FenceF&W Fence Co.
4Xmore ranking keywords
190 to 745 keywords
- top-3 rankings (3 to 28)
- 9X
- top-3 rankings (3 to 28)
- core search conversion rate
- 27.78%
- core search conversion rate
Digital marketing in Tacoma, Washington
A marketing agency for Tacoma service businesses that brings in more calls.
One plan for your Tacoma business ties the website, search, ads and phone line together, at published prices.
- Four services, one Tacoma plan
- Calls tracked back to their source
- Prices published before work starts
Google searches each month
What Tacoma searches for, by service
810
searches a month
- Web design440
- SEO260
- Digital marketing100
- PPC management10
Source: Google Ads keyword data, average monthly U.S. searches. "Under 10" = below Google’s reporting floor.
Google PartnerView our Partners listing
5.0on Google · read our reviews
2010Lithium Marketing, established in 2010
$10M+Over $10 million in Google ad spend managed
Businesses
we’ve worked with
Businesses we’ve worked with
- Willard Power Vac
- Sarkinen Plumbing
- Robinson Restoration
- Town & Country Glass
- Dixie Glass
- Byers Septic Service
- F&W Fence Co.
- Drake’s 7 Dees
- Rickabaugh Construction
- Hillsview Building
- Dozer Dave
- Mt. Hood Pro Painting
- On-Target Landscape
- Atiyeh Bros Carpet
- Lovett
- Westmore Construction
- Northwest New Homes
- Porter Sealcoating & Paving
- RescueHero Restoration
- Panda Plumbing
- Biermann Plumbing & Heating
- Ballistic Junk Removal
- Smart Doors LLC
- Peak Performance Roofing
- Deluxe Heating & Cooling
- Lifetime Exteriors
- Bruce Johnson Construction
- Madrone Painting
- Smart Tree Service
- Premier Gutter Cover
- NW Pacific Electric
- Universal HVAC
- Lenny Martin Painting
- Next Level Decks & Exteriors
- Prodan Construction
- Smooth Rollin’ Sealcoating and Paving
- Lovett Restoration
- Greenlight Titles
- G.W. Hartley IV
- Advanced Coatings
- Thomson Equipment
- MyADU
Start with the whole picture
What a Tacoma marketing plan should hold together
Lithium Marketing runs the four services that put a Tacoma service business in front of customers: the website, the search pages, the ads and the phone line. Pierce County holds 20,051 business establishments, which means a homeowner deciding on a plumber or a roofer has plenty of names to choose from before they ever reach yours.
The plan below ties those four services to one question: which door your next customer walks through. A website that converts, a Google profile that ranks, ads that cover the urgent jobs and a receptionist that never sleeps all feed the same report, and that report is what decides where the next dollar goes.
The services
What each part of the plan does for a Tacoma company
You do not have to buy everything on day one. Each card opens its own Tacoma page, so you can see the service, the price and the plan.
SEO in TacomaService pages, area pages and Google Business Profile work aimed at the searches your customers type before they call.Learn more Web design in TacomaA WordPress build with your finished jobs up front, a call button on every screen, and ownership in your name.Learn more PPC in TacomaPaid search for the jobs you want more of, started at your trade's Tacoma click prices and steered by booked jobs.Learn more AI receptionist in TacomaCalls answered day and night, jobs booked onto your calendar, texts sent on follow-up, and transfer rules you approve. Custom automation is scoped on its own.Learn more
Searches in Tacoma
What Tacoma's trade searches are worth to you
Trade searches dwarf the marketing ones: about 1,300 searches a month for “plumber tacoma” and 720 for “pest control tacoma”. Those searchers want one job done by one specialist, which is why the plan builds a Tacoma page for every service you sell and gives the Google profile the matching categories.
The four services fit together around those searches. The pages answer them, the website takes the click and offers the call, Google Ads buys the urgent ones, and the receptionist answers when the day is done. None of it works alone: a page without tracking tells you nothing, and a campaign that lands on a weak page wastes the click.
| Search | Searches a month | Cost per click |
|---|---|---|
| marketing agency tacoma | 50 | $0.93 |
| digital marketing tacoma | 30 | not reported |
| digital marketing agency tacoma | 20 | not reported |
Source: Google Ads keyword data, average monthly U.S. searches. "Under 10" = below Google’s reporting floor.
| Search | Searches a month | Cost per click |
|---|---|---|
| hvac repair tacoma | 30 | $68.55 |
| plumber tacoma | 1,300 | $58.28 |
| garage door repair tacoma | 590 | $55.83 |
| electrician tacoma | 480 | $34.03 |
| pest control tacoma | 720 | $31.80 |
| water damage restoration tacoma | 90 | $22.39 |
| roofing company tacoma | 320 | $15.56 |
| landscaping tacoma | 480 | $14.26 |
Source: Google Ads keyword data, average monthly U.S. searches. "Under 10" = below Google’s reporting floor.
- Map Pack
- The first thing on the page
- Search ads
- None recorded
- Local listing reviews
- 392 to 890 Google reviews each
- Directories in the top 10
- Reddit, Thumbtack, Yelp
- AI Overview
- Not shown
- People also ask
- Shown
Source: one Google results page for “plumber tacoma”, as Google showed it to a searcher located in Tacoma. Search ad counts exclude sponsored local listings. Results shift by searcher and day.
The city in figures
What Tacoma's growth means for your plan
Tacoma's population grew 4.6% between 2020 and 2025, and the Seattle-Tacoma-Bellevue metro area around it holds 4,161,883 people. People move in without a plumber or a painter on speed dial, and the website, the profile and the phone line are how a newcomer picks a name.
55.8% of Tacoma's occupied homes are owner-occupied, so a large share of the city's households rent. That split decides how the site and the profile should read: the copy cannot assume the person paying for the work is the one living in the house, so service scope and pricing have to be plain enough for a landlord or a manager to act on.
- residents (2025 estimate)
- 229,816
- residents (2025 estimate)
- population change, 2020 to 2025
- +4.6%
- population change, 2020 to 2025
- housing units
- 97,298
- housing units
- of occupied homes owner-occupied
- 55.8%
- of occupied homes owner-occupied
- of homes built before 1980
- 64.3%
- of homes built before 1980
- median home value
- $479,600
- median home value
Sources: U.S. Census Bureau 2025 population estimates, ACS 2020–2024 and 2023 County Business Patterns.
Pierce County trades
The trade mix around Tacoma, by the numbers
Residential remodelers lead Pierce County's trades at 518 businesses, followed by 318 new home builders and 297 landscaping companies. In a crowd that thick, the fight is won on things a buyer can see: photos of finished work, reviews that are current, and a page written for the exact job that was searched.
Smaller fields work differently. Pierce County has 25 pest control companies, and a homeowner with ants does not care how big the category is; they call the first name with a page that matches the problem. Narrow trades win on focus.
County Business Patterns
Trade and home service businesses in Pierce County
Establishments by industry, 2023
- Residential remodelers518
- New home builders318
- Landscaping services297
- Plumbing, heating and air-conditioning contractors271
- Electrical contractors266
- Painting contractors196
- Excavation and site preparation contractors167
- Roofing contractors150
Source: U.S. Census Bureau, 2023 County Business Patterns (NAICS establishment counts).
The order of the work
The sequence a Tacoma plan follows
Nothing gets funded until the calls can be counted, then each service earns its turn.
1
Make every call countable
Tracking goes onto the phone number, the forms, the Google profile and the ads, so each caller gets a source you can read in the first month's report.
2
Repair what the click lands on
If the site is slow on a phone or buries the number, it gets fixed or rebuilt first, because everything else sends customers there.
3
Point search and ads at your best work
SEO turns your best services into pages and profile categories, and Google Ads covers the jobs that need booking this month.
4
Answer the phone around the clock
The receptionist picks up every call day and night, and the follow-up work after a job, from text reminders to review asks, can be automated as its own scoped project.
Proof from the trades
F&W Fence Co., from website to search to ads
F&W Fence Co. worked with Lithium on three fronts: its website, its SEO and its Google Ads, and the card beside this text is where that work landed. The quote comes from Daniel Busby, president of Willard Power Vac, the air duct, dryer vent and chimney cleaning business.
Fence“Lithium Marketing has been amazing for our business. They have greatly increased our web traffic and helped us land hundreds of jobs. Before we started using Lithium we were sitting on page 8 in google. We are now sitting in the top spots in all the areas we do work.”
Daniel BusbyPresident, Willard Power VacWhere your trucks go
Cities your trucks already reach
Service calls cross city lines all day long, and the pages below follow them. Every city around Tacoma gets its own marketing page, the metro page widens the view to the whole Seattle-Tacoma-Bellevue region, and Washington's page holds every city on our list.
Pricing
Published prices for Tacoma marketing services
Lithium publishes a typical price for four of its five services, and AI automation is quoted after a free discovery call. Your proposal depends on scope, competition and ad spend.
Conversion web design
$5,000
typical project
Larger sites with more pages or integrations get a fixed proposal after a 30-minute discovery call. Six to nine weeks from kickoff to launch.
SEO
$1,300–$3,000
per month
Typical local SEO retainer, scoped against your revenue per lead.
Google Ads management
From $500
per month
Plus ad spend. Typical: $500–$1,500 a month in management, plus ad spend of $2,000–$5,000 a month.
AI receptionist
$179
per month
Fully managed. No contracts, cancel anytime. Live in days.
AI automation
Scoped
after discovery
Clear, upfront pricing after a free discovery call. Custom builds typically take 1–2 weeks.
Optional hosting and maintenance: $99/month. Secure private hosting on a dedicated high-speed server, daily backups, software and security updates, and basic website changes are all included. Most clients choose this option to keep their new website updated and running smoothly; it is not required.
Our usual service agreement starts with six months, then continues month to month with 30 days’ cancellation notice. Your written agreement sets the final terms. The AI receptionist has no contract.
- You own your domain, hosting account and website
- Six-month starting term
- We guarantee the work, not a ranking
FAQ
What Tacoma owners ask before choosing a plan
Still curious?
Call (503) 766-5964 or email [email protected].
Where should a Tacoma owner start with the plan?
Wherever the calls escape. Voicemail at night points at the receptionist. A slow, cramped site points at a rebuild. A site nobody finds points at SEO or ads. A co-founder reads your site, profile and tracking on the first call, then names the order.
Do I have to hire Lithium for all four services on day one?
Start with one and grow. All four services pour into one dashboard, so a second service can be judged against the calls the first one already brings in.
How does a Tacoma business work with Lithium day to day?
Lithium Marketing is headquartered in Portland, Oregon, with a team in Portland, Bend and Seattle, working with every client by video. Day-to-day questions land with Allison McKenney, the account manager, strategy calls run with a co-founder, and a Tacoma owner keeps a project moving without ever crossing the state.
How does the bill work when we add a second service?
Every service has its own price tag, and the total is whatever combination you choose. The SEO number depends on your market, the ads fee tracks the spend behind it, and a site with more pages than the standard build gets a fixed proposal before work begins.
Is there a contract, and can we stop?
Month to month once the opening term ends. Most services start with six months so the work has a chance to land, then run month to month with 30 days' notice. The AI receptionist is the exception: $179 a month, no contract, cancel anytime.
Free action plan
Plan your next Tacoma marketing dollar
Tell us what you sell and where your trucks go, and link your site. The plan comes back with the first moves, in order, after a short video call with a co-founder.
What we’ll cover
- What’s working (and what isn’t) in your current marketing
- Site and funnel gaps that are costing you leads
- Local SEO and paid traffic opportunities
- Simple tracking and KPIs to measure success
(503) 766-5964
[email protected]
2000 NE 42nd Ave Ste D Unit 2370, Portland, OR 97213
Prefer to pick a time? Book a 30-minute call with DJ