Garden centerDrake’s 7 Dees
380%more organic traffic
in one year
- Google Ads conversion rate
- 26.4%
- Google Ads conversion rate
- leads in 60 days
- 744
- leads in 60 days
Digital marketing in Pasco, Washington
A marketing agency that gives Pasco service businesses one plan and one report.
A Pasco service business gets one plan, published prices and a monthly report on the calls and leads the work produced.
- Four services, one point of contact
- Published prices before you start
- Reports in calls and booked jobs
Google PartnerView our Partners listing
5.0on Google · read our reviews
2010Lithium Marketing, established in 2010
$10M+Over $10 million in Google ad spend managed
Businesses
we’ve worked with
Businesses we’ve worked with
- Willard Power Vac
- Sarkinen Plumbing
- Robinson Restoration
- Town & Country Glass
- Dixie Glass
- Byers Septic Service
- F&W Fence Co.
- Drake’s 7 Dees
- Rickabaugh Construction
- Hillsview Building
- Dozer Dave
- Mt. Hood Pro Painting
- On-Target Landscape
- Atiyeh Bros Carpet
- Lovett
- Westmore Construction
- Northwest New Homes
- Porter Sealcoating & Paving
- RescueHero Restoration
- Panda Plumbing
- Biermann Plumbing & Heating
- Ballistic Junk Removal
- Smart Doors LLC
- Peak Performance Roofing
- Deluxe Heating & Cooling
- Lifetime Exteriors
- Bruce Johnson Construction
- Madrone Painting
- Smart Tree Service
- Premier Gutter Cover
- NW Pacific Electric
- Universal HVAC
- Lenny Martin Painting
- Next Level Decks & Exteriors
- Prodan Construction
- Smooth Rollin’ Sealcoating and Paving
- Lovett Restoration
- Greenlight Titles
- G.W. Hartley IV
- Advanced Coatings
- Thomson Equipment
- MyADU
Where to start
What one Pasco plan covers
One plan covers the website, SEO, Google Ads and the phone line for a Pasco service business, and Lithium Marketing reports the calls and leads those services produced. The report is the point: it shows which service paid for itself and which one needs more work.
Pasco added 7.1% more residents between 2020 and 2025. The Kennewick-Richland metro area, which includes Pasco, has 324,334 people. Growth can bring households that have not chosen a plumber, a roofer or a landscaper yet, so the plan starts with the services you want more of and gives each one its own page, its own ad group and its own line in the report.
Four services, one report
Where each part of the plan does its work
Four cards, one for each service. Open the one that matches the leak you already know about, and add the others when the call numbers support the spend.
Search pages for Pasco tradesPages for each service you sell, a profile with the right categories filled in, and a monthly count of the calls those pages produced.Learn more A website you ownA WordPress site in your name, built for a phone screen, with finished job photos up top and a phone number a thumb can reach.Learn more Ads that report cost per leadGoogle Ads in an account held in your name, a landing page for each service, and a monthly report on calls, leads and cost per lead.Learn more A phone line that stays openThe phone answered at any hour, jobs booked and urgent callers routed to your on-call tech, with custom automation quoted on its own.Learn more
Search in Pasco
What Pasco customers type before they call
Searches for “plumber pasco wa” run about 170 a month, and “pest control pasco wa” draws about 170 as well. Each of those searches is a person with a job, so the page for that service has to answer the question the search asks and put the phone number where the answer ends.
The observed results page for “plumber pasco wa” put the Map Pack first and showed no paid ads when we checked. The map took the top of that page, so a complete Google Business Profile and its reviews are what a customer sees before tapping. We work on the profile and the pages behind it, and Google decides who appears in the map.
| Search | Searches a month | Cost per click |
|---|---|---|
| digital marketing agency pasco wa | under 10 | not reported |
| digital marketing pasco wa | under 10 | not reported |
| marketing agency pasco wa | under 10 | not reported |
Source: Google Ads keyword data, average monthly U.S. searches. "Under 10" = below Google’s reporting floor.
| Search | Searches a month | Cost per click |
|---|---|---|
| pest control pasco wa | 170 | $29.48 |
| plumber pasco wa | 170 | $29.34 |
| electrician pasco wa | 50 | $26.81 |
| garage door repair pasco wa | 50 | $19.00 |
| landscaping pasco wa | 90 | $2.26 |
| water damage restoration pasco wa | 10 | not reported |
Source: Google Ads keyword data, average monthly U.S. searches. "Under 10" = below Google’s reporting floor.
- Map Pack
- The first thing on the page
- Search ads
- None recorded
- Local listing reviews
- 1 to 1,300 Google reviews each
- Directories in the top 10
- Nextdoor, Thumbtack, Yelp
- AI Overview
- Not shown
- People also ask
- Shown
Source: one Google results page for “plumber pasco wa”, as Google showed it to a searcher located in Pasco. Search ad counts exclude sponsored local listings. Results shift by searcher and day.
The Pasco market
Who owns the homes your crews work on
Pasco is a city of homeowners: 70.9% of Pasco's occupied homes are owner-occupied, and the city's median home value is $376,300. That favors businesses that can explain a repair or a remodel to the person paying for it, with photos of finished work and a clear next step on a page a homeowner can read on a phone.
The median Pasco home was built in 2001, so the same service is selling to an older house and a 2001 one. A page for each kind of job, with photos of that work, tells a buyer which one you handle.
- residents (2025 estimate)
- 82,848
- residents (2025 estimate)
- population change, 2020 to 2025
- +7.1%
- population change, 2020 to 2025
- housing units
- 25,678
- housing units
- of occupied homes owner-occupied
- 70.9%
- of occupied homes owner-occupied
- of homes built before 1980
- 34.4%
- of homes built before 1980
- median home value
- $376,300
- median home value
Sources: U.S. Census Bureau 2025 population estimates, ACS 2020–2024 and 2023 County Business Patterns.
Trades in Franklin County
Where the county's contractors cluster
Landscaping leads Franklin County's trade chart with 51 landscaping companies, followed by 48 residential remodelers and 47 new home builders, then 25 plumbing, heating and air-conditioning contractors and 24 painting contractors. Each of those groups sells a different job, so the plan gives your main services their own pages, not one list.
In Franklin County, the rest of the chart fills in the smaller fields: 22 roofing contractors, 19 electrical contractors and 13 excavation and site preparation companies. A business in any of those groups needs a different set of pages, which is why the first call covers the jobs you want and the ones you would pass on.
County Business Patterns
Trade and home service businesses in Franklin County
Establishments by industry, 2023
- Landscaping services51
- Residential remodelers48
- New home builders47
- Plumbing, heating and air-conditioning contractors25
- Painting contractors24
- Roofing contractors22
- Electrical contractors19
- Excavation and site preparation contractors13
Source: U.S. Census Bureau, 2023 County Business Patterns (NAICS establishment counts).
The order of work
How we build the plan
The first report has to show where today's calls come from before anyone changes a budget.
1
Wire the tracking
Call and form tracking goes on the website, the Google Business Profile and any live ads, so the first report shows where Pasco calls come from now.
2
Repair the slow page
If the site loads slowly on a phone or hides the phone number, that gets fixed before more traffic is sent to it.
3
Build pages for the work you want
SEO pages and Google Ads campaigns follow the services you pick, each with its own page and its own line in the report.
4
Answer the calls that follow
The AI receptionist takes every call, books what it can and passes urgent ones to your team, with custom automation added later if your team needs it.
Proof
Website design, SEO and Google Ads for Drake's 7 Dees
Drake's 7 Dees, a garden center, hired Lithium for a new website, SEO and Google Ads, and every figure on the card comes from that work. Marc Rickabaugh of Rickabaugh Construction gives the quote beside it.
Garden center“We used the team at Lithium Marketing to update our website and increase our SEO. We couldn't have been happier with the results! We receive compliments about our updated website on a regular basis!”
Marc RickabaughRickabaugh ConstructionAround Pasco
Marketing across the Tri-Cities and beyond
Kennewick sits across the Columbia River from Pasco, reached by the Blue Bridge and the Cable Bridge, and Richland sits west where the Yakima meets the Columbia. The pills below open pages for those two cities, plus Walla Walla, Yakima, Wenatchee and The Dalles in Oregon, and the Washington directory covers the rest of the state.
Pricing
What a Pasco marketing plan costs
Lithium publishes a typical price for four of its five services, and AI automation is quoted after a free discovery call. Your proposal depends on scope, competition and ad spend.
Conversion web design
$5,000
typical project
Larger sites with more pages or integrations get a fixed proposal after a 30-minute discovery call. Six to nine weeks from kickoff to launch.
SEO
$1,300–$3,000
per month
Typical local SEO retainer, scoped against your revenue per lead.
Google Ads management
From $500
per month
Plus ad spend. Typical: $500–$1,500 a month in management, plus ad spend of $2,000–$5,000 a month.
AI receptionist
$179
per month
Fully managed. No contracts, cancel anytime. Live in days.
AI automation
Scoped
after discovery
Clear, upfront pricing after a free discovery call. Custom builds typically take 1–2 weeks.
Optional hosting and maintenance: $99/month. Secure private hosting on a dedicated high-speed server, daily backups, software and security updates, and basic website changes are all included. Most clients choose this option to keep their new website updated and running smoothly; it is not required.
Our usual service agreement starts with six months, then continues month to month with 30 days’ cancellation notice. Your written agreement sets the final terms. The AI receptionist has no contract.
- You own your domain, hosting account and website
- Six-month starting term
- We guarantee the work, not a ranking
FAQ
What Pasco owners ask before they hire
Still curious?
Call (503) 766-5964 or email [email protected].
Which part of the plan should a Pasco business start with?
Fix the leak before you buy more traffic. A phone that rings out after hours, a site that crawls on a phone, a profile with the wrong categories: each one sends calls elsewhere. A co-founder checks those with you on the first call and sets the order, so nothing new gets sold until the leak is closed.
Can we hire Lithium for one service and add the others later?
Start with one service and add the next when the call numbers justify it. Every service feeds the same call tracking, so the second service is measured against the first and you can see which one is earning its place.
Who will we talk to each month?
Your strategy calls are with a co-founder, and Allison McKenney, our account manager, handles the day-to-day questions. Lithium is headquartered in Portland, Oregon, with a team in Portland, Bend and Seattle, and works with every client by video, so the relationship runs on scheduled calls and email.
How do you split the budget between SEO and Google Ads?
The split follows what a lead is worth and how soon you need calls. SEO builds pages and profile strength that keep working, while Google Ads buys calls this week. We start with the channel that fixes the bigger gap and move money once the tracking shows a cost per lead.
We already have a website and an agency. Can you work with that?
We can keep the site, fix what slows it down and take over the search and ads, or rebuild it when the structure is the problem. The first call covers what is working, what to keep and what to replace, and you get a written plan before any work starts.
Free action plan
Build one plan for every service you sell
Bring the site you have now, plus the services and cities where you want more calls. On a short video call, a co-founder will point to the biggest leak and the first fix.
What we’ll cover
- What’s working (and what isn’t) in your current marketing
- Site and funnel gaps that are costing you leads
- Local SEO and paid traffic opportunities
- Simple tracking and KPIs to measure success
(503) 766-5964
[email protected]
2000 NE 42nd Ave Ste D Unit 2370, Portland, OR 97213
Prefer to pick a time? Book a 30-minute call with DJ