GlassDixie Glass
76%more conversions
January vs the January before
- ads conversion rate
- 15.57%
- ads conversion rate
- organic traffic
- +18.2%
- organic traffic
Cleveland, Ohio digital marketing
A marketing agency helping Cleveland businesses win more work.
Grow your Cleveland service business with a coordinated marketing plan and published prices for websites, SEO, Google Ads and phone answering.
- Service pages that explain your work
- Reports on calls and leads
- Search and ads planned together
Google searches each month
What Cleveland searches for, by service
3,360
searches a month
- Digital marketing1,830
- SEO840
- Web design630
- PPC management60
Source: Google Ads keyword data, average monthly U.S. searches. "Under 10" = below Google’s reporting floor.
Google PartnerView our Partners listing
5.0on Google · read our reviews
2010Lithium Marketing, established in 2010
$10M+Over $10 million in Google ad spend managed
Businesses
we’ve worked with
Businesses we’ve worked with
- Willard Power Vac
- Sarkinen Plumbing
- Robinson Restoration
- Town & Country Glass
- Dixie Glass
- Byers Septic Service
- F&W Fence Co.
- Drake’s 7 Dees
- Rickabaugh Construction
- Hillsview Building
- Dozer Dave
- Mt. Hood Pro Painting
- On-Target Landscape
- Atiyeh Bros Carpet
- Lovett
- Westmore Construction
- Northwest New Homes
- Porter Sealcoating & Paving
- RescueHero Restoration
- Panda Plumbing
- Biermann Plumbing & Heating
- Ballistic Junk Removal
- Smart Doors LLC
- Peak Performance Roofing
- Deluxe Heating & Cooling
- Lifetime Exteriors
- Bruce Johnson Construction
- Madrone Painting
- Smart Tree Service
- Premier Gutter Cover
- NW Pacific Electric
- Universal HVAC
- Lenny Martin Painting
- Next Level Decks & Exteriors
- Prodan Construction
- Smooth Rollin’ Sealcoating and Paving
- Lovett Restoration
- Greenlight Titles
- G.W. Hartley IV
- Advanced Coatings
- Thomson Equipment
- MyADU
Choose the work you want more of
A Cleveland marketing plan built around your customers
Lithium Marketing connects search, websites and phone answering to help Cleveland service businesses turn interest into booked jobs. Owners occupy 41.7% of occupied homes in Cleveland. If you serve rental properties, your marketing needs to explain how a tenant requests help and how a landlord arranges the work, alongside the offer for homeowners.
Start with the customers you want and the jobs your crews can take. We check how those customers find you, what your website tells them and what happens when they call. Then we recommend the services that address the gaps. A working website may need stronger SEO; a busy phone line may need consistent answering before more advertising.
Pick a starting point
Match the service to the gap in your marketing
These Cleveland service guides explain the work, pricing and decisions behind each part of your plan.
Be found for Cleveland jobsBuild search visibility around Cleveland repair and project terms, with content that addresses both homeowners and rental-property customers.Learn more Show customers why to callExplain your work on Cleveland homes through project photos, service descriptions and estimate forms that ask the right questions.Learn more Spend on the work you can bookUse Cleveland trade click costs to set a starting ad budget, then refine it with lead reports and your booking feedback.Learn more Keep the phone conversation movingGive Cleveland callers answers about coverage, property requirements and booking, with human transfers and separately quoted automation available.Learn more
Demand by service
Build around the searches your customers make
About 1,900 monthly searches name “plumber cleveland”. A company selling several plumbing services needs to explain those services individually, then make the phone easy to reach. The same principle applies across home services: a customer should land on the job they searched for, with a clear next step.
For “landscaping cleveland”, the recorded volume is 880 searches a month. If your company sells installation and ongoing maintenance, show each offer separately and track the requests each brings. SEO can build visibility for both, while ads can concentrate on the work you have capacity to deliver.
| Search | Searches a month | Cost per click |
|---|---|---|
| marketing agency cleveland | 1,300 | $7.86 |
| digital marketing agency cleveland | 390 | $16.36 |
| digital marketing cleveland | 140 | $7.09 |
Source: Google Ads keyword data, average monthly U.S. searches. "Under 10" = below Google’s reporting floor.
| Search | Searches a month | Cost per click |
|---|---|---|
| garage door repair cleveland | 880 | $43.87 |
| hvac repair cleveland | 70 | $36.88 |
| roofing company cleveland | 720 | $24.63 |
| pest control cleveland | 1,300 | $21.07 |
| water damage restoration cleveland | 70 | $17.31 |
| plumber cleveland | 1,900 | $16.26 |
| electrician cleveland | 590 | $15.70 |
| landscaping cleveland | 880 | $10.00 |
Source: Google Ads keyword data, average monthly U.S. searches. "Under 10" = below Google’s reporting floor.
- Map Pack
- The first thing on the page
- Search ads
- None recorded
- Local listing reviews
- 459 to 2,000 Google reviews each
- Directories in the top 10
- Angi, Facebook, Thumbtack, Yelp
- AI Overview
- Shown above the results
- People also ask
- Shown
Source: one Google results page for “plumber cleveland”, as Google showed it to a searcher located in Cleveland. Search ad counts exclude sponsored local listings. Results shift by searcher and day.
Homes and service areas
Give older-home work enough space in the plan
In Cleveland, 85.1% of homes were built before 1980. Use your completed repairs and upgrades to show how you work with existing properties. A remodeler can explain how a project starts; an electrician can describe the checks required before recommending an upgrade. Those answers belong near the estimate request.
Cleveland borders Lakewood and Rocky River to the west, and Shaker Heights and Cleveland Heights to the east. Decide which neighboring cities you serve before widening the campaign. Your website, ads and phone answers should agree on that boundary, so callers know you cover their address before discussing the job.
- residents (2025 estimate)
- 363,608
- residents (2025 estimate)
- population change, 2020 to 2025
- -2.4%
- population change, 2020 to 2025
- housing units
- 201,141
- housing units
- of occupied homes owner-occupied
- 41.7%
- of occupied homes owner-occupied
- of homes built before 1980
- 85.1%
- of homes built before 1980
- median home value
- $102,000
- median home value
Sources: U.S. Census Bureau 2025 population estimates, ACS 2020–2024 and 2023 County Business Patterns.
Cuyahoga County businesses
Make your own work the reason to choose you
Residential remodeling accounts for 325 establishments in Cuyahoga County. A broad promise of quality leaves a buyer with little to compare. Show the kinds of projects you build, explain your estimate process and publish customer reviews you have permission to use.
Electrical contractors number 198 in Cuyahoga County. For a service business in that field, a page about the requested repair can be more persuasive than a long list of everything the company does. We bring that specificity into the ad, the website and the questions asked when a lead calls.
County Business Patterns
Trade and home service businesses in Cuyahoga County
Establishments by industry, 2023
- Landscaping services387
- Residential remodelers325
- Plumbing, heating and air-conditioning contractors312
- Electrical contractors198
- Painting contractors118
- Roofing contractors80
- New home builders76
- Excavation and site preparation contractors63
Source: U.S. Census Bureau, 2023 County Business Patterns (NAICS establishment counts).
Put the budget in order
Choose the next investment for your Cleveland business
The proposal should explain what each service contributes and how you will judge the work.
1
Find where jobs are being lost
We examine your website, search presence and current lead tracking against the services you want to grow. You tell us which calls turn into work and which do not.
2
Set the offer and coverage
We agree on the jobs and cities to promote, then make the website and campaign messages consistent with them.
3
Put the chosen services to work
We improve the pages customers need, build search visibility and launch ads where the budget supports a test. Phone answering joins the plan when call handling needs attention.
4
Decide the next move from results
We review calls, leads and campaign costs with your booking feedback. That gives you a basis for expanding a service, changing its offer or keeping the budget where it is.
A client example
Dixie Glass grew with a website, SEO and Google Ads
Dixie Glass serves glass customers on the Mississippi Gulf Coast. Its marketing program included a new website, SEO and Google Ads from Lithium; the report shows the results across search and advertising. Beside it, Willard Power Vac president Daniel Busby shares his experience hiring Lithium for an air duct, dryer vent and chimney cleaning company.
Glass“Lithium Marketing has been amazing for our business. They have greatly increased our web traffic and helped us land hundreds of jobs. Before we started using Lithium we were sitting on page 8 in google. We are now sitting in the top spots in all the areas we do work.”
Daniel BusbyPresident, Willard Power VacCompare other markets
Find marketing guidance for the places you serve
Akron and Toledo have their own Ohio marketing guides. The other links cover Erie, Pennsylvania, and Detroit, Dearborn and Warren in Michigan; use the Ohio link to browse more cities within the state.
Pricing
Budget for the Cleveland services you choose
Lithium publishes a typical price for four of its five services, and AI automation is quoted after a free discovery call. Your proposal depends on scope, competition and ad spend.
Conversion web design
$5,000
typical project
Larger sites with more pages or integrations get a fixed proposal after a 30-minute discovery call. Six to nine weeks from kickoff to launch.
SEO
$1,300–$3,000
per month
Typical local SEO retainer, scoped against your revenue per lead.
Google Ads management
From $500
per month
Plus ad spend. Typical: $500–$1,500 a month in management, plus ad spend of $2,000–$5,000 a month.
AI receptionist
$179
per month
Fully managed. No contracts, cancel anytime. Live in days.
AI automation
Scoped
after discovery
Clear, upfront pricing after a free discovery call. Custom builds typically take 1–2 weeks.
Optional hosting and maintenance: $99/month. Secure private hosting on a dedicated high-speed server, daily backups, software and security updates, and basic website changes are all included. Most clients choose this option to keep their new website updated and running smoothly; it is not required.
Our usual service agreement starts with six months, then continues month to month with 30 days’ cancellation notice. Your written agreement sets the final terms. The AI receptionist has no contract.
- You own your domain, hosting account and website
- Six-month starting term
- We guarantee the work, not a ranking
FAQ
Planning a marketing investment in Cleveland
Still curious?
Call (503) 766-5964 or email [email protected].
Can I keep my current website and hire Lithium for another service?
A sound existing website can stay in place while we work on SEO, advertising or phone answering. We check its speed, service content and ability to turn visits into calls before recommending a rebuild. You can buy an individual service; the proposal explains any website changes that service needs.
How do I compare the cost of a combined marketing plan?
Compare the scope and price of each service, including any separate ad budget. Websites typically cost $5,000, while SEO runs $1,300–$3,000 a month. Google Ads management starts at $500 a month, plus ad spend. The fee depends on ad spend, channels and landing page work; custom AI automation receives its own quote.
Who will work with me on the Cleveland plan?
A co-founder leads the strategy call, and Allison McKenney handles day-to-day account questions. Lithium is headquartered in Portland, Oregon, with a team in Portland, Bend and Seattle, working with every client by video. Bring your service list and the jobs you want more of so the conversation starts with your business.
What commitment does a marketing agreement require?
The usual agreement begins with six months of service; it then continues month to month with 30 days’ notice. The managed AI receptionist has no contract. We specify the services, costs and terms in your proposal, so you can evaluate the commitment before you sign.
Is this suitable for a small crew with limited room for more jobs?
A limited schedule calls for a focused plan. Tell us which work you want to add and how many estimates your team can handle. We can concentrate on those services and compare lead quality with the cost, without assuming that a larger volume of calls would help your business.
Free action plan
Choose your next Cleveland marketing move with a free plan
Share the main problem you want marketing to solve, along with a link to your website. Your free plan takes shape on a short video call with a co-founder, covering the priorities and the services worth considering.
What we’ll cover
- What’s working (and what isn’t) in your current marketing
- Site and funnel gaps that are costing you leads
- Local SEO and paid traffic opportunities
- Simple tracking and KPIs to measure success
(503) 766-5964
[email protected]
2000 NE 42nd Ave Ste D Unit 2370, Portland, OR 97213
Prefer to pick a time? Book a 30-minute call with DJ