Garden centerDrake’s 7 Dees
380%more organic traffic
in one year
- Google Ads conversion rate
- 26.4%
- Google Ads conversion rate
- leads in 60 days
- 744
- leads in 60 days
PPC in Longview, Washington
Longview PPC that sets the budget by trade and shows what the spend bought.
Longview PPC with the Google Ads account in your name, a budget set by trade and one report for calls, leads and cost per lead.
- A budget set against the click price
- Ad spend kept apart from the fee
- One report in calls and cost per lead
Google PartnerView our Partners listing
5.0on Google · read our reviews
2010Lithium Marketing, established in 2010
$10M+Over $10 million in Google ad spend managed
Businesses
we’ve worked with
Businesses we’ve worked with
- Willard Power Vac
- Sarkinen Plumbing
- Robinson Restoration
- Town & Country Glass
- Dixie Glass
- Byers Septic Service
- F&W Fence Co.
- Drake’s 7 Dees
- Rickabaugh Construction
- Hillsview Building
- Dozer Dave
- Mt. Hood Pro Painting
- On-Target Landscape
- Atiyeh Bros Carpet
- Lovett
- Westmore Construction
- Northwest New Homes
- Porter Sealcoating & Paving
- RescueHero Restoration
- Panda Plumbing
- Biermann Plumbing & Heating
- Ballistic Junk Removal
- Smart Doors LLC
- Peak Performance Roofing
- Deluxe Heating & Cooling
- Lifetime Exteriors
- Bruce Johnson Construction
- Madrone Painting
- Smart Tree Service
- Premier Gutter Cover
- NW Pacific Electric
- Universal HVAC
- Lenny Martin Painting
- Next Level Decks & Exteriors
- Prodan Construction
- Smooth Rollin’ Sealcoating and Paving
- Lovett Restoration
- Greenlight Titles
- G.W. Hartley IV
- Advanced Coatings
- Thomson Equipment
- MyADU
PPC in Longview
What a Longview Google Ads budget has to cover
A Longview Google Ads budget starts with what a click costs in the trade. The search “pest control longview wa” draws 110 searches a month at an average click cost of $44.95, and “garage door repair longview wa” draws 70 searches a month at $36.35; Lithium Marketing builds the first month's number from those prices and what a job is worth to you.
The Google Ads account is opened in your business's name, so the billing, history and settings stay with you. Management starts at $500 a month, plus ad spend, and that fee is separate from the ad budget.
Click costs
The click price behind each Longview trade search
The search “plumber longview wa” draws 320 searches a month at an average click of $23.75, while “electrician longview wa” draws 70 at $10.21 and “roofing company longview wa” draws 110 at $8.96. The click price is only half the math; the other half is what a job is worth to your business.
The search “landscaping longview wa” is the cheapest click in the table at $6.62, and “water damage restoration longview wa” draws only 10 searches a month. Cheap clicks can still be a bad buy if the job is small, and an expensive click can pay if the job is large.
| Search | Searches a month | Cost per click |
|---|---|---|
| google ads agency longview wa | under 10 | not reported |
| ppc agency longview wa | under 10 | not reported |
| ppc management longview wa | under 10 | not reported |
Source: Google Ads keyword data, average monthly U.S. searches. "Under 10" = below Google’s reporting floor.
| Search | Searches a month | Cost per click |
|---|---|---|
| pest control longview wa | 110 | $44.95 |
| garage door repair longview wa | 70 | $36.35 |
| plumber longview wa | 320 | $23.75 |
| electrician longview wa | 70 | $10.21 |
| roofing company longview wa | 110 | $8.96 |
| landscaping longview wa | 110 | $6.62 |
| water damage restoration longview wa | 10 | not reported |
Source: Google Ads keyword data, average monthly U.S. searches. "Under 10" = below Google’s reporting floor.
- Map Pack
- The first thing on the page
- Search ads
- None recorded
- Local listing reviews
- 82 to 126 Google reviews each
- Directories in the top 10
- MapQuest, Yelp
- AI Overview
- Not shown
- People also ask
- Shown
Source: one Google results page for “plumber longview wa”, as Google showed it to a searcher located in Longview. Search ad counts exclude sponsored local listings. Results shift by searcher and day.
Auction notes
The auction inside Longview's local listings
The local listings sat at the top of “plumber longview wa” when we checked, and one listing in the pack was a sponsored local listing, not a search ad. That still means the auction reaches into the listings, so the profile and the site matter to a paid campaign.
Longview covers 14.8 square miles, so a city-level campaign reaches the whole city without paying for the county. If your calls climb when the November rain starts, set the budget month by month, with more behind the wet weeks.
- residents (2025 estimate)
- 38,362
- residents (2025 estimate)
- population change, 2020 to 2025
- +1.4%
- population change, 2020 to 2025
- housing units
- 16,826
- housing units
- of occupied homes owner-occupied
- 55.2%
- of occupied homes owner-occupied
- of homes built before 1980
- 73.9%
- of homes built before 1980
- median home value
- $361,600
- median home value
Sources: U.S. Census Bureau 2025 population estimates, ACS 2020–2024 and 2023 County Business Patterns.
County fields
Two county trades, two campaign shapes
Cowlitz County has 14 roofing contractors and 38 landscaping services, two very different fields to advertise in. The smaller roofing field and the larger landscaping field should not run the same campaign structure.
A roofer can put one offer in front of the county. A landscaper with more companies to compete against needs the service line and the neighborhood to carry more of the message.
County Business Patterns
Trade and home service businesses in Cowlitz County
Establishments by industry, 2023
- Residential remodelers45
- New home builders39
- Landscaping services38
- Plumbing, heating and air-conditioning contractors37
- Excavation and site preparation contractors26
- Electrical contractors25
- Painting contractors18
- Roofing contractors14
Source: U.S. Census Bureau, 2023 County Business Patterns (NAICS establishment counts).
The first month
The first month of Longview Google Ads
The tracking and the landing pages go in before the budget moves.
1
Price the trade before the click
We start with what a click costs in your trade and what a job is worth to you, then set a starting budget that can survive both numbers.
2
Set the tracking before the spend
Call tracking and conversion tags go in before the budget moves, so month one already shows which clicks produce calls.
3
Send each ad to its own page
Each offer gets a landing page that repeats the ad's promise, so the customer does not land on a general services page.
4
Read the month in calls and leads
The report lists calls, leads and cost per lead by campaign, and the next budget follows the offers that produced them.
What every Google Ads account includes
The same eight parts go into every Google Ads account, wherever the business is.
- Conversion tracking, properly wired
- Landing pages per intent
- Match types and negatives
- Responsive search ads
- Geo and audience targeting
- Bid management
- Remarketing
- Looker Studio reporting
Case and quote
What the garden center's website, SEO and ads produced
Drake's 7 Dees, a garden center, ran its website, SEO and Google Ads through Lithium; the card carries the result of all three. Drake Snodgrass, the owner and CEO, describes the experience in the quote beside this section.
Garden center“Lithium has moved us to page 1 in Google search organically. Prior to working with them we spent a huge part of our marketing budget on paid search. Website redesign was a great experience.”
Drake SnodgrassDrake’s 7 DeesWhere to spend next
Where a Longview campaign can spend next
Adding a city is a targeting change, not a new account. The nearby pages show what a click costs in each market, and the state page lists the rest of Washington.
Published price
The monthly fee behind Longview Google Ads
From $500
per month in management
Management is separate from your ad spend. Typical: $500–$1,500 a month in management on $2,000–$5,000 a month in ad spend. No haggling, no hidden upsells.
FAQ
Longview advertising questions before the first campaign
Still curious?
Call (503) 766-5964 or email [email protected].
How much should we put into ad spend?
Start from the click price in your trade and work back from what a job pays. A trade with expensive clicks needs fewer, better-qualified calls, while a cheaper trade can test more search terms. We set the first month's number with you and let the cost per lead move it after that.
Who owns the Google Ads account?
The account is in your business's name, with your billing and your history. If you ever leave Lithium, the account stays with you.
Why does one trade pay more per click than another?
Click prices follow demand in the auction, so a pest control search can cost far more than a landscaping search in the same city. The right budget follows the value of the job, not the size of the search.
What does the monthly report show?
Calls, leads and cost per lead by campaign, so you can see which offer is producing and which one is only spending. We review it with you and move the budget toward the offer that pays.
Would you run ads on Microsoft or Meta as well?
When the audience fits, yes: Microsoft Ads and Meta ads on Facebook and Instagram are part of what Lithium manages. We add a second channel after the first one shows a cost per lead you can carry.
Free action plan
Get a Longview ad budget built trade by trade
Send the trade you run and what one job is worth. A co-founder will go over the starting budget and the campaign structure on a short video call, then you decide when to start.
What we’ll cover
- What’s working (and what isn’t) in your current marketing
- Site and funnel gaps that are costing you leads
- Local SEO and paid traffic opportunities
- Simple tracking and KPIs to measure success
(503) 766-5964
[email protected]
2000 NE 42nd Ave Ste D Unit 2370, Portland, OR 97213
Prefer to pick a time? Book a 30-minute call with DJ