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Digital marketing in Greeley, Colorado

The marketing plan behind more booked jobs for Greeley service businesses.

Greeley grew 5.8% from 2020 to 2025, and one marketing plan covers the site, search, ads and phones that turn new residents into booked jobs.

  • Site, search, ads and phones on one plan
  • Calls tracked back to their source
  • One report across all four services

Google searches each month

What Greeley searches for, by service

100

searches a month

  • Web design
    70
  • SEO
    20
  • Digital marketing
    10

Source: Google Ads keyword data, average monthly U.S. searches. "Under 10" = below Google’s reporting floor.

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2010Lithium Marketing, established in 2010
$10M+Over $10 million in Google ad spend managed

Businesses we’ve worked with

  • Willard Power Vac
  • Sarkinen Plumbing
  • Robinson Restoration
  • Town & Country Glass
  • Dixie Glass
  • Byers Septic Service
  • F&W Fence Co.
  • Drake’s 7 Dees
  • Rickabaugh Construction
  • Hillsview Building
  • Dozer Dave
  • Mt. Hood Pro Painting
  • On-Target Landscape
  • Atiyeh Bros Carpet
  • Lovett
  • Westmore Construction
  • Northwest New Homes
  • Porter Sealcoating & Paving
  • RescueHero Restoration
  • Panda Plumbing
  • Biermann Plumbing & Heating
  • Ballistic Junk Removal
  • Smart Doors LLC
  • Peak Performance Roofing
  • Deluxe Heating & Cooling
  • Lifetime Exteriors
  • Bruce Johnson Construction
  • Madrone Painting
  • Smart Tree Service
  • Premier Gutter Cover
  • NW Pacific Electric
  • Universal HVAC
  • Lenny Martin Painting
  • Next Level Decks & Exteriors
  • Prodan Construction
  • Smooth Rollin’ Sealcoating and Paving
  • Lovett Restoration
  • Greenlight Titles
  • G.W. Hartley IV
  • Advanced Coatings
  • Thomson Equipment
  • MyADU

Four services, one plan

How the four services fit one Greeley plan

A Greeley service business can buy the website, SEO, Google Ads and phone answering as one plan with published prices, all from the same team. Lithium Marketing sells that combination, and one call-tracking setup covers all four services, so the plan is judged on calls and booked jobs.

The city has 41,784 housing units and 60.9% of its occupied homes are owner-occupied, so a plan has to speak to homeowners and landlords. Lithium is headquartered in Portland, Oregon, with a team in Portland, Bend and Seattle, working with every client by video. A Greeley owner pays the published prices and gets a co-founder on the first call, the same as any other client.

The Greeley market

Older homes, newer builds, one wide city

Inside Greeley, 45.6% of homes were built before 1980, while 16.3% went up in 2010 or later. That mix matters to the plan: repair and remodel work sits beside new-build upgrades, and one set of pages has to cover both.

The city also runs 50.6 square miles, and one address rarely covers all of it. A shop on one side of town can look strong nearby and thin out toward Evans and Garden City on the south edge. Area pages for the parts of Greeley and the nearby towns you serve are how the plan reaches the rest of that map.

residents (2025 estimate)
115,073
residents (2025 estimate)
population change, 2020 to 2025
+5.8%
population change, 2020 to 2025
housing units
41,784
housing units
of occupied homes owner-occupied
60.9%
of occupied homes owner-occupied
of homes built before 1980
45.6%
of homes built before 1980
median home value
$402,500
median home value

Sources: U.S. Census Bureau 2025 population estimates, ACS 2020–2024 and 2023 County Business Patterns.

Who else works here

What Weld County's trade counts say about your plan

Weld County lists 177 landscaping companies, 149 plumbing, heating and air-conditioning contractors and 137 residential remodelers, three of the biggest home service groups on the chart below. With that many names in one county, a generic page reads like the next listing, so the businesses that stand out lead with finished work, a review habit and a page for each kind of job they want.

Smaller groups need the same things. The county has 51 painting contractors and 61 new home builders, so a painter or a builder can lean on the work itself: a page per job type, photos from finished jobs, and a review request after every one.

County Business Patterns

Trade and home service businesses in Weld County

Establishments by industry, 2023

  • Landscaping services
    177
  • Plumbing, heating and air-conditioning contractors
    149
  • Electrical contractors
    146
  • Residential remodelers
    137
  • Excavation and site preparation contractors
    83
  • Roofing contractors
    65
  • New home builders
    61
  • Painting contractors
    51

Source: U.S. Census Bureau, 2023 County Business Patterns (NAICS establishment counts).

How the work starts

The order a Greeley plan runs in

We count first, then add the service that fixes the biggest gap.

1

Measure the calls you have

Call tracking and form tracking go on the site, the Google profile and any ads, so the first month shows which jobs arrive from a search and which from a referral.

2

Fix the first thing a customer sees

If the site is slow on a phone or the quote form is buried, that gets fixed before more traffic is sent to it, because every other service points at the same page.

3

Build the pages your trades need

Each service you want more of gets a page written for a Greeley customer, and each part of town you cover gets an area page, with a Google profile that matches both.

4

Answer what the other three produce

Once calls are coming, the AI receptionist picks up every one, books what fits your calendar and transfers the rest to a person under rules you set.

Proof

A fence company's website, SEO and Google Ads

The quote is Dave Turin's. He runs Dozer Dave, an excavation business, and his recommendation of co-founder DJ Van Zanten sits beside the case of F&W Fence Co., a fence company that hired Lithium for a new website, SEO and Google Ads.

F&W Fence Co. website homepage for fence installation, supply and repairFence

F&W Fence Co.

4Xmore ranking keywords

190 to 745 keywords

top-3 rankings (3 to 28)
9X
top-3 rankings (3 to 28)
core search conversion rate
27.78%
core search conversion rate
Read the case study
“I highly recommend Dj Van Zanten if you need any help with your website and your internet marketing.”
Dave TurinDave TurinDozer Dave

Around Greeley

Marketing beyond the Greeley city line

A Greeley plan can serve Fort Collins, Longmont, Thornton, Boulder, Westminster and Arvada. Each has a marketing page of its own below; pick the market where you already take jobs. Colorado covers every other city, and each new city becomes an area page on your site.

Pricing

What a Greeley plan costs, service by service

Lithium publishes a typical price for four of its five services, and AI automation is quoted after a free discovery call. Your proposal depends on scope, competition and ad spend.

Conversion web design

$5,000

typical project

Larger sites with more pages or integrations get a fixed proposal after a 30-minute discovery call. Six to nine weeks from kickoff to launch.

SEO

$1,300–$3,000

per month

Typical local SEO retainer, scoped against your revenue per lead.

Google Ads management

From $500

per month

Plus ad spend. Typical: $500–$1,500 a month in management, plus ad spend of $2,000–$5,000 a month.

AI receptionist

$179

per month

Fully managed. No contracts, cancel anytime. Live in days.

AI automation

Scoped

after discovery

Clear, upfront pricing after a free discovery call. Custom builds typically take 1–2 weeks.

Optional hosting and maintenance: $99/month. Secure private hosting on a dedicated high-speed server, daily backups, software and security updates, and basic website changes are all included. Most clients choose this option to keep their new website updated and running smoothly; it is not required.

Our usual service agreement starts with six months, then continues month to month with 30 days’ cancellation notice. Your written agreement sets the final terms. The AI receptionist has no contract.

  • You own your domain, hosting account and website
  • Six-month starting term
  • We guarantee the work, not a ranking
Get my free action plan

FAQ

Greeley marketing questions before you hire

DJ Van Zanten

Still curious?

Call (503) 766-5964 or email [email protected].

Where should a Greeley business put its first marketing dollar?

Put it where calls are leaking. If the phone rings out, the AI receptionist comes first. If the site is slow on a phone, a rebuild comes before more traffic. If the site is fine and nobody finds it, the answer is SEO or Google Ads. A co-founder sorts the order with you on the video call.

Can I hire one service and add the others later?

Begin with the service that is costing you the most jobs, then add the next one once the first is bringing calls you can count. All four feed the same call tracking, so a service added later is judged beside the earlier work, not on its own report.

Who handles the account after the first call?

Allison McKenney, our account manager, is the day-to-day contact. A co-founder still runs the strategy calls, and anything that needs walking through happens on a shared screen, with the rest by email.

What changes the price of a Greeley marketing plan?

Three things: how many services you take, how hard your market is to rank in, and the size of the site. A single-location trade sits near the bottom of the SEO range, and more pages and links push it up. Ad management follows the budget you set and the channels you add; a website follows the page count. You get each fee before work starts.

Is this only for home service companies?

Home service businesses are most of the client list, and Lithium also works with manufacturers, insurance agencies and real estate companies. In each case the buyer starts with a search, so the same four services apply.

Free action plan

Get a free Greeley marketing plan for your business

Send your website, the services you want to grow and the towns your crews reach. On a short video call a co-founder sets the order of work with you and what each service would cost.

What we’ll cover

  • What’s working (and what isn’t) in your current marketing
  • Site and funnel gaps that are costing you leads
  • Local SEO and paid traffic opportunities
  • Simple tracking and KPIs to measure success

Get my free action plan

Tell us a little about your business. Response within 24 hours.

  • 100% free, no obligation
  • Custom plan for your business
  • Response within 24 hours
Call now Free action plan