Garden centerDrake’s 7 Dees
380%more organic traffic
in one year
- Google Ads conversion rate
- 26.4%
- Google Ads conversion rate
- leads in 60 days
- 744
- leads in 60 days
Digital marketing in Manchester, New Hampshire
A marketing agency for Manchester service businesses that runs the site, search and phone.
A Manchester service business can start with one service or hand the whole program to Lithium, and a co-founder runs the first call.
- Site, search and ads from one team
- Each service's calls counted
- The price before work starts
Google searches each month
What Manchester searches for, by service
1,010
searches a month
- SEO640
- Digital marketing170
- Web design110
- PPC management80
- AI services10
Source: Google Ads keyword data, average monthly U.S. searches. "Under 10" = below Google’s reporting floor.
Google PartnerView our Partners listing
5.0on Google · read our reviews
2010Lithium Marketing, established in 2010
$10M+Over $10 million in Google ad spend managed
Businesses
we’ve worked with
Businesses we’ve worked with
- Willard Power Vac
- Sarkinen Plumbing
- Robinson Restoration
- Town & Country Glass
- Dixie Glass
- Byers Septic Service
- F&W Fence Co.
- Drake’s 7 Dees
- Rickabaugh Construction
- Hillsview Building
- Dozer Dave
- Mt. Hood Pro Painting
- On-Target Landscape
- Atiyeh Bros Carpet
- Lovett
- Westmore Construction
- Northwest New Homes
- Porter Sealcoating & Paving
- RescueHero Restoration
- Panda Plumbing
- Biermann Plumbing & Heating
- Ballistic Junk Removal
- Smart Doors LLC
- Peak Performance Roofing
- Deluxe Heating & Cooling
- Lifetime Exteriors
- Bruce Johnson Construction
- Madrone Painting
- Smart Tree Service
- Premier Gutter Cover
- NW Pacific Electric
- Universal HVAC
- Lenny Martin Painting
- Next Level Decks & Exteriors
- Prodan Construction
- Smooth Rollin’ Sealcoating and Paving
- Lovett Restoration
- Greenlight Titles
- G.W. Hartley IV
- Advanced Coatings
- Thomson Equipment
- MyADU
The short answer
What one marketing plan covers for a Manchester business
Lithium Marketing runs the website, SEO, Google Ads and phone answering for Manchester service businesses, so a search lands on a page built for the job and ends in a call. Searches for “digital marketing agency manchester” run about 70 a month, which is enough to show owners here want one partner for the work. The harder question is which service to fix first.
Hillsborough County holds 11,028 businesses of every kind, and a Manchester contractor is one name among many. The website, the search pages, the ads and the phone line each do a different job, and Lithium sets up each one so you can see the calls it produces. The first month then shows which of the four needs the work.
The four services
How the four services fit together here
You can start with one service and add the next when the calls show it is worth it. Each card opens the Manchester page for that service.
Search pages that earn callsA page for each service you sell, a complete Google Business Profile and listings that agree with your site.Learn more A site built for the phoneA WordPress build you own, with job photos, service pages and a call button a thumb can reach.Learn more Ads pointed at the work you wantEach call traced to the keyword that earned it, with wasted searches cut every week.Learn more A phone that never missesAn AI receptionist in your brand voice, booking the job or handing the caller to your team, with custom automation on top.Learn more
Search in Manchester
What Manchester trade searches cost to buy
Trade searches in Manchester are not priced alike. “Pest control manchester” draws about 480 searches a month at an average $37.05 a click, while “garage door repair manchester” draws about 30 at $3.20. A pest company can afford fewer wasted clicks than a garage door company can, so the budget splits differently for each.
The marketing searches are smaller: about 70 a month for “marketing agency manchester”, at an average $5.63 a click, against 30 for “digital marketing manchester”. Owners who are looking compare a short list of names, then call one. A complete Google Business Profile and a site that loads fast do more for that short list than a clever slogan.
| Search | Searches a month | Cost per click |
|---|---|---|
| digital marketing agency manchester | 70 | not reported |
| marketing agency manchester | 70 | $5.63 |
| digital marketing manchester | 30 | $0.02 |
Source: Google Ads keyword data, average monthly U.S. searches. "Under 10" = below Google’s reporting floor.
| Search | Searches a month | Cost per click |
|---|---|---|
| pest control manchester | 480 | $37.05 |
| plumber manchester | 590 | $23.80 |
| roofing company manchester | 20 | $19.35 |
| electrician manchester | 140 | $14.55 |
| landscaping manchester | 210 | $3.43 |
| garage door repair manchester | 30 | $3.20 |
| water damage restoration manchester | 140 | not reported |
Source: Google Ads keyword data, average monthly U.S. searches. "Under 10" = below Google’s reporting floor.
- Map Pack
- On the page, below other results
- Search ads
- None recorded
- Local listing reviews
- 74 to 1,000 Google reviews each
- Directories in the top 10
- Angi, Three Best Rated, Yelp
- AI Overview
- Shown above the results
- People also ask
- Shown
Source: one Google results page for “plumber manchester”, as Google showed it to a searcher located in Manchester. Search ad counts exclude sponsored local listings. Results shift by searcher and day.
The Manchester market
Who lives in the houses you work on
Manchester's owner-occupied share is 48.7%, so a renter lives in about half the occupied homes. A repair call can come from a renter, so the person reporting the problem may not be the one who approves the work. A site and a phone line that ask who owns the property save your team the second call.
Manchester grew 1% from 2020 to 2025, so new movers are a small part of the market. That makes search, reviews and a phone line that gets answered a better bet than waiting for new customers: the people who need a plumber, a painter or a landscaper are already in the city.
- residents (2025 estimate)
- 116,818
- residents (2025 estimate)
- population change, 2020 to 2025
- +1%
- population change, 2020 to 2025
- housing units
- 52,108
- housing units
- of occupied homes owner-occupied
- 48.7%
- of occupied homes owner-occupied
- of homes built before 1980
- 64.8%
- of homes built before 1980
- median home value
- $365,600
- median home value
Sources: U.S. Census Bureau 2025 population estimates, ACS 2020–2024 and 2023 County Business Patterns.
Trades in Hillsborough County
The county's trade mix, and what it means for pages
Hillsborough County has 245 landscaping businesses, 217 residential remodelers and 206 plumbing, heating and air-conditioning contractors. Those three fields are crowded enough that one page listing every service in a paragraph will not stand out. Each service needs its own page, with the jobs you have finished on it.
Pest control needs its own plan: Hillsborough County lists 16 pest control companies, and “pest control manchester” draws about 480 searches a month, so a page for ants, a page for rodents and a page for wasps each meet a real search. Roofing searches run about 20 a month for “roofing company manchester”, which puts the weight on reviews and finished roofs.
County Business Patterns
Trade and home service businesses in Hillsborough County
Establishments by industry, 2023
- Landscaping services245
- Residential remodelers217
- Plumbing, heating and air-conditioning contractors206
- Electrical contractors182
- New home builders103
- Excavation and site preparation contractors88
- Painting contractors62
- Roofing contractors28
Source: U.S. Census Bureau, 2023 County Business Patterns (NAICS establishment counts).
The order of work
Starting points for a Manchester plan
The first month measures; the months after it follow the calls that come in.
1
Pick the service that loses you work
If the phone goes to voicemail, the AI receptionist comes first. If the site is slow or hides the number, the site comes first. If both work and the phone is quiet, the search pages do.
2
Agree the tracking before the spend
Every form and call gets a source, so the first month shows which service produced the leads and which did not.
3
Build the pages the trades need
The services you sell most get their own pages, with photos, published prices where you have them and a phone number at the top.
4
Check the four services against their numbers
Each service is reviewed on its own numbers, so the monthly conversation shows what to keep, pause or change.
Proof
A garden center's website, SEO and Google Ads
Drake's 7 Dees runs a garden center. Lithium built its website, ran its SEO and managed its Google Ads, and the card lists what that combination produced. Kevin Atiyeh of Atiyeh Bros, a carpet and rug business, describes how Lithium learned his company's specialty.
Garden center“Lithium Marketing has done a good job with understanding our Company and what we specialize in and applying that to our digital marketing.”
Kevin AtiyehAtiyeh Bros CarpetAround Manchester
Manchester work reaches Nashua, Concord and the state line
The nearest pages below cover Nashua, Concord, Dover and Rochester. Lowell and Lynn are the Massachusetts entries, so read those pages as out-of-state markets, and the New Hampshire link is the directory for the whole state. Start with the city where your crews already work.
Pricing
What a Manchester marketing plan costs
Lithium publishes a typical price for four of its five services, and AI automation is quoted after a free discovery call. Your proposal depends on scope, competition and ad spend.
Conversion web design
$5,000
typical project
Larger sites with more pages or integrations get a fixed proposal after a 30-minute discovery call. Six to nine weeks from kickoff to launch.
SEO
$1,300–$3,000
per month
Typical local SEO retainer, scoped against your revenue per lead.
Google Ads management
From $500
per month
Plus ad spend. Typical: $500–$1,500 a month in management, plus ad spend of $2,000–$5,000 a month.
AI receptionist
$179
per month
Fully managed. No contracts, cancel anytime. Live in days.
AI automation
Scoped
after discovery
Clear, upfront pricing after a free discovery call. Custom builds typically take 1–2 weeks.
Optional hosting and maintenance: $99/month. Secure private hosting on a dedicated high-speed server, daily backups, software and security updates, and basic website changes are all included. Most clients choose this option to keep their new website updated and running smoothly; it is not required.
Our usual service agreement starts with six months, then continues month to month with 30 days’ cancellation notice. Your written agreement sets the final terms. The AI receptionist has no contract.
- You own your domain, hosting account and website
- Six-month starting term
- We guarantee the work, not a ranking
FAQ
What Manchester owners ask before choosing a plan
Still curious?
Call (503) 766-5964 or email [email protected].
Where should a Manchester service business start?
Start with the gap that costs you jobs. If calls go to voicemail, the AI receptionist answers every call 24/7 for $179 a month with no contract and no setup fee. If the site is slow or hides the phone number, rebuild it. If both are fine and the phone is quiet, SEO and Google Ads come first.
Can we add services one at a time?
You can. A Manchester business can start with a website or Google Ads alone, then add SEO or the receptionist once the calls show what the first service returns. Each service is priced on its own, so adding one later does not reprice the others.
What if we already have a website we like?
You can keep it. A Manchester business can hire Lithium for SEO or Google Ads alone, and the site gets fixed where it blocks calls. It does not need rebuilding for its own sake; fix what blocks the call first.
How do you split a budget between SEO and ads?
By what each channel has to do. SEO builds the pages and listings that keep bringing calls after the month ends. Google Ads buys calls now, at the click prices above. A business that needs work this month starts with ads, and one with a thin site starts with pages and profile work.
How does Lithium work with a business in Manchester?
Lithium is headquartered in Portland, Oregon, with a team in Portland, Bend and Seattle, working with every client by video. A co-founder runs the first call, and your plan is written around the trades you sell, the searches naming your city and the calls your team can answer.
Free action plan
Map out your next quarter in Manchester
Tell us where the phone goes quiet and what work you want more of. On a short video call, a co-founder will look at your site and listings with you and set the order of work for the next quarter.
What we’ll cover
- What’s working (and what isn’t) in your current marketing
- Site and funnel gaps that are costing you leads
- Local SEO and paid traffic opportunities
- Simple tracking and KPIs to measure success
(503) 766-5964
[email protected]
2000 NE 42nd Ave Ste D Unit 2370, Portland, OR 97213
Prefer to pick a time? Book a 30-minute call with DJ