FenceF&W Fence Co.
4Xmore ranking keywords
190 to 745 keywords
- top-3 rankings (3 to 28)
- 9X
- top-3 rankings (3 to 28)
- core search conversion rate
- 27.78%
- core search conversion rate
PPC in Cedar Rapids, Iowa
Cedar Rapids Google Ads that start with call tracking before any budget moves.
Roofing clicks in Cedar Rapids average $20.47, so a service business here gets call tracking in place before a budget moves.
- Every call tied to its keyword
- A page built for each job
- Spend moved to the calls that book
Google PartnerView our Partners listing
5.0on Google · read our reviews
2010Lithium Marketing, established in 2010
$10M+Over $10 million in Google ad spend managed
Businesses
we’ve worked with
Businesses we’ve worked with
- Willard Power Vac
- Sarkinen Plumbing
- Robinson Restoration
- Town & Country Glass
- Dixie Glass
- Byers Septic Service
- F&W Fence Co.
- Drake’s 7 Dees
- Rickabaugh Construction
- Hillsview Building
- Dozer Dave
- Mt. Hood Pro Painting
- On-Target Landscape
- Atiyeh Bros Carpet
- Lovett
- Westmore Construction
- Northwest New Homes
- Porter Sealcoating & Paving
- RescueHero Restoration
- Panda Plumbing
- Biermann Plumbing & Heating
- Ballistic Junk Removal
- Smart Doors LLC
- Peak Performance Roofing
- Deluxe Heating & Cooling
- Lifetime Exteriors
- Bruce Johnson Construction
- Madrone Painting
- Smart Tree Service
- Premier Gutter Cover
- NW Pacific Electric
- Universal HVAC
- Lenny Martin Painting
- Next Level Decks & Exteriors
- Prodan Construction
- Smooth Rollin’ Sealcoating and Paving
- Lovett Restoration
- Greenlight Titles
- G.W. Hartley IV
- Advanced Coatings
- Thomson Equipment
- MyADU
Google Ads for Cedar Rapids, answered
Where a Cedar Rapids ad budget goes first
A Cedar Rapids ad budget buys calls when the tracking is right, and Lithium Marketing builds that tracking before it touches a bid. The average click on “roofing company cedar rapids” costs $20.47 and an “electrician cedar rapids” click costs $19.52, which is why the order matters: without tracking, an expensive click and a booked job look the same in the report.
The management fee is published: from $500 a month in management, plus ad spend. Spending it well means one landing page for each job you want, negative keywords that cut searches which never convert, and a budget that moves when your call volume changes.
Click costs in Cedar Rapids
What Cedar Rapids clicks cost by trade
In Cedar Rapids, landscaping clicks cost $4.10, while garage door repair runs $12.19 and pest control $11.47. The spread decides where a test budget starts: a landscaper can try more searches before committing, and a garage door company should put its budget behind fewer, sharper ads.
Volume and click price pull in opposite directions here. Landscaping has the larger search count and the lower click price; roofing has fewer searches at a higher price. The first month sizes the budget to that difference rather than splitting it evenly.
| Search | Searches a month | Cost per click |
|---|---|---|
| google ads agency cedar rapids | under 10 | not reported |
| ppc agency cedar rapids | under 10 | not reported |
| ppc management cedar rapids | under 10 | not reported |
Source: Google Ads keyword data, average monthly U.S. searches. "Under 10" = below Google’s reporting floor.
| Search | Searches a month | Cost per click |
|---|---|---|
| roofing company cedar rapids | 210 | $20.47 |
| electrician cedar rapids | 590 | $19.52 |
| garage door repair cedar rapids | 210 | $12.19 |
| pest control cedar rapids | 260 | $11.47 |
| plumber cedar rapids | 1,000 | $9.91 |
| landscaping cedar rapids | 390 | $4.10 |
| water damage restoration cedar rapids | 10 | not reported |
Source: Google Ads keyword data, average monthly U.S. searches. "Under 10" = below Google’s reporting floor.
- Map Pack
- The first thing on the page
- Search ads
- None recorded
- Local listing reviews
- 208 to 1,900 Google reviews each
- Directories in the top 10
- Facebook, Yelp
- AI Overview
- Not shown
- People also ask
- Shown
Source: one Google results page for “plumber cedar rapids”, as Google showed it to a searcher located in Cedar Rapids. Search ad counts exclude sponsored local listings. Results shift by searcher and day.
The Cedar Rapids market
Who is home in Cedar Rapids, and when the phone rings
Cedar Rapids holds 64,423 housing units, and the median home value is $187,100. A residential ad reaches the owner who approves the work, and some of the calls may come from tenants and property managers, so the landing page should say which jobs you take from each.
Cedar Rapids has long, cold, sometimes brutal winters with plenty of snow. If your trade’s calls bunch up in that stretch, the report shows it and the budget can follow. If they do not, the same report keeps the spend where the calls are.
- residents (2025 estimate)
- 137,935
- residents (2025 estimate)
- population change, 2020 to 2025
- +0.1%
- population change, 2020 to 2025
- housing units
- 64,423
- housing units
- of occupied homes owner-occupied
- 68.5%
- of occupied homes owner-occupied
- of homes built before 1980
- 59.2%
- of homes built before 1980
- median home value
- $187,100
- median home value
Sources: U.S. Census Bureau 2025 population estimates, ACS 2020–2024 and 2023 County Business Patterns.
Trades in Linn County
Two Linn County trades, two bidding plans
Roofing carries the highest click price on the list, and “roofing company cedar rapids” draws 210 searches a month. That combination is why a roofer should run repair and replacement as separate campaigns: a repair call and a replacement job are different sales at different budgets.
Landscaping is the other end: 80 companies in Linn County and the lowest click price on the list. A landscaper can test more search terms before settling on the ones that book work, and the report shows which terms to keep.
County Business Patterns
Trade and home service businesses in Linn County
Establishments by industry, 2023
- Landscaping services80
- Residential remodelers74
- Plumbing, heating and air-conditioning contractors69
- New home builders65
- Electrical contractors54
- Excavation and site preparation contractors30
- Painting contractors24
- Roofing contractors18
Source: U.S. Census Bureau, 2023 County Business Patterns (NAICS establishment counts).
Your first month
The first month of a Cedar Rapids ad account
Nothing moves until the tracking is in, and the campaigns follow your call volume after that.
1
Read the account before touching it
The campaigns get read first: what already produces calls stays, and the search terms that spend money without a booking get listed.
2
Tie every call to a search
Call tracking, GA4 and conversion tags record which keyword and ad produced each call and form.
3
Give each job its own landing page
Drain cleaning and roof replacement get separate pages, each written for the one job it sells.
4
Tune bids daily, then weekly
The first 30 days get daily bid and search-term work; after that the account moves to a weekly pass.
What every Google Ads account includes
The same eight parts go into every Google Ads account, wherever the business is.
- Conversion tracking, properly wired
- Landing pages per intent
- Match types and negatives
- Responsive search ads
- Geo and audience targeting
- Bid management
- Remarketing
- Looker Studio reporting
The F&W Fence ad account
A fence company’s website, SEO and Google Ads
F&W Fence Co. had Lithium build its website and run its SEO and Google Ads. Nathan Boos of Hillsview Building, a construction company, recommends the team.
Fence“A lot of options out there for websites and SEO. I’ve worked with this team for years now and would highly recommend them. They know their stuff and deliver results. More importantly to me- they care about service and follow through on what they say they will do. Easy to work with and communicate with. Thank you!”
Nathan BoosHillsview BuildingAround Cedar Rapids
Where else a Cedar Rapids campaign can run
Iowa City and Des Moines can share one budget line. Rockford and Peoria sit in Illinois with pages of their own, and the rest of Iowa sits on the state page.
Published price
The monthly fee for Cedar Rapids Google Ads
From $500
per month in management
Management is separate from your ad spend. Typical: $500–$1,500 a month in management on $2,000–$5,000 a month in ad spend. No haggling, no hidden upsells.
FAQ
Cedar Rapids owners ask about ad budgets
Still curious?
Call (503) 766-5964 or email [email protected].
How much of the budget is management and how much is ad spend?
The management fee starts at $500 a month, plus ad spend, and that is separate from the money that runs the campaigns. The fee grows with the ad spend, the channels you run and any landing page work, and the split is agreed before launch.
What does the first week of a campaign look like?
Tracking, the landing pages and a small set of campaigns go live first, and initial results typically show up within that first week. Then the search terms get reviewed and the budget moves toward what produces calls.
Can you advertise somewhere other than Google?
Yes, when the numbers support it. Lithium also runs Microsoft Ads and Meta ads on Facebook and Instagram. A second channel gets added when the report shows the first one is short of the calls you need, or when you know your customers already use it.
How do you keep a small budget from burning out?
Search terms get cut when they never produce a call, the match types stay tight, and the budget goes to the campaigns with the lowest cost per lead. A small budget works when every dollar goes to a keyword tied to work you book.
Who owns the ad account and the data?
You do. The Google Ads account, the conversion tracking and the reports sit in your name, so the history stays with your business if the work ever stops.
Free action plan
Get a Cedar Rapids ad plan sized to your budget
Tell us your trade, the months that keep the crew busiest and what one booked job pays. A co-founder will walk through Cedar Rapids click costs and a starting budget with you on a short video call.
What we’ll cover
- What’s working (and what isn’t) in your current marketing
- Site and funnel gaps that are costing you leads
- Local SEO and paid traffic opportunities
- Simple tracking and KPIs to measure success
(503) 766-5964
[email protected]
2000 NE 42nd Ave Ste D Unit 2370, Portland, OR 97213
Prefer to pick a time? Book a 30-minute call with DJ