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PPC in Denton, Texas

Denton PPC management that reports in calls.

Denton campaigns get a landing page per job and call tracking on every click, so your report shows cost per lead before spend grows.

  • Calls counted in one monthly report
  • A landing page for every job
  • Daily checks in the first month
F&W Fence Co. website homepage for fence installation, supply and repair
4Xmore ranking keywords for F&W Fence Co. (190 to 745 keywords)
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2010Lithium Marketing, established in 2010
$10M+Over $10 million in Google ad spend managed

Businesses we’ve worked with

  • Willard Power Vac
  • Sarkinen Plumbing
  • Robinson Restoration
  • Town & Country Glass
  • Dixie Glass
  • Byers Septic Service
  • F&W Fence Co.
  • Drake’s 7 Dees
  • Rickabaugh Construction
  • Hillsview Building
  • Dozer Dave
  • Mt. Hood Pro Painting
  • On-Target Landscape
  • Atiyeh Bros Carpet
  • Lovett
  • Westmore Construction
  • Northwest New Homes
  • Porter Sealcoating & Paving
  • RescueHero Restoration
  • Panda Plumbing
  • Biermann Plumbing & Heating
  • Ballistic Junk Removal
  • Smart Doors LLC
  • Peak Performance Roofing
  • Deluxe Heating & Cooling
  • Lifetime Exteriors
  • Bruce Johnson Construction
  • Madrone Painting
  • Smart Tree Service
  • Premier Gutter Cover
  • NW Pacific Electric
  • Universal HVAC
  • Lenny Martin Painting
  • Next Level Decks & Exteriors
  • Prodan Construction
  • Smooth Rollin’ Sealcoating and Paving
  • Lovett Restoration
  • Greenlight Titles
  • G.W. Hartley IV
  • Advanced Coatings
  • Thomson Equipment
  • MyADU

Paid search, plainly

What a Denton Google Ads budget buys

The Denton account starts with one number: what a booked job is worth to you. An average click on “garage door repair denton” costs $64.25, and “hvac repair denton” runs $50.38, so a campaign that cannot trace a call back to its keyword is spending without knowing what it bought.

Lithium Marketing builds the account around that number. A landing page written for one job, a phone number at the top and a short form give the click somewhere to convert before we touch the budget.

Denton seasons

Heat and when Denton clicks pay

Denton's average summer highs run 91 to 96 °F between June and August. If your AC, roofing or restoration calls bunch up in that stretch, the budget can follow the month your tracking shows, and the other months can run leaner.

The Dallas-Fort Worth-Arlington metro area holds 8,477,157 people, and Denton sits at its northern edge. A campaign can target the cities where your crews work and leave the rest of the metro out, so budget does not chase searchers who cannot become jobs.

residents (2025 estimate)
169,431
residents (2025 estimate)
population change, 2020 to 2025
+21.1%
population change, 2020 to 2025
housing units
60,531
housing units
of occupied homes owner-occupied
50%
of occupied homes owner-occupied
of homes built before 1980
26.9%
of homes built before 1980
median home value
$348,200
median home value

Sources: U.S. Census Bureau 2025 population estimates, ACS 2020–2024 and 2023 County Business Patterns.

Denton County trades

Which Denton trades can afford the clicks

Denton County has 100 roofing contractors. Roofing clicks in Denton average $45.85, so the ad and the landing page have to name the job, a repair or a full replacement, to earn that price.

Denton County has 58 painting contractors, and a painter's ad should name the work, interior or exterior, and the neighborhoods served. The same rule holds for any trade: the more specific the ad, the less budget goes to searches that never book.

County Business Patterns

Trade and home service businesses in Denton County

Establishments by industry, 2023

  • Plumbing, heating and air-conditioning contractors
    234
  • Landscaping services
    232
  • Residential remodelers
    230
  • Electrical contractors
    151
  • New home builders
    139
  • Roofing contractors
    100
  • Excavation and site preparation contractors
    66
  • Painting contractors
    58

Source: U.S. Census Bureau, 2023 County Business Patterns (NAICS establishment counts).

Your first month

How a Denton campaign gets built

No campaign spends a dollar until its calls can be counted.

1

Price the jobs you would advertise

We pull current click costs for each Denton search you want and set a starting budget against what a booked job is worth to you.

2

Wire the tracking first

Call tracking numbers, GA4 and conversion tags go live and get tested with real calls before the first campaign launches.

3

Write a page for each job

Each job you advertise, from AC repair to a roof replacement, lands on a page that answers it, with the phone number at the top.

4

Check search terms daily, then weekly

For the first 30 days we review bids, search terms and city targets every day; after that the reviews move to weekly, guided by which campaigns produce calls.

What every Google Ads account includes

The same eight parts go into every Google Ads account, wherever the business is.

See the full Google Ads service

  • Conversion tracking, properly wired
  • Landing pages per intent
  • Match types and negatives
  • Responsive search ads
  • Geo and audience targeting
  • Bid management
  • Remarketing
  • Looker Studio reporting

A garden center case

Drake's 7 Dees: Google Ads with a website and SEO

The card reports the work Lithium did for Drake's 7 Dees, a garden center: Google Ads, SEO and a new website, all three. The quote is Kevin Atiyeh's; his company, Atiyeh Bros, sells carpet and rugs.

Drake’s 7 Dees garden center and landscaping website homepageGarden center

Drake’s 7 Dees

380%more organic traffic

in one year

Google Ads conversion rate
26.4%
Google Ads conversion rate
leads in 60 days
744
leads in 60 days
Read the case study
“Lithium Marketing has done a good job with understanding our Company and what we specialize in and applying that to our digital marketing.”
Kevin AtiyehKevin AtiyehAtiyeh Bros Carpet

Around Denton

Ads that reach the cities near Denton

A Denton campaign can run in more than one city. Frisco, Plano and the other PPC pages below each have their own account plan; the Dallas-Fort Worth page covers metro campaigns, and the Texas page lists the rest.

Published price

Denton PPC management fees and ad spend

From $500

per month in management

Management is separate from your ad spend. Typical: $500–$1,500 a month in management on $2,000–$5,000 a month in ad spend. No haggling, no hidden upsells.

FAQ

Before you spend on Denton Google Ads

DJ Van Zanten

Still curious?

Call (503) 766-5964 or email [email protected].

What starting budget fits Denton click prices?

Management runs from $500 a month, plus ad spend. What you pay above that scales with your ad spend, the channels in the plan and any landing pages we write. Typical ad spend runs $2,000 to $5,000 a month, and the budget depends on your trade's click cost and what a booked job is worth. A garage door company needs a bigger test than a landscaper, because its clicks cost more.

When do the first calls show up?

Initial results typically show within the first week once tracking is live. Treat the first numbers as a baseline: through the first 30 days we review search terms and bids daily, then weekly, cutting what wastes money and moving budget toward the jobs that book.

How long am I committed to Google Ads?

Expect a six-month first term. After it, the agreement goes month by month, and 30 days' notice ends it. The fee and the term are both agreed before launch.

Do you run Microsoft or Meta ads too?

Yes. Lithium also manages Microsoft Ads and Meta ads on Facebook and Instagram. Most Denton campaigns start on Google because those searchers are already looking for the trade, and another channel gets added when the tracking shows it returns calls.

How do I see which campaigns produced work?

The monthly report lists calls, leads and cost per lead for each campaign. Each call and form is tied to the keyword and ad that produced it, so you can see which campaign booked work, not only which one got clicks.

Free action plan

Price your Denton campaign around cost per lead

Tell us the jobs you advertise first and the parts of Denton your crews cover. A co-founder will bring a starting budget and the first campaigns worth building to a short video call.

What we’ll cover

  • What’s working (and what isn’t) in your current marketing
  • Site and funnel gaps that are costing you leads
  • Local SEO and paid traffic opportunities
  • Simple tracking and KPIs to measure success

Get my free action plan

Tell us a little about your business. Response within 24 hours.

  • 100% free, no obligation
  • Custom plan for your business
  • Response within 24 hours
Call now Free action plan