2020 and 101,951 in 2025, so the market is not growing. That is the case for one plan: when the site, the Google profile, the ads and the phone share a call record, you can see where the jobs are lost.

The Wichita Falls market

Older homes, a flat population and one phone line

The median home in Wichita Falls was built in 1972, and owners live in 56.4% of the city's occupied homes. Repair and replacement work belongs on its own pages, and in those owner-occupied homes the owner is the person who approves the job, so the site and the phone script should speak to that person.

Most of that work starts with a page that names the job, the property and the next step, with a Google profile that matches it. Then the searcher has one business to call, not two versions of the same company.

residents (2025 estimate)
101,951
residents (2025 estimate)
population change, 2020 to 2025
-0.3%
population change, 2020 to 2025
housing units
43,371
housing units
of occupied homes owner-occupied
56.4%
of occupied homes owner-occupied
of homes built before 1980
64.2%
of homes built before 1980
median home value
$156,800
median home value

Sources: U.S. Census Bureau 2025 population estimates, ACS 2020–2024 and 2023 County Business Patterns.

Trades in Wichita County

Where the county's trade businesses cluster

Wichita County's 41 plumbing, heating and air-conditioning contractors and 34 electrical contractors are its two largest trade groups. Both are phone-first trades, so the plan starts with the calls that go unanswered and the service pages that never name the work.

Wichita County has 25 residential remodelers, 17 landscaping services and 16 new home builders, and six roofing contractors and six pest control companies. The project trades need photos, a scope conversation and a request that asks about the property; the smaller fields depend on a clear page and the reviews they have earned.

County Business Patterns

Trade and home service businesses in Wichita County

Establishments by industry, 2023

  • Plumbing, heating and air-conditioning contractors
    41
  • Electrical contractors
    34
  • Residential remodelers
    25
  • Landscaping services
    17
  • New home builders
    16
  • Excavation and site preparation contractors
    10
  • Roofing contractors
    6
  • Pest control companies
    6

Source: U.S. Census Bureau, 2023 County Business Patterns (NAICS establishment counts).

The order of work

The order Lithium works in Wichita Falls

Nothing gets spent until the calls can be counted, and each service has to earn the next one.

1

Name the step that leaks

We look at the site, the Google profile, the ads and the phone together and pick the place where a ready customer falls out.

2

Put a number on every call

Call and form tracking goes onto every channel first, so the next decision rests on calls and booked jobs, not on traffic.

3

Fix that step, then measure

The chosen fix ships as one task with a clear result, and the report says whether the calls changed.

4

Add the next service when it earns it

SEO, Google Ads or the AI receptionist comes in when the call record shows the first fix working.

Proof from a service business

What Lithium built for a septic company

Dave Turin of Dozer Dave, an excavation business, gives his own recommendation of co-founder DJ Van Zanten. Byers Septic Service is a septic company that hired Lithium for a new website, SEO and Google Ads, and the card's numbers come from all three.

Byers Septic Tank Service website homepageSeptic

Byers Septic Service

9Xorganic traffic

91 to 799 visits a month

more ranking keywords (36 to 395)
11X
more ranking keywords (36 to 395)
conversion rate
23.1%
conversion rate
Read the case study
“I highly recommend Dj Van Zanten if you need any help with your website and your internet marketing.”
Dave TurinDave TurinDozer Dave

Around Wichita Falls

The same plan for the cities nearby

Wichita Falls crews often work past the city line, and each nearby city runs its own searches. The pages below cover the same plan in Denton, Fort Worth, Lewisville, Frisco and Carrollton, plus Norman, OK across the state line; the Texas page lists every city we cover.

Pricing

What the four services cost in Wichita Falls

Lithium publishes a typical price for four of its five services, and AI automation is quoted after a free discovery call. Your proposal depends on scope, competition and ad spend.

Conversion web design

$5,000

typical project

Larger sites with more pages or integrations get a fixed proposal after a 30-minute discovery call. Six to nine weeks from kickoff to launch.

SEO

$1,300–$3,000

per month

Typical local SEO retainer, scoped against your revenue per lead.

Google Ads management

From $500

per month

Plus ad spend. Typical: $500–$1,500 a month in management, plus ad spend of $2,000–$5,000 a month.

AI receptionist

$179

per month

Fully managed. No contracts, cancel anytime. Live in days.

AI automation

Scoped

after discovery

Clear, upfront pricing after a free discovery call. Custom builds typically take 1–2 weeks.

Optional hosting and maintenance: $99/month. Secure private hosting on a dedicated high-speed server, daily backups, software and security updates, and basic website changes are all included. Most clients choose this option to keep their new website updated and running smoothly; it is not required.

Our usual service agreement starts with six months, then continues month to month with 30 days’ cancellation notice. Your written agreement sets the final terms. The AI receptionist has no contract.

  • You own your domain, hosting account and website
  • Six-month starting term
  • We guarantee the work, not a ranking
Get my free action plan

FAQ

Wichita Falls marketing questions, answered

DJ Van Zanten

Still curious?

Call (503) 766-5964 or email [email protected].

What should a Wichita Falls marketing plan tackle first?

With the call record. We track the site, the Google profile and any ads first, because a plan built on guesses about where calls come from tends to buy the wrong service. The first report shows which step is losing jobs, and that sets the order of work.

Can we hire Lithium for one service and add the rest later?

Pick the service that fixes the leak you can see, and add the others only when the numbers justify them. All four report into one call record, so a later service is judged on the same calls and booked jobs as the first.

What do the service terms look like?

The usual agreement starts with a six-month first term; after that it runs month to month, and either side can end it with 30 days' notice. The AI receptionist is the exception, with no contract at all. Custom automation gets its own scope and quote before any build starts.

What does working with Lithium look like from Wichita Falls?

Lithium is headquartered in Portland, Oregon, with a team in Portland, Bend and Seattle, working with every client by video. A co-founder takes the strategy calls, and an account manager handles the day-to-day questions by phone or email.

How is a plan priced when we choose more than one service?

A multi-service plan is the total of the published prices you choose. The website is a fixed build, SEO is a monthly range, Google Ads is management plus ad spend, and the AI receptionist is a monthly fee.

Free action plan

Find the step that costs you Wichita Falls calls

Bring the site, the trades you want more of and the towns you cover. On a short video call, a co-founder will point to the step losing the most calls and lay out the fix.

What we’ll cover

  • What’s working (and what isn’t) in your current marketing
  • Site and funnel gaps that are costing you leads
  • Local SEO and paid traffic opportunities
  • Simple tracking and KPIs to measure success

Get my free action plan

Tell us a little about your business. Response within 24 hours.

  • 100% free, no obligation
  • Custom plan for your business
  • Response within 24 hours
Call now Free action plan