FenceF&W Fence Co.
4Xmore ranking keywords
190 to 745 keywords
- top-3 rankings (3 to 28)
- 9X
- top-3 rankings (3 to 28)
- core search conversion rate
- 27.78%
- core search conversion rate
PPC in Georgetown, Texas
Georgetown Google Ads starts with the click price: a garage door click averages $52.69, and the monthly report counts the calls each ad produced.

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Georgetown PPC, answered
Lithium Marketing puts call tracking into a Georgetown Google Ads account before the first dollar of ad spend goes out, because a click that cannot be traced to a call is a guess. The garage door search shows the stakes: “garage door repair georgetown tx” averages $52.69 a click.
Georgetown is home to 106,907 residents, and new households arrive every year. Set the budget by the work your crews can take each month, not by a figure copied from a bigger city.
Click costs in Georgetown
“Plumber georgetown tx” averages $35.28 a click, and that price decides where a campaign starts. A plumber with expensive clicks needs a tight service area and a page that answers the customer's question, not a broad campaign across the whole metro.
“Roofing company georgetown tx” averages $13.12 a click, and “landscaping georgetown tx” averages $6.96 a click. Google showed no paid search ads for “plumber georgetown tx” when we checked. A landscaper can test a small campaign; a plumber should expect to pay more for each call.
| Search | Searches a month | Cost per click |
|---|---|---|
| google ads agency georgetown tx | under 10 | not reported |
| ppc agency georgetown tx | under 10 | not reported |
| ppc management georgetown tx | under 10 | not reported |
Source: Google Ads keyword data, average monthly U.S. searches. "Under 10" = below Google’s reporting floor.
| Search | Searches a month | Cost per click |
|---|---|---|
| garage door repair georgetown tx | 260 | $52.69 |
| plumber georgetown tx | 590 | $35.28 |
| hvac repair georgetown tx | 50 | $33.26 |
| pest control georgetown tx | 880 | $25.24 |
| electrician georgetown tx | 320 | $23.29 |
| roofing company georgetown tx | 260 | $13.12 |
| landscaping georgetown tx | 210 | $6.96 |
| water damage restoration georgetown tx | 30 | not reported |
Source: Google Ads keyword data, average monthly U.S. searches. "Under 10" = below Google’s reporting floor.
Source: one Google results page for “plumber georgetown tx”, as Google showed it to a searcher located in Georgetown. Search ad counts exclude sponsored local listings. Results shift by searcher and day.
The Georgetown market
Georgetown has more than 225 days classified as mostly sunny to sunny, so if your crews work outdoors, the busy weeks can carry more of the budget. The calendar should still follow the weeks your own crews are booked, and the slower weeks can carry a smaller test.
Georgetown covers 58.941 square miles of land, and a campaign set to the whole city buys clicks from streets your crews may not serve. Set the geography by the ZIP codes and cities you cover, then add the next city only when the calls justify the added area.
Sources: U.S. Census Bureau 2025 population estimates, ACS 2020–2024 and 2023 County Business Patterns.
Trades in Williamson County
Williamson County has 75 roofing contractors, and a repair or a reroof gives a roofer a clear service to advertise. A roofer can run a campaign for repairs and inspections with a page for each, then judge the spend against the estimates that came in.
Williamson County has 183 landscaping services, and the cheaper landscaping click leaves room to test design, install and maintenance before putting more money behind the service that books the most work.
County Business Patterns
Trade and home service businesses in Williamson County
Establishments by industry, 2023
Source: U.S. Census Bureau, 2023 County Business Patterns (NAICS establishment counts).
The first 30 days
The account gets measured, then the offers get separated, and the first month ends with a report you can read in calls.
The current campaigns get a pass: keep the ones that convert and write down the search terms that waste money.
A conversion tag, GA4 and call tracking tie tracked calls and form fills to the keyword and ad behind them.
Repairs, replacements and maintenance work get separate campaigns and landing pages, so the budget follows the job you want.
Month one gets daily bid and search-term work. After that, the account is reviewed once a week against your busy months.
What every Google Ads account includes
The same eight parts go into every Google Ads account, wherever the business is.
Proof
F&W Fence Co. is the fence company on the card. Lithium's work covered a new site, its SEO and the Google Ads account. Marc Rickabaugh at Rickabaugh Construction gives the quote.
Fence4Xmore ranking keywords
190 to 745 keywords
“We used the team at Lithium Marketing to update our website and increase our SEO. We couldn't have been happier with the results! We receive compliments about our updated website on a regular basis!”
Marc RickabaughRickabaugh ConstructionAround Georgetown
A campaign can buy clicks in more than one city. Round Rock and Austin are the usual additions, and the nearby city pages below carry their own click costs. The Texas page adds the rest of the state.
Published price
From $500
per month in management
Management is separate from your ad spend. Typical: $500–$1,500 a month in management on $2,000–$5,000 a month in ad spend. No haggling, no hidden upsells.
FAQ
Still curious?
Call (503) 766-5964 or email [email protected].
The first month's budget comes from two numbers: what a booked job is worth and what your trade's clicks cost. A garage door click at $52.69 needs a narrower start than a landscaping click at $6.96, so the two trades should not open with the same monthly figure. Lithium sets the number with you and revisits it when the call report has a month of data.
Initial results typically show in the first week, provided the tracking and the landing pages are ready before launch. The first month is for cutting terms that never produce a call and moving budget toward the ones that do, and the cost per lead usually settles as the account gathers data.
The fee covers the campaign build, search-term and bid work, landing page reviews and reporting. It starts at $500 a month in management, plus ad spend, and the exact fee depends on the ad budget, the channels we run and any landing page work.
Start on Google, where the search intent is clearest. Microsoft Ads and Meta ads on Facebook and Instagram can follow if your customers already spend time there, and the call tracking can show whether a second channel earns its budget.
The monthly report puts calls, leads and cost per lead next to each other. Each tracked call and form carries the keyword and ad behind it, and when you tell us which leads became jobs, the next month's budget follows the campaigns that did.
Free action plan
Send the service you want to advertise, the months your crews are busiest and what a booked job is worth. A co-founder will open the click costs for your trade on a short video call and agree the first month's budget with you.
What we’ll cover
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