SepticByers Septic Service
9Xorganic traffic
91 to 799 visits a month
- more ranking keywords (36 to 395)
- 11X
- more ranking keywords (36 to 395)
- conversion rate
- 23.1%
- conversion rate
Digital marketing in Longmont, Colorado
Longmont service businesses get one agency and one report counted in calls and leads, with published prices before work starts.
Google searches each month
What Longmont searches for, by service
160
searches a month
Source: Google Ads keyword data, average monthly U.S. searches. "Under 10" = below Google’s reporting floor.
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Businesses
we’ve worked with
Businesses we’ve worked with
The whole program
Lithium Marketing runs a Longmont service business’s website, search, ads and phone answering on one plan, so a search that starts on a phone can end in a booked job. All four report into one call-tracking record, so the owner can see which channel produced a call and which one needs attention.
Longmont has 100,109 residents, and 62.5% of its occupied homes are owner-occupied. The plan should put repair, remodel and outdoor work on separate service pages, so the owner comparing companies finds the job they need.
The four services
Pick the gap that costs you the most jobs now, then add a service when the calls justify it.
What customers type
Searches for marketing help that name Longmont are thin next to the service searches that pay a trade business: a marketing phrase draws a handful of searches while “plumber longmont” draws 720 a month. The plan starts with the services you sell and the pages a customer lands on.
For “plumber longmont”, five paid ads ran above the local listings when we checked. Those listings carried anywhere from 4 to 3,700 Google reviews, which tells an owner what to fix: a complete profile and service pages for the free results, and a tracked campaign for the paid ones.
| Search | Searches a month | Cost per click |
|---|---|---|
| digital marketing longmont | 10 | not reported |
| digital marketing agency longmont | under 10 | not reported |
| marketing agency longmont | under 10 | not reported |
Source: Google Ads keyword data, average monthly U.S. searches. "Under 10" = below Google’s reporting floor.
| Search | Searches a month | Cost per click |
|---|---|---|
| hvac repair longmont | 50 | $55.96 |
| plumber longmont | 720 | $41.06 |
| garage door repair longmont | 320 | $39.83 |
| pest control longmont | 260 | $30.12 |
| electrician longmont | 320 | $26.21 |
| roofing company longmont | 170 | $15.56 |
| landscaping longmont | 260 | $7.41 |
| water damage restoration longmont | 50 | not reported |
Source: Google Ads keyword data, average monthly U.S. searches. "Under 10" = below Google’s reporting floor.
Source: one Google results page for “plumber longmont”, as Google showed it to a searcher located in Longmont. Search ad counts exclude sponsored local listings. Results shift by searcher and day.
The local picture
Longmont added 1.2% to its population between 2020 and 2025, a small gain. A market that grows slowly depends on repeat calls, so the site and the profile should make each service easy for a past customer to find.
The city has 43,528 housing units, and 37.1% of them went up before 1980. Those older homes are where repair and replacement work comes from, so the site should give each repair service its own page.
Sources: U.S. Census Bureau 2025 population estimates, ACS 2020–2024 and 2023 County Business Patterns.
County trade counts
Boulder County holds 192 residential remodelers, 169 landscaping companies and 95 plumbing, heating and air-conditioning contractors. Those three groups sell different jobs, so the site should show a finished remodel, a landscape install and a repair call as separate kinds of work, each with its own page.
The county also has 85 electrical contractors and 20 roofing contractors. When a homeowner compares a few quotes, the review count, the photos and the service list are what tell one company from another.
County Business Patterns
Trade and home service businesses in Boulder County
Establishments by industry, 2023
Source: U.S. Census Bureau, 2023 County Business Patterns (NAICS establishment counts).
The sequence
Tracking comes before spending, because the first month has to show which calls the business already gets.
We trace last month’s calls to their source: the pages that produced them, the listings that sent them and any live campaign. That baseline covers the site, the profile and the tracking before more money moves.
A slow site, or one that is hard to use on a phone, gets fixed before more traffic arrives, because every other service sends customers there.
Search work starts with the services you want more calls from. A tracked campaign covers the jobs you need sooner, and every ad lands on a page built for that job.
The AI receptionist answers every call the other three produce. Custom automation handles follow-up texts and review requests, and it is scoped on its own.
A real project
The Byers Septic Service card below comes from a project that covered a new website, SEO and Google Ads for the septic company, all from Lithium. Chris Martin of Mt. Hood Pro Painting adds his own account of working with the agency.
Septic9Xorganic traffic
91 to 799 visits a month
“Ever since we've used Lithium Marketing, our phone has been ringing off the hook and we can hardly keep up with the leads we get from Google, Facebook or through our website. Most of our leads other than referrals are through Google and it's all because of Lithium Marketing.”
Chris MartinMt. Hood Pro PaintingWhere else we work
The neighbor links below go to Boulder, Thornton, Westminster, Arvada, Greeley and Fort Collins, so you can compare demand in each. The Colorado page lists every city with a page on this site, and the plan can run the same four services in every market your crews reach.
Pricing
Lithium publishes a typical price for four of its five services, and AI automation is quoted after a free discovery call. Your proposal depends on scope, competition and ad spend.
$5,000
typical project
Larger sites with more pages or integrations get a fixed proposal after a 30-minute discovery call. Six to nine weeks from kickoff to launch.
$1,300–$3,000
per month
Typical local SEO retainer, scoped against your revenue per lead.
From $500
per month
Plus ad spend. Typical: $500–$1,500 a month in management, plus ad spend of $2,000–$5,000 a month.
$179
per month
Fully managed. No contracts, cancel anytime. Live in days.
Scoped
after discovery
Clear, upfront pricing after a free discovery call. Custom builds typically take 1–2 weeks.
Optional hosting and maintenance: $99/month. Secure private hosting on a dedicated high-speed server, daily backups, software and security updates, and basic website changes are all included. Most clients choose this option to keep their new website updated and running smoothly; it is not required.
Our usual service agreement starts with six months, then continues month to month with 30 days’ cancellation notice. Your written agreement sets the final terms. The AI receptionist has no contract.
FAQ
Still curious?
Call (503) 766-5964 or email [email protected].
Start with the service that loses you the most work today. A phone that rings out points to the receptionist, a site that stalls on a phone points to a rebuild, and a site that works but attracts no calls points to search or ads. On the first call, we review the tracking, the site and the listings in that order.
A single service is a normal starting point. The tracking is shared from day one, so when you add a second service its calls show up beside the first in the same report.
A co-founder sets the strategy and Allison McKenney handles the day-to-day. Lithium is headquartered in Portland, Oregon, with a team in Portland, Bend and Seattle, working with every client by video. Reporting stays in calls, leads and cost per lead, so you can see what each service is doing.
The services are priced separately, and the invoice adds the ones you pick. SEO is priced on its own range, Google Ads on the management fee for the spend and channels in play, and the website on the size of the build. Each one is quoted on its own, so nothing hides in a package price.
The first term runs six months, then the agreement moves month to month with 30 days’ notice, so you can drop or add services at any renewal. The reporting follows the list you keep.
Free action plan
Send the site address and last month’s call count. On a short video call, a co-founder will name the first fix and which service should carry it.
What we’ll cover
2000 NE 42nd Ave Ste D Unit 2370, Portland, OR 97213
Prefer to pick a time? Book a 30-minute call with DJ