GlassDixie Glass
76%more conversions
January vs the January before
- ads conversion rate
- 15.57%
- ads conversion rate
- organic traffic
- +18.2%
- organic traffic
Digital marketing for South Portland service businesses
South Portland marketing that works as one plan, not four vendors.
South Portland businesses get a marketing plan built around the jobs they want, with a monthly report and a co-founder on the first call.
- Calls and forms side by side
- A written order of work
- A monthly plan review
Google PartnerView our Partners listing
5.0on Google · read our reviews
2010Lithium Marketing, established in 2010
$10M+Over $10 million in Google ad spend managed
Businesses
we’ve worked with
Businesses we’ve worked with
- Willard Power Vac
- Sarkinen Plumbing
- Robinson Restoration
- Town & Country Glass
- Dixie Glass
- Byers Septic Service
- F&W Fence Co.
- Drake’s 7 Dees
- Rickabaugh Construction
- Hillsview Building
- Dozer Dave
- Mt. Hood Pro Painting
- On-Target Landscape
- Atiyeh Bros Carpet
- Lovett
- Westmore Construction
- Northwest New Homes
- Porter Sealcoating & Paving
- RescueHero Restoration
- Panda Plumbing
- Biermann Plumbing & Heating
- Ballistic Junk Removal
- Smart Doors LLC
- Peak Performance Roofing
- Deluxe Heating & Cooling
- Lifetime Exteriors
- Bruce Johnson Construction
- Madrone Painting
- Smart Tree Service
- Premier Gutter Cover
- NW Pacific Electric
- Universal HVAC
- Lenny Martin Painting
- Next Level Decks & Exteriors
- Prodan Construction
- Smooth Rollin’ Sealcoating and Paving
- Lovett Restoration
- Greenlight Titles
- G.W. Hartley IV
- Advanced Coatings
- Thomson Equipment
- MyADU
Where a South Portland plan starts
What a South Portland marketing plan covers
Lithium Marketing handles the site, the search work, the ads and the phone for South Portland service businesses. The Portland-South Portland metro area in Maine holds 577,635 people, and a company that sells only inside South Portland leaves the rest of that map to someone else. The point is a customer who finds the business, understands the offer and can call without hunting for the number.
One plan keeps the site, the search work, the ads and the phone pointed at the same jobs. When a website is slow, the ads send people to a slow page. When the phone rings while the crew is on a job, the receptionist answers it.
The four services
Four ways a South Portland business gets found
Choose the service that solves the problem in front of you. The other three wait until the numbers earn their place, and every card links to its own South Portland page.
Search work that starts on the results pagePages for the jobs you sell, a finished Google profile and links that make the business easier to find when someone searches the trade.Learn more A site built to take the callA WordPress site you own, written around the work you sell, with the phone and the estimate form where a visitor looks first.Learn more Ads that report what they boughtGoogle Ads built around the jobs you want, with the account opened in your business's name and a monthly read on calls, leads and cost per lead.Learn more A phone line that keeps answeringAn AI receptionist at $179 a month, no contract and no setup fee, and custom automation as its own project.Learn more
What South Portland customers type
The search starts with a trade, not an agency
A homeowner with a leaking pipe searches for a plumber, not for a marketing agency, so the plan has to win the searches your customers already use. That is why the work starts with service pages and a Google Business Profile that name the jobs you sell, and why the Google Ads sit on the same job pages.
When we checked the results for “plumber south portland”, a local services block came first, one of the local listings carried a paid marker, and Angi, BBB and Yelp held top-ten spots. A business that wants those calls needs a profile Google can match, pages that answer the same question and listings that repeat the same details.
| Search | Searches a month | Cost per click |
|---|---|---|
| digital marketing agency south portland | under 10 | not reported |
| digital marketing south portland | under 10 | not reported |
| marketing agency south portland | under 10 | not reported |
Source: Google Ads keyword data, average monthly U.S. searches. "Under 10" = below Google’s reporting floor.
| Search | Searches a month | Cost per click |
|---|---|---|
| roofing company south portland | 10 | not reported |
Source: Google Ads keyword data, average monthly U.S. searches. "Under 10" = below Google’s reporting floor.
- Map Pack
- On the page, below other results
- Search ads
- 1 recorded
- Local listing reviews
- 36 to 1,100 Google reviews each
- Directories in the top 10
- Angi, Better Business Bureau, Yelp
- AI Overview
- Not shown
- People also ask
- Shown
Source: one Google results page for “plumber south portland”, as Google showed it to a searcher located in South Portland. Search ad counts exclude sponsored local listings. Results shift by searcher and day.
The South Portland market
The households behind the calls
South Portland has 12,782 housing units, and 58.1% of the occupied homes are owner-occupied. A website and an ad budget should be aimed at the household that owns the property and signs off on the work.
South Portland's median home value is $441,200, so the first screen has to answer the obvious questions: what you do, where you do it and how to reach you.
- residents (2025 estimate)
- 27,007
- residents (2025 estimate)
- population change, 2020 to 2025
- +1.9%
- population change, 2020 to 2025
- housing units
- 12,782
- housing units
- of occupied homes owner-occupied
- 58.1%
- of occupied homes owner-occupied
- of homes built before 1980
- 60.8%
- of homes built before 1980
- median home value
- $441,200
- median home value
Sources: U.S. Census Bureau 2025 population estimates, ACS 2020–2024 and 2023 County Business Patterns.
Trades in Cumberland County
The county's biggest trade groups, and what they need
Cumberland County lists 264 residential remodelers, 254 landscaping services and 127 new home builders. Those three groups sell different work, and each one needs pages that show the job being sold: a finished addition, a maintained yard, a house built from the foundation up.
Cumberland County also lists 21 roofing contractors, so a roofer's page can be specific about the roofs it replaces and repairs, and 152 electrical contractors, who have to separate a panel upgrade from an outlet repair. Each trade's customer arrives with a different question, and the plan should answer it on its own page.
County Business Patterns
Trade and home service businesses in Cumberland County
Establishments by industry, 2023
- Residential remodelers264
- Landscaping services254
- Plumbing, heating and air-conditioning contractors203
- Electrical contractors152
- New home builders127
- Excavation and site preparation contractors97
- Painting contractors83
- Roofing contractors21
Source: U.S. Census Bureau, 2023 County Business Patterns (NAICS establishment counts).
The order of work
How the four services come together
Start with tracking, fix the page the calls land on, add search and ads for the work you want, then put a receptionist on the line.
1
Agree what a lead is worth
Put a number on the jobs you want before any budget moves, so the plan has a target you can check.
2
Point every service at the same tracking
Calls, forms and ad clicks get recorded in one place, so the monthly report can show calls, leads and cost per lead for the whole plan.
3
Fix the weakest link first
If the site is slow on a phone, the website comes first; if the profile is thin, search work comes first.
4
Put a receptionist on the line
The receptionist covers the calls the other three services produce, with your answers and your rules.
Proof from a glass company
What three services did for a Gulf Coast glass company
Dixie Glass, a glass company, hired Lithium for a new website, SEO and Google Ads, and the card shows what those three services produced together. Daniel Busby, president of Willard Power Vac, adds his own recommendation.
Glass“Lithium Marketing has been amazing for our business. They have greatly increased our web traffic and helped us land hundreds of jobs. Before we started using Lithium we were sitting on page 8 in google. We are now sitting in the top spots in all the areas we do work.”
Daniel BusbyPresident, Willard Power VacAround South Portland
The same plan in the next town over
The same four-service plan exists for Portland, Auburn and Lewiston in Maine, and for Rochester, Dover and Concord in New Hampshire. Each city page carries that city's figures and prices; the Maine directory at the end covers the rest of the state.
Pricing
What the South Portland services cost
Lithium publishes a typical price for four of its five services, and AI automation is quoted after a free discovery call. Your proposal depends on scope, competition and ad spend.
Conversion web design
$5,000
typical project
Larger sites with more pages or integrations get a fixed proposal after a 30-minute discovery call. Six to nine weeks from kickoff to launch.
SEO
$1,300–$3,000
per month
Typical local SEO retainer, scoped against your revenue per lead.
Google Ads management
From $500
per month
Plus ad spend. Typical: $500–$1,500 a month in management, plus ad spend of $2,000–$5,000 a month.
AI receptionist
$179
per month
Fully managed. No contracts, cancel anytime. Live in days.
AI automation
Scoped
after discovery
Clear, upfront pricing after a free discovery call. Custom builds typically take 1–2 weeks.
Optional hosting and maintenance: $99/month. Secure private hosting on a dedicated high-speed server, daily backups, software and security updates, and basic website changes are all included. Most clients choose this option to keep their new website updated and running smoothly; it is not required.
Our usual service agreement starts with six months, then continues month to month with 30 days’ cancellation notice. Your written agreement sets the final terms. The AI receptionist has no contract.
- You own your domain, hosting account and website
- Six-month starting term
- We guarantee the work, not a ranking
FAQ
Five answers before you pick a South Portland agency
Still curious?
Call (503) 766-5964 or email [email protected].
Which of the four services pays off first for a South Portland business?
The one that removes the biggest bottleneck. A website that fails on a phone loses the visit before SEO can help; a profile with no categories loses the local listing before ads can help; a phone nobody answers loses the call after everything else worked. A co-founder reviews the site, the profile, the ads and the phone on the first call and puts them in order.
Can I hire one service and add the others later?
You can. A website can go live on its own, Google Ads can run beside an existing site and SEO can begin before a rebuild. Each service has its own price, and the same report covers whatever you buy, so adding one later does not mean redoing the first.
How do the four services share one report?
Calls, forms and ad clicks land in one place, and the monthly report lists calls, leads and cost per lead for the work you bought. You see which service is producing conversations and which one needs a change, without comparing four dashboards from four vendors.
What changes the monthly total from one agency quote to the next?
Scope, mostly. The number of service pages and towns decides the SEO line, the ad spend and channels decide the Google Ads fee, and the size of the build decides the website price. Custom automation is quoted after a call because it depends on the workflow. Two quotes can look alike and cover very different work.
How does a Portland, Oregon agency work with a South Portland business?
The first call happens on a screen, with your site and your numbers open. After that, the work runs on scheduled calls and a monthly review of what each service produced. You keep the same published prices whether the work is one service or four, and any new site comes with a recorded walkthrough; Lithium is headquartered in Portland, with team members in Portland, Bend and Seattle, and we work with every client by video.
Free action plan
Map the four services to your South Portland business
Send the site, the services you want more of and the towns you cover. On a short video call, a co-founder will sort the four services into a first move, a second move and a price or scope for each.
What we’ll cover
- What’s working (and what isn’t) in your current marketing
- Site and funnel gaps that are costing you leads
- Local SEO and paid traffic opportunities
- Simple tracking and KPIs to measure success
(503) 766-5964
[email protected]
2000 NE 42nd Ave Ste D Unit 2370, Portland, OR 97213
Prefer to pick a time? Book a 30-minute call with DJ