Garden centerDrake’s 7 Dees
380%more organic traffic
in one year
- Google Ads conversion rate
- 26.4%
- Google Ads conversion rate
- leads in 60 days
- 744
- leads in 60 days
Digital marketing in Denton, Texas
Denton service businesses get one plan for the website, search, ads and phones, priced up front and measured in booked jobs.
Google searches each month
What Denton searches for, by service
370
searches a month
Source: Google Ads keyword data, average monthly U.S. searches. "Under 10" = below Google’s reporting floor.
Google PartnerView our Partners listing
5.0on Google · read our reviews
Businesses
we’ve worked with
Businesses we’ve worked with
Start with the whole business
Lithium Marketing builds and runs the pieces a Denton service business needs to turn searches into calls: the website, the local SEO, the Google Ads and the phone line. All four report into the same call tracking, so a booked job can be traced to the page, search or ad that produced it. Denton added 21.1% to its population between 2020 and 2025, reaching 169,431 residents, and that growth brings customers who have no plumber or roofer picked out yet.
Those customers start with a search, and they have plenty of companies to choose from. Denton County has 20,025 business establishments, so a small shop is easy to miss on the first page. The plan answers that with pages for each service, a Google Business Profile that lists the same work, ads on the searches you cannot wait to rank for and a receptionist that answers the calls the other three produce.
The four services
Start with the gap that costs you the most calls, then add the next piece when the reports support it.
Where Denton customers start
Garage door clicks in Denton average $64.25, while landscaping clicks in Denton average $23.33. Two trades, two different budgets: the garage door company needs a page and a profile that earn the call before it pays for one, and the landscaper can put a smaller test budget into ads and learn from it.
Searches for an agency are much thinner. The phrases naming Denton and a marketing agency total about 30 searches a month, a small number next to the trade searches in the table beside this section. So the plan puts the site and the service pages first and uses ads to buy the searches you have not earned yet.
| Search | Searches a month | Cost per click |
|---|---|---|
| digital marketing agency denton | 10 | not reported |
| digital marketing denton | 10 | not reported |
| marketing agency denton | 10 | not reported |
Source: Google Ads keyword data, average monthly U.S. searches. "Under 10" = below Google’s reporting floor.
| Search | Searches a month | Cost per click |
|---|---|---|
| garage door repair denton | 320 | $64.25 |
| hvac repair denton | 40 | $50.38 |
| pest control denton | 480 | $45.91 |
| roofing company denton | 260 | $45.85 |
| plumber denton | 1,900 | $34.83 |
| electrician denton | 320 | $24.11 |
| landscaping denton | 260 | $23.33 |
| water damage restoration denton | 170 | not reported |
Source: Google Ads keyword data, average monthly U.S. searches. "Under 10" = below Google’s reporting floor.
Source: one Google results page for “plumber denton”, as Google showed it to a searcher located in Denton. Search ad counts exclude sponsored local listings. Results shift by searcher and day.
The Denton market
Denton's owner-occupied share is 50.0%, so renters and property managers are part of the market. A plan built only for homeowners leaves them nowhere to go. The site can explain how you handle rental property, and the receptionist can ask who signs off on the work before it books a visit.
Denton's median home was built in 1997, so much of the housing is old enough for repair and replacement work. For the 25.1% built in 2010 or later, the pages should cover new construction, warranty work or a first round of upgrades. An owner replacing a water heater is reading a different page from an owner who needs a furnace repaired.
Sources: U.S. Census Bureau 2025 population estimates, ACS 2020–2024 and 2023 County Business Patterns.
Denton County trades
Denton County has 232 landscaping services, 230 residential remodelers and 139 new home builders. Those three fields sell projects, not quick repairs, so their marketing leans on photo-led service pages and a follow-up that keeps an estimate from going cold.
Denton County also has 100 roofing contractors and 66 excavation and site preparation contractors. A roofer or a site-prep owner gets more from pages aimed at one job, a roof replacement or a graded lot, than from a single page that lists every service the company offers.
County Business Patterns
Trade and home service businesses in Denton County
Establishments by industry, 2023
Source: U.S. Census Bureau, 2023 County Business Patterns (NAICS establishment counts).
The order of work
Tracking comes before spending, and the first fix is the one losing you the most calls.
A co-founder reviews your site, Google profile and phone handling on the first video call and names the part of the plan costing you the most jobs.
Each phone number and form gets its own tracking, so every report from then on can say which page or ad produced the call.
If calls ring out or forms sit unanswered, the receptionist and the follow-up get fixed before more traffic is bought.
The monthly report says which channel produced booked work, and that decides what gets added next.
One documented case
Kevin Atiyeh of Atiyeh Bros, a carpet and rug business, gives the quote beside the card. The case on the card is Drake's 7 Dees, a garden center where Lithium built the website and handled the SEO and Google Ads.
Garden center380%more organic traffic
in one year
“Lithium Marketing has done a good job with understanding our Company and what we specialize in and applying that to our digital marketing.”
Kevin AtiyehAtiyeh Bros CarpetAround Denton
Denton sits on the northern edge of the Dallas-Fort Worth metroplex. The work does not stop at the city limit, and the pills below open the same plan for Lewisville, Frisco and the other nearby cities. For a plan that crosses the metro, open Dallas-Fort Worth; for the statewide list, open Texas.
Pricing
Lithium publishes a typical price for four of its five services, and AI automation is quoted after a free discovery call. Your proposal depends on scope, competition and ad spend.
$5,000
typical project
Larger sites with more pages or integrations get a fixed proposal after a 30-minute discovery call. Six to nine weeks from kickoff to launch.
$1,300–$3,000
per month
Typical local SEO retainer, scoped against your revenue per lead.
From $500
per month
Plus ad spend. Typical: $500–$1,500 a month in management, plus ad spend of $2,000–$5,000 a month.
$179
per month
Fully managed. No contracts, cancel anytime. Live in days.
Scoped
after discovery
Clear, upfront pricing after a free discovery call. Custom builds typically take 1–2 weeks.
Optional hosting and maintenance: $99/month. Secure private hosting on a dedicated high-speed server, daily backups, software and security updates, and basic website changes are all included. Most clients choose this option to keep their new website updated and running smoothly; it is not required.
Our usual service agreement starts with six months, then continues month to month with 30 days’ cancellation notice. Your written agreement sets the final terms. The AI receptionist has no contract.
FAQ
Still curious?
Call (503) 766-5964 or email [email protected].
Most Denton owners already know which part hurts: a phone that rings out, a site that loads slowly on a phone, or a page that never appears in search. Bring that answer to the first call. A co-founder checks your tracking, site and listings against it, then says whether the receptionist, a rebuild, SEO or ads should come first.
Start with the one service that fixes the urgent gap. Run it until the reports show calls, then add the next piece only if the numbers justify it. One set of call tracking covers every service, so the second one is judged on booked jobs, not on a fresh set of claims.
Allison McKenney, our account manager, is the day-to-day contact, and strategy calls go to a co-founder. Lithium is headquartered in Portland, Oregon, with team members in Portland, Bend and Seattle, and every client works by video, Denton included.
You pay for the services you pick. SEO runs $1,300–$3,000 a month, Google Ads runs from $500 a month in management, plus ad spend, a website is typically $5,000, and the AI receptionist is $179 a month with no contract and no setup fee. Custom automation is scoped after a free discovery call.
Yes, across the home services: electricians, roofers, remodelers, landscapers, painters, pest control and restoration firms, along with current clients in manufacturing, insurance and real estate. What changes by trade is the order of the work and where the budget goes, and a co-founder sets that mix for your business on the first call.
Free action plan
Share your site address, the trades you serve and the cities you cover. The first call is a short video call with a co-founder, who comes prepared with the fixes worth doing first.
What we’ll cover
2000 NE 42nd Ave Ste D Unit 2370, Portland, OR 97213
Prefer to pick a time? Book a 30-minute call with DJ