FenceF&W Fence Co.
4Xmore ranking keywords
190 to 745 keywords
- top-3 rankings (3 to 28)
- 9X
- top-3 rankings (3 to 28)
- core search conversion rate
- 27.78%
- core search conversion rate
PPC in Greeley, Colorado
A click on “garage door repair greeley” averages $74.40, so Lithium runs Google Ads for Greeley businesses with call tracking and a published management fee.

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Businesses
we’ve worked with
Businesses we’ve worked with
Paid search, plainly
Every Google Ads dollar in a Greeley market should be traceable to a call. Lithium Marketing runs those campaigns, and the first piece of work is a count: which calls came from which search, which ad and which page. At these click prices that count is the difference between a budget that pays and one that disappears.
“Hvac repair greeley” runs $57.70 a click on about 20 searches a month, while “roofing company greeley” draws 320 searches at $41.04. Prices and volumes that far apart mean the first budget should go to the searches that book the most valuable work, not the ones with the most volume.
Click costs by trade
“Electrician greeley” averages $21.51 and “landscaping greeley” $19.38, the lowest reported price in the table, so a landscaper can learn from a small first month while an electrician needs a tighter search-term list before the budget grows.
The priciest clicks in the table belong to garage door repair and HVAC, and a click that costly should land on a page written for that job, with the phone number at the top. Any search term that never produces a call gets cut before it eats a month of budget.
| Search | Searches a month | Cost per click |
|---|---|---|
| google ads agency greeley | under 10 | not reported |
| ppc agency greeley | under 10 | not reported |
| ppc management greeley | under 10 | not reported |
Source: Google Ads keyword data, average monthly U.S. searches. "Under 10" = below Google’s reporting floor.
| Search | Searches a month | Cost per click |
|---|---|---|
| garage door repair greeley | 170 | $74.40 |
| hvac repair greeley | 20 | $57.70 |
| plumber greeley | 720 | $50.00 |
| roofing company greeley | 320 | $41.04 |
| electrician greeley | 320 | $21.51 |
| pest control greeley | 320 | $20.22 |
| landscaping greeley | 210 | $19.38 |
| water damage restoration greeley | 20 | not reported |
Source: Google Ads keyword data, average monthly U.S. searches. "Under 10" = below Google’s reporting floor.
Source: one Google results page for “plumber greeley”, as Google showed it to a searcher located in Greeley. Search ad counts exclude sponsored local listings. Results shift by searcher and day.
Where the ads show
Greeley runs 50.6 square miles and is bordered by Evans and Garden City to the south, so a campaign set to “Greeley” can reach past the jobs you want. We narrow the targeting to the ZIP codes and neighborhoods your crews cover, and add a nearby city only where you already take work.
The city's 115,073 residents are spread across that map, and a plumber on one side may not want a call from the other. The campaign can bid by area, so the budget follows the drive your crew already makes.
Sources: U.S. Census Bureau 2025 population estimates, ACS 2020–2024 and 2023 County Business Patterns.
Bidding by trade
Weld County has 65 roofing contractors and 51 painting contractors, and both trades usually start with an estimate. For either one, the ad should promise the estimate and the landing page should ask for the job type, the address and a rough timeline, so the call that follows is worth the click.
Electrical contractors number 146 in the county, and their calls range from a panel upgrade to an outlet that stopped working. One landing page cannot answer both, so each job type gets its own ad group and its own page.
County Business Patterns
Trade and home service businesses in Weld County
Establishments by industry, 2023
Source: U.S. Census Bureau, 2023 County Business Patterns (NAICS establishment counts).
Launch order
No campaign spends until its calls can be counted.
We pull the current click costs for the Greeley searches you want and set a starting budget against what a booked job is worth to you.
Call tracking numbers, GA4 and conversion tags go live and get tested with real calls before the first campaign does.
A drain cleaning, a reroof, a panel upgrade: every advertised job lands on a page that answers it, with the phone number at the top.
Bids, search terms and ZIP targets get checked every day for the first 30 days, then weekly once the account shows which campaigns bring calls.
What every Google Ads account includes
The same eight parts go into every Google Ads account, wherever the business is.
Proof
F&W Fence Co. hired Lithium for a new website, SEO and Google Ads, and the card reports what those three produced. Dave Turin, who runs the excavation business Dozer Dave, gives the recommendation in his own words.
Fence4Xmore ranking keywords
190 to 745 keywords
“I highly recommend Dj Van Zanten if you need any help with your website and your internet marketing.”
Dave TurinDozer DavePast the city line
Ads can run in any town where you take the job. From Fort Collins and Longmont up to Thornton, Boulder, Westminster and Arvada, each PPC page below carries that market's click costs, so you can budget city by city. Colorado lists the other cities in the state.
Published price
From $500
per month in management
Management is separate from your ad spend. Typical: $500–$1,500 a month in management on $2,000–$5,000 a month in ad spend. No haggling, no hidden upsells.
FAQ
Still curious?
Call (503) 766-5964 or email [email protected].
Management starts at $500 a month, plus ad spend, and the fee grows with the budget, the channels you run and any landing pages we build. Typical clients land between $500 and $1,500 a month in management, plus ad spend of $2,000 to $5,000 a month.
Calls often show in the first week once tracking is live. After that, the month is mostly subtraction: search terms that never produce a call come out, and the budget moves to the ads that book work. By day 30 the account should be judged on calls and cost per lead, not clicks.
Google takes the first budget because that is where a home service search usually starts. Facebook, Instagram and Microsoft's network can come later if your buyers spend time there or your trade's clicks get costly. The cost per call each channel shows decides whether it stays.
A campaign can bid by ZIP code, neighborhood or radius around your shop, and nearby towns can be added or left out. That keeps the budget on the streets your crews already drive, not the whole city.
It shows calls, leads and cost per lead by campaign, in a Looker Studio report you can open any time. If your CRM can share which leads became jobs, that comes in too, so a campaign can be judged on booked work, not clicks alone.
Free action plan
Tell us the jobs you would advertise first and the towns your crews cover, and add read access if you already run Google Ads. A co-founder reviews the account before a short video call and brings a starting budget.
What we’ll cover
2000 NE 42nd Ave Ste D Unit 2370, Portland, OR 97213
Prefer to pick a time? Book a 30-minute call with DJ