GlassDixie Glass
76%more conversions
January vs the January before
- ads conversion rate
- 15.57%
- ads conversion rate
- organic traffic
- +18.2%
- organic traffic
PPC in Biloxi, Mississippi
Biloxi service businesses get Google Ads run from an account in their own name, with management from $500 a month plus ad spend.

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Businesses
we’ve worked with
Businesses we’ve worked with
PPC, in plain terms
Three clicks in this market tell the story: “pest control biloxi” averages $17.61, “electrician biloxi” averages $16.95 and “garage door repair biloxi” averages $5.99. At those prices the account has to earn each one back, and Lithium Marketing runs the Google Ads for Biloxi service businesses with that as the test.
The Google Ads account is in your name from the day it opens, and the management fee is published before the first campaign runs. You keep the account, its history and its data if you ever leave.
Click prices here
In Biloxi, 140 searches a month name pest control and 210 name a plumber. A plumber’s click runs $8.47, so the plumbing budget goes further than the pest-control one.
Biloxi’s main highway is U.S. Highway 90 (Beach Boulevard), which runs along the beach and by the casinos, so a campaign can target the corridor a crew serves. Set the radius by the jobs you take, not by the city line.
| Search | Searches a month | Cost per click |
|---|---|---|
| google ads agency biloxi | under 10 | not reported |
| ppc agency biloxi | under 10 | not reported |
| ppc management biloxi | under 10 | not reported |
Source: Google Ads keyword data, average monthly U.S. searches. "Under 10" = below Google’s reporting floor.
| Search | Searches a month | Cost per click |
|---|---|---|
| pest control biloxi | 140 | $17.61 |
| electrician biloxi | 70 | $16.95 |
| plumber biloxi | 210 | $8.47 |
| garage door repair biloxi | 40 | $5.99 |
| hvac repair biloxi | 10 | not reported |
| water damage restoration biloxi | 10 | not reported |
Source: Google Ads keyword data, average monthly U.S. searches. "Under 10" = below Google’s reporting floor.
Source: one Google results page for “plumber biloxi”, as Google showed it to a searcher located in Biloxi. Search ad counts exclude sponsored local listings. Results shift by searcher and day.
Budget timing
Summers are hot and humid on this coast, and if your busy weeks land in that stretch, a budget spread flat across twelve months misses them. Move the spend toward the weeks your crews are busiest and pull it back when they are not.
The job type decides the rest. If your trade sells emergencies, the landing page leads with the phone number; if it sells planned projects, the page leads with finished work and a quote form. Ask what should happen after the click before you set the daily budget.
Sources: U.S. Census Bureau 2025 population estimates, ACS 2020–2024 and 2023 County Business Patterns.
First test candidates
Harrison County has 8 roofing contractors and 5 septic tank services, small enough that a tight keyword list on the jobs they want beats a broad campaign across every trade they could take.
The county also has 10 pest control companies, and pest control carries the highest click price of the trades here. The first campaign should cover the treatments the company wants, with the rest left for a second test.
County Business Patterns
Trade and home service businesses in Harrison County
Establishments by industry, 2023
Source: U.S. Census Bureau, 2023 County Business Patterns (NAICS establishment counts).
The first month
Nothing spends until the tracking can tell a call from a click.
We look at what is running, what converts and which search terms have been paying for nothing.
GA4, call tracking and conversion tags go in first, so the report has a baseline, not a guess.
The work worth the most gets its own campaign, its own landing page and its own list of terms to exclude.
Bids and search terms get checked every day through the first 30, then once a week, against the budget you set.
What every Google Ads account includes
The same eight parts go into every Google Ads account, wherever the business is.
A Gulf Coast result
The Google Ads on that card came from an account Lithium ran for Dixie Glass. The same team built the website and handled the SEO, so the card reflects all three. Dixie Glass is a Mississippi Gulf Coast glass company in business since 1946. Matt Johnson, from his time running On-Target Landscape, gives the quote beside it.
Glass76%more conversions
January vs the January before
“Lithium Marketing is awesome to work with and the results you’ll get are outstanding. Once I started working with them I saw increase in my online presence and my sales increased too. I would highly recommend them to anyone looking for help with marketing!”
Matt JohnsonOn-Target LandscapeCampaign coverage
Where the ads run is a separate decision from where the site ranks, so set the map before the budget. The links below carry click figures for Gulfport, Hattiesburg, Mobile in Alabama and the Louisiana cities, and the Mississippi page lists the rest; bid separately on the ones that pay.
Published price
From $500
per month in management
Management is separate from your ad spend. Typical: $500–$1,500 a month in management on $2,000–$5,000 a month in ad spend. No haggling, no hidden upsells.
FAQ
Still curious?
Call (503) 766-5964 or email [email protected].
Start with what a job returns and work backwards through the click price. A garage door lead and a pest control lead do not cost the same, so the same budget buys very different numbers of calls. The first month is a test, and the tracking tells you what to change.
The first calls typically arrive in the opening week, once tracking is live. From there the work is subtraction: search terms that never turn into a call get blocked, and the budget follows the ones that do. Cost per lead is the number to watch.
You do. The account opens in your business name, with your billing and your history, and it stays that way if the relationship ends. That is the only way to be sure the data is yours.
The fee covers the account work: campaigns, landing pages, search terms, bids and the report. It stays separate from ad spend and follows the size of the budget, the channels we run and the landing pages the work needs. You see the number before anything launches.
Google is usually the first channel, not the only one. Lithium also runs Microsoft Ads and Meta ads on Facebook and Instagram, and a second channel earns its budget when the people you want spend their time there. Add one after the first channel shows a cost per lead you can live with.
Free action plan
Tell us your trade and the weeks you are busiest. A co-founder will price the first campaign against your budget on a short video call, before anything launches.
What we’ll cover
2000 NE 42nd Ave Ste D Unit 2370, Portland, OR 97213
Prefer to pick a time? Book a 30-minute call with DJ