Commercial glassTown & Country Glass
13Xorganic traffic
145 to 1,849 visits a month
- top-3 rankings, up from 1
- 109
- top-3 rankings, up from 1
- Google Ads conversion rate
- 29.9%
- Google Ads conversion rate
SEO in Concord, New Hampshire
A Concord service business gets a page for each village from Penacook to West Concord with profile work and a monthly report in calls.

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Concord SEO, village by village
Local SEO from Lithium Marketing gives a Concord service business a page for each village it serves, a complete Google Business Profile and a monthly report it can read. The city is made up of its downtown, including the North End and South End, plus the four villages of Penacook, Concord Heights, East Concord and West Concord, and each village gets a page that names the work you do there.
The Map Pack came first for “plumber concord nh” when we checked, ahead of the organic results. That makes the Google Business Profile one of the first things to fix, along with the technical cleanup.
Search in Concord
The searches that bring in Concord customers name the trade, not the marketing category: “landscaping concord nh” draws 140 searches a month, “electrician concord nh” draws 110 and “pest control concord nh” draws 110. Each service you sell needs its own page, written for the village and the job, because one page titled “services” gives Google nothing to match.
Reviews carry weight in the Map Pack. For “plumber concord nh” when we checked, the three Map Pack listings carried 108, 160 and 1,000 reviews, while BBB, Facebook, Thumbtack and Yelp showed up in the top 10. Treat the profile and the directories as one job: ask for a review after a finished job, then check that every listing carries the same name, phone and services.
| Search | Searches a month | Cost per click |
|---|---|---|
| seo company concord nh | 10 | not reported |
| seo concord nh | 10 | not reported |
| seo agency concord nh | 0 | not reported |
| seo services concord nh | under 10 | not reported |
Source: Google Ads keyword data, average monthly U.S. searches. "Under 10" = below Google’s reporting floor.
Source: one Google results page for “plumber concord nh”, as Google showed it to a searcher located in Concord. Search ad counts exclude sponsored local listings. Results shift by searcher and day.
The Concord market
Concord runs from downtown to the villages at its edges, and one page cannot speak to all of it. Service-area pages for each of the four villages let you name the streets, the housing and the work you take in each place.
Concord's 44,597 residents sit inside Merrimack County, which holds 158,078 people. If your crews work beyond the city line, pages for the surrounding towns are how you cover the rest of your service area.
Sources: U.S. Census Bureau 2025 population estimates, ACS 2020–2024 and 2023 County Business Patterns.
Trades in Merrimack County
Merrimack County has 99 plumbing and HVAC contractors and 85 electrical contractors. Each one needs a profile that names every service and a page for the jobs that pay, because a searcher comparing two names looks for the one that answers first.
Roofing is a much smaller group: 8 roofing contractors in Merrimack County. A page for replacement, one for repairs and a profile that lists both will do more than a broad page that says the company does roofs.
County Business Patterns
Trade and home service businesses in Merrimack County
Establishments by industry, 2023
Source: U.S. Census Bureau, 2023 County Business Patterns (NAICS establishment counts).
The SEO plan
The list runs from technical cleanup to pages, listings and links, in that order.
We start with crawl errors, slow pages and broken internal links, because technical fixes usually move within 30 days.
Each village gets a page with its streets, services and job photos, and each service you sell gets a page beside it.
Categories, services, hours and photos go into the Google Business Profile, and BBB, Facebook, Thumbtack and Yelp get the same details.
The monthly report counts calls and leads from the first month, so the trend shows before rankings move.
What every SEO retainer includes
The same eight parts go into every SEO retainer, wherever the business is.
Proof
Town & Country Glass is a commercial glass company in Portland. Lithium built its website, ran its SEO and managed its Google Ads, and the card's results come from all three. Kevin Atiyeh of Atiyeh Bros, a carpet and rug business, gives his own view of working with Lithium.
Commercial glass13Xorganic traffic
145 to 1,849 visits a month
“Lithium Marketing has done a good job with understanding our Company and what we specialize in and applying that to our digital marketing.”
Kevin AtiyehAtiyeh Bros CarpetAround Concord
Each nearby city's search numbers sit on its own SEO page. The state page holds the full list, and Lowell and Lynn are in Massachusetts.
Published price
$1,300–$3,000
per month
Typical local SEO retainer, scoped against what a lead is worth to you, with AI search optimization included.
FAQ
Still curious?
Call (503) 766-5964 or email [email protected].
Two things: how many services and villages need pages, and what a new customer is worth to you. One service and one village can sit at the bottom of the range; several services, more villages and link work push it toward the top.
The first month is for technical cleanup, and local rankings usually follow over the next two to three months. Calls and leads show up in the monthly report from the start, so you can judge the work before the rankings settle.
The usual service agreement starts with six months, then runs month to month with 30 days' notice. Local rankings take time, so the first term covers the build and the early movement.
No, and no agency can. Google decides which listings appear and in what order. Our job is to give your business a complete profile, consistent listings, service pages and a steady review habit, then report the calls and leads that follow.
Start with the villages where the phone already rings, then add the rest as the first pages earn calls. A thin page with no photos or local detail does not help, so each one needs its own streets, jobs and proof.
Free action plan
Send your site and name the villages where the phone already rings. A co-founder will look at both on a short video call and map the pages that come first.
What we’ll cover
2000 NE 42nd Ave Ste D Unit 2370, Portland, OR 97213
Prefer to pick a time? Book a 30-minute call with DJ