GlassDixie Glass
76%more conversions
January vs the January before
- ads conversion rate
- 15.57%
- ads conversion rate
- organic traffic
- +18.2%
- organic traffic
Paid advertising for St. Petersburg contractors
PPC for St. Petersburg businesses, focused on the next call.
Run St. Petersburg Google Ads around the jobs your team can take, with campaign reports showing leads and average cost per lead.
- Separate campaigns by service
- Landing pages matched to the ad
- Ad spend and lead costs reported
Google PartnerView our Partners listing
5.0on Google · read our reviews
2010Lithium Marketing, established in 2010
$10M+Over $10 million in Google ad spend managed
Businesses
we’ve worked with
Businesses we’ve worked with
- Willard Power Vac
- Sarkinen Plumbing
- Robinson Restoration
- Town & Country Glass
- Dixie Glass
- Byers Septic Service
- F&W Fence Co.
- Drake’s 7 Dees
- Rickabaugh Construction
- Hillsview Building
- Dozer Dave
- Mt. Hood Pro Painting
- On-Target Landscape
- Atiyeh Bros Carpet
- Lovett
- Westmore Construction
- Northwest New Homes
- Porter Sealcoating & Paving
- RescueHero Restoration
- Panda Plumbing
- Biermann Plumbing & Heating
- Ballistic Junk Removal
- Smart Doors LLC
- Peak Performance Roofing
- Deluxe Heating & Cooling
- Lifetime Exteriors
- Bruce Johnson Construction
- Madrone Painting
- Smart Tree Service
- Premier Gutter Cover
- NW Pacific Electric
- Universal HVAC
- Lenny Martin Painting
- Next Level Decks & Exteriors
- Prodan Construction
- Smooth Rollin’ Sealcoating and Paving
- Lovett Restoration
- Greenlight Titles
- G.W. Hartley IV
- Advanced Coatings
- Thomson Equipment
- MyADU
Make the budget earn its place
St. Petersburg PPC needs a plan for expensive clicks
Lithium Marketing manages paid search campaigns that help St. Petersburg service businesses turn advertising spend into customer requests. The reported click cost for “roofing company st petersburg” is $56.28. At that price, choose the job you are advertising carefully and give the visitor a page that explains it.
Pest-control clicks have a different starting point: “pest control st petersburg” has a reported cost per click of $27.01. We build the budget around your own services, margins and capacity. Tracking shows campaign lead costs, while your feedback tells us which requests became jobs worth pursuing.
Compare offers before bids
Cheap traffic can still be the wrong traffic
The keyword “electrician st petersburg” carries a $20.49 reported cost per click. An electrical company advertising installations needs ad copy and a landing page about those installations. We inspect search terms, exclude searches outside the offer and give visitors a clear way to request the work.
For “landscaping st petersburg”, the reported click price is $11.20. Lower click costs leave room to test, but the offer still matters: ongoing maintenance and a full garden project need different descriptions. We compare recorded leads and their average cost before recommending a bigger budget.
| Search | Searches a month | Cost per click |
|---|---|---|
| ppc agency st petersburg | 10 | not reported |
| ppc management st petersburg | 10 | not reported |
| google ads agency st petersburg | under 10 | not reported |
Source: Google Ads keyword data, average monthly U.S. searches. "Under 10" = below Google’s reporting floor.
| Search | Searches a month | Cost per click |
|---|---|---|
| garage door repair st petersburg | 170 | $60.17 |
| roofing company st petersburg | 480 | $56.28 |
| plumber st petersburg | 1,900 | $35.65 |
| pest control st petersburg | 590 | $27.01 |
| electrician st petersburg | 90 | $20.49 |
| landscaping st petersburg | 390 | $11.20 |
| hvac repair st petersburg | 10 | $4.87 |
| water damage restoration st petersburg | 50 | not reported |
Source: Google Ads keyword data, average monthly U.S. searches. "Under 10" = below Google’s reporting floor.
- Map Pack
- The first thing on the page
- Search ads
- None recorded
- Local listing reviews
- 14 to 2,500 Google reviews each
- Directories in the top 10
- Facebook, Houzz, Yelp
- AI Overview
- Not shown
- People also ask
- Shown
Source: one Google results page for “plumber st petersburg”, as Google showed it to a searcher located in St. Petersburg. Search ad counts exclude sponsored local listings. Results shift by searcher and day.
Your service calendar
Let capacity guide seasonal advertising
St. Petersburg's defined rainy season runs from June through September. If weather changes your booking patterns or the outdoor work you can schedule, we reflect that in the campaigns. Send your previous booking trends and upcoming availability so ads promote work your team can take.
Tampa Bay and the Gulf of Mexico border the Pinellas peninsula where St. Petersburg is located. Choose campaign locations by the jobs you are prepared to serve, including any limits on work outside the city. We check geographic settings with you before paying to reach a wider audience.
- residents (2025 estimate)
- 264,033
- residents (2025 estimate)
- population change, 2020 to 2025
- +2.2%
- population change, 2020 to 2025
- housing units
- 141,508
- housing units
- of occupied homes owner-occupied
- 62.8%
- of occupied homes owner-occupied
- of homes built before 1980
- 70.1%
- of homes built before 1980
- median home value
- $371,100
- median home value
Sources: U.S. Census Bureau 2025 population estimates, ACS 2020–2024 and 2023 County Business Patterns.
Bid for a specific job
A service offer beats a broad contractor ad
Roofing contractors make up 76 establishments in Pinellas County. A roof repair campaign should explain the repair visit and how an estimate is arranged; a replacement campaign needs its own pitch. We separate those offers so the search, advertisement and landing page agree.
Pinellas County records 475 landscaping establishments. If you offer design and installation, show the type of project you want and ask for enough detail to start an estimate. Maintenance calls can be evaluated separately, giving you a clearer view of which advertising brings the work you need.
County Business Patterns
Trade and home service businesses in Pinellas County
Establishments by industry, 2023
- Plumbing, heating and air-conditioning contractors486
- Residential remodelers481
- Landscaping services475
- Electrical contractors302
- Painting contractors166
- New home builders145
- Pest control companies116
- Roofing contractors76
Source: U.S. Census Bureau, 2023 County Business Patterns (NAICS establishment counts).
Campaign setup and adjustments
Build the account around services you can sell
The budget, landing pages and measurement are agreed before the campaigns begin.
1
Set the offer and spending limit
We review existing campaigns or plan a starting test. You identify profitable services, territory and the number of jobs your team can take.
2
Prepare the ad and landing page as a pair
The advertised service gets a page that answers the customer's hiring questions. We choose search terms and exclusions around that offer.
3
Check that lead tracking works
We configure analytics and call tracking, then test the recorded contact actions. Reporting compares spend and average lead cost by campaign.
4
Optimize daily before moving to a weekly rhythm
Daily optimization runs through the first 30 days, followed by weekly adjustments. We refine bids, search terms and budgets using campaign results and your booking feedback.
What every Google Ads account includes
The same eight parts go into every Google Ads account, wherever the business is.
- Conversion tracking, properly wired
- Landing pages per intent
- Match types and negatives
- Responsive search ads
- Geo and audience targeting
- Bid management
- Remarketing
- Looker Studio reporting
Paid search within a larger engagement
What the Dixie Glass advertising case includes
The advertising results shown for Dixie Glass belong to a glass business serving the Mississippi Gulf Coast. Lithium's engagement included Google Ads along with SEO and a new website. Rickabaugh Construction owner Marc Rickabaugh also shares his experience of the website update and SEO his company received.
Glass“We used the team at Lithium Marketing to update our website and increase our SEO. We couldn't have been happier with the results! We receive compliments about our updated website on a regular basis!”
Marc RickabaughRickabaugh ConstructionSet the reach of your campaigns
Review another city's PPC costs before expanding
Clearwater, Tampa, Brandon, Lakeland, Spring Hill and Cape Coral each have a separate PPC guide linked here. Choose the markets your crews serve, and use the Florida city directory when considering a different part of the state.
Published price
Budget for campaign management and advertising
From $500
per month in management
Management is separate from your ad spend. Typical: $500–$1,500 a month in management on $2,000–$5,000 a month in ad spend. No haggling, no hidden upsells.
FAQ
Budget questions for St. Petersburg advertisers
Still curious?
Call (503) 766-5964 or email [email protected].
How are your fee and my advertising budget separated?
Google Ads starts from $500 a month in management, plus ad spend. The management proposal depends on your spend level, channels and landing page work. Ad spend pays the platforms that show your ads; we agree on both amounts so you can judge the full investment.
How do we know if the campaign is worth continuing?
Compare campaign average cost per lead with how often those leads become paying customers and what you keep after completing the work. We provide the advertising and lead reporting; your team adds booking feedback. That combination helps decide which services deserve more budget and which campaigns need changes.
Is there a minimum term for paid advertising?
The standard engagement starts with six months, then continues month to month with 30 days' notice. Before launch, we put the fees, advertising scope and terms in the proposal. You can review the commitment alongside the budget needed to test your services.
When can a paid campaign begin generating leads?
Initial results typically arrive during the first week a campaign is running. The opening period also reveals which searches attract customers outside your offer. We keep adjusting the account as leads come in, using your team's feedback to judge the quality of the requests.
Can you run paid campaigns on other platforms?
Lithium can manage Microsoft Ads and Meta campaigns on Facebook and Instagram as well as Google Ads. We recommend another channel when the audience and offer give it a clear purpose. Each addition needs its own budget and reporting, so expanding channels remains a business decision.
Free action plan
Work out a St. Petersburg ad budget you can judge
Request a free PPC plan with your advertising reports and the services you want to promote. During a short video call, a co-founder compares the campaign costs with what a typical job earns after expenses and helps you decide on a starting budget.
What we’ll cover
- What’s working (and what isn’t) in your current marketing
- Site and funnel gaps that are costing you leads
- Local SEO and paid traffic opportunities
- Simple tracking and KPIs to measure success
(503) 766-5964
[email protected]
2000 NE 42nd Ave Ste D Unit 2370, Portland, OR 97213
Prefer to pick a time? Book a 30-minute call with DJ