SepticByers Septic Service
9Xorganic traffic
91 to 799 visits a month
- more ranking keywords (36 to 395)
- 11X
- more ranking keywords (36 to 395)
- conversion rate
- 23.1%
- conversion rate
PPC in Longmont, Colorado
Longmont PPC that reports calls, leads and cost per lead.
A click on “hvac repair longmont” averages $55.96, so a Longmont business gets call tracking and a report on calls, leads and cost per lead.
- Call tracking on the site and ads
- A landing page for each job type
- Budget moved to the months that work
Google PartnerView our Partners listing
5.0on Google · read our reviews
2010Lithium Marketing, established in 2010
$10M+Over $10 million in Google ad spend managed
Businesses
we’ve worked with
Businesses we’ve worked with
- Willard Power Vac
- Sarkinen Plumbing
- Robinson Restoration
- Town & Country Glass
- Dixie Glass
- Byers Septic Service
- F&W Fence Co.
- Drake’s 7 Dees
- Rickabaugh Construction
- Hillsview Building
- Dozer Dave
- Mt. Hood Pro Painting
- On-Target Landscape
- Atiyeh Bros Carpet
- Lovett
- Westmore Construction
- Northwest New Homes
- Porter Sealcoating & Paving
- RescueHero Restoration
- Panda Plumbing
- Biermann Plumbing & Heating
- Ballistic Junk Removal
- Smart Doors LLC
- Peak Performance Roofing
- Deluxe Heating & Cooling
- Lifetime Exteriors
- Bruce Johnson Construction
- Madrone Painting
- Smart Tree Service
- Premier Gutter Cover
- NW Pacific Electric
- Universal HVAC
- Lenny Martin Painting
- Next Level Decks & Exteriors
- Prodan Construction
- Smooth Rollin’ Sealcoating and Paving
- Lovett Restoration
- Greenlight Titles
- G.W. Hartley IV
- Advanced Coatings
- Thomson Equipment
- MyADU
The budget question
Where a Longmont Google Ads budget goes
Google Ads buys a place at the top of a Longmont search, and the account only pays for itself when the click becomes a call the business can answer. Lithium Marketing runs those accounts with call tracking from the first day, a landing page for each job type and a monthly report that shows calls, leads and cost per lead.
Click prices in Longmont vary by trade. An average click on “hvac repair longmont” costs $55.96, while “landscaping longmont” costs $7.41. The spread decides how a budget is split: an HVAC company needs a sharp page and tight search terms at that price, and a landscaper can test more ground for the same money.
What a click buys
What Longmont clicks cost by trade
Garage door and pest control clicks are not cheap: “garage door repair longmont” averages $39.83 and “pest control longmont” $30.12. At those prices the account should start with the searches you can serve today, not every phrase a keyword tool suggests.
When we checked “plumber longmont”, Google showed five paid ads above the local listings. Ad slots change by hour, searcher and budget, so the paid result and the profile have to work as one: a customer who skips the ad sees the listing next.
| Search | Searches a month | Cost per click |
|---|---|---|
| google ads agency longmont | under 10 | not reported |
| ppc agency longmont | under 10 | not reported |
| ppc management longmont | under 10 | not reported |
Source: Google Ads keyword data, average monthly U.S. searches. "Under 10" = below Google’s reporting floor.
| Search | Searches a month | Cost per click |
|---|---|---|
| hvac repair longmont | 50 | $55.96 |
| plumber longmont | 720 | $41.06 |
| garage door repair longmont | 320 | $39.83 |
| pest control longmont | 260 | $30.12 |
| electrician longmont | 320 | $26.21 |
| roofing company longmont | 170 | $15.56 |
| landscaping longmont | 260 | $7.41 |
| water damage restoration longmont | 50 | not reported |
Source: Google Ads keyword data, average monthly U.S. searches. "Under 10" = below Google’s reporting floor.
- Map Pack
- On the page, below the ads
- Search ads
- 5 recorded
- Local listing reviews
- 4 to 3,700 Google reviews each
- Directories in the top 10
- Angi, Better Business Bureau, Facebook, Thumbtack
- AI Overview
- Not shown
- People also ask
- Shown
Source: one Google results page for “plumber longmont”, as Google showed it to a searcher located in Longmont. Search ad counts exclude sponsored local listings. Results shift by searcher and day.
Work you can take
Put Longmont ad spend behind the work you can take
Longmont’s owner-occupied share is 62.5%. Ad copy can name the owner’s repair or remodel directly, and rental-property work can run in its own campaign with its own page.
Longmont has 37.1% of its homes built before 1980. A campaign can put repair and replacement work into one ad group and upgrade and finish work into another, so each click lands on the page that matches the search.
- residents (2025 estimate)
- 100,109
- residents (2025 estimate)
- population change, 2020 to 2025
- +1.2%
- population change, 2020 to 2025
- housing units
- 43,528
- housing units
- of occupied homes owner-occupied
- 62.5%
- of occupied homes owner-occupied
- of homes built before 1980
- 37.1%
- of homes built before 1980
- median home value
- $572,800
- median home value
Sources: U.S. Census Bureau 2025 population estimates, ACS 2020–2024 and 2023 County Business Patterns.
Clicks by trade
Which Longmont trades can afford which clicks
Roofing clicks run $15.56 in Longmont, on 170 monthly searches for “roofing company longmont”. That price gives a roofer room to test several repair pages before deciding which one deserves the budget.
Garage door and pest control clicks run higher than roofing clicks, so both trades should start narrow: one campaign for the emergency work that pays, another for planned jobs, and negative keywords for the searches that never book. Electrical clicks are cheaper at $26.21 in Longmont.
County Business Patterns
Trade and home service businesses in Boulder County
Establishments by industry, 2023
- Residential remodelers192
- Landscaping services169
- Plumbing, heating and air-conditioning contractors95
- Electrical contractors85
- New home builders76
- Painting contractors59
- Excavation and site preparation contractors26
- Roofing contractors20
Source: U.S. Census Bureau, 2023 County Business Patterns (NAICS establishment counts).
The first month
How a Longmont Google Ads account gets set up
The Google Ads account is set up in your name, tracking goes in before the budget moves, and the campaigns follow the work your crews can take each month.
1
Open with a waste list
We read the current account line by line: campaigns that booked work stay, and the search terms that spent money without a call go on a list to cut.
2
Tag the call to its keyword
We set tracking at the keyword and ad level, so a call or form shows the search that produced it, not a single anonymous total.
3
Split campaigns by the work you want
Each job type you want more of gets its own campaign and a page built for that search.
4
Move bids on a daily rhythm
For the first 30 days we adjust bids and terms daily, then weekly, against the budget and the months you set for Longmont.
What every Google Ads account includes
The same eight parts go into every Google Ads account, wherever the business is.
- Conversion tracking, properly wired
- Landing pages per intent
- Match types and negatives
- Responsive search ads
- Geo and audience targeting
- Bid management
- Remarketing
- Looker Studio reporting
One program
A septic company’s website, search and ads results
Byers Septic Service is the case in the card. Lithium built the septic company’s website and ran its SEO and PPC, so the result reflects the full program and not one channel. Chris Martin, who runs Mt. Hood Pro Painting, adds a separate note about the agency.
Septic“Ever since we've used Lithium Marketing, our phone has been ringing off the hook and we can hardly keep up with the leads we get from Google, Facebook or through our website. Most of our leads other than referrals are through Google and it's all because of Lithium Marketing.”
Chris MartinMt. Hood Pro PaintingCity by city
Campaigns that reach the towns around Longmont
Bids can be set for Boulder, Thornton, Westminster, Arvada, Greeley and Fort Collins inside the same account. The city pages below show what a click costs in each place, and the Colorado page lists the rest of the state.
Published price
What a Longmont Google Ads account costs to run
From $500
per month in management
Management is separate from your ad spend. Typical: $500–$1,500 a month in management on $2,000–$5,000 a month in ad spend. No haggling, no hidden upsells.
FAQ
Longmont Google Ads questions owners bring to a call
Still curious?
Call (503) 766-5964 or email [email protected].
What starting budget fits a Longmont campaign?
Start with your trade’s click cost. A high-cost trade gets fewer clicks for the same budget than a low-cost one, so the first number depends on the trade and on how many extra booked jobs the crew can take in a month.
How soon does a new campaign bring calls?
The first calls usually show up within the first week of a tracked campaign. From then on, the account gets cleaner: search terms that never produce a call come out, and their budget goes to the terms that do.
What agreement covers Google Ads work?
Six months is the first term. After it, the notice period is 30 days and the agreement runs month to month. The fee is set by the ad spend under management, the channels in play and the landing pages the account needs, and you sign off before launch. Ownership stays with you: the Google Ads account is opened in your business’s name.
Do you run ads on other channels?
Google is usually the first channel because the trade search starts there. Microsoft Ads can pick up the same searches on Bing, and Meta ads put your work in front of people on Facebook and Instagram. A channel is added when the tracking shows it brings calls.
How do we see which ads produced work?
Each call is tagged with the keyword and ad that produced it. The report groups those calls by campaign, shows leads and cost per lead, and when your team marks a booked job, the same record points to the campaign behind it.
Free action plan
Get a free Longmont ads audit and budget plan
Tell us what your crews can take on next month and what a booked job brings in. A co-founder will review the account you have, or the one you want to build, and name the Longmont clicks that are wasting budget. That review happens on a short video call.
What we’ll cover
- What’s working (and what isn’t) in your current marketing
- Site and funnel gaps that are costing you leads
- Local SEO and paid traffic opportunities
- Simple tracking and KPIs to measure success
(503) 766-5964
[email protected]
2000 NE 42nd Ave Ste D Unit 2370, Portland, OR 97213
Prefer to pick a time? Book a 30-minute call with DJ